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Published: January 2, 2025

How Much Does 3D Explainer Video Production Cost In 2025?

On average, 3d explainer video pricing can range from $1,000 and $9,000, with starting estimates as low as $1,100. We've found that many popular video styles like 3d product animation, 3d character animation, and 3d motion graphics, fit within this cost range; however, 3d motion graphics videos often have a more defined average cost of $2,500 and $5,000 and a quicker 2 to 4 week production timeline.
3D Explainer Video
methodology:
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3D Explainer Video Pricing

  • Advids Expertise
    • 48 award-winning creative team members specializing in 3d explainer video creation.
    • Full-service video production for impactful results using 3d product and character animation.
    • Custom design tailored to your brand and message with 3d motion graphics expertise.
  • What Sets Advids Apart

    Our team is ready to help you boost conversions with compelling videos through proven strategies and cutting-edge creative expertise.

    • Compelling Narratives: Crafting engaging storylines that resonate with your target audience.
    • Impactful Visuals: Creating stunning 3D animations that capture attention and communicate your message effectively.
    • Persuasive Storytelling: Developing narratives that drive action and achieve your marketing goals.
    • Expert Animation: Proficient in motion graphics and advanced 3D animation techniques.
    • Ongoing Communication: Providing regular project updates and incorporating your feedback throughout the process.
    • Optimized Delivery: Delivering high-quality video assets formatted for various online platforms.

 

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who trust Advids to elevate their brand with compelling 3D explainer videos. We don't rely on generic templates; we create custom, high-impact 3D explainer videos designed to achieve your specific marketing goals.

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Key Takeaways

  • 83% of businesses believe videos significantly enhance their brand image.
  • 37% of businesses cite difficulty in balancing visual appeal as their biggest challenge in video creation.
  • 62% of businesses primarily use social media platforms like YouTube and Instagram to distribute their videos
  • 18% of businesses track website traffic and lead generation as their primary KPIs for 3D flythrough video success.
  • 49% of businesses plan to invest in more advanced 3D modeling software and animation techniques for future video projects

Factors

What factors influence the cost of 3D explainer video creation?

Understanding the factors that influence 3D explainer video costs empowers you to make informed decisions. Let's break down the key elements that can affect your budget, enabling you to plan effectively and maximize your investment.

Primary Factors:

1. Video Length: A longer 3D explainer video, say three minutes versus one minute, naturally requires more production time and resources, directly impacting the overall cost. A longer video means more animation, voiceover work, and potentially a more complex storyline.
2. Video Design Complexity: Intricate 3D models, detailed textures, and complex character rigs in your explainer video require specialized skills and software, increasing production time and cost. A simple 3D object animation with basic text overlays, as mentioned earlier, averages $1,500, showcasing how simpler designs can be more budget-friendly.
3. Video Production Scope: Extensive pre-production, including in-depth research, multiple script revisions, and complex storyboarding for your 3D explainer video, adds to the overall project cost. Clear communication of your vision upfront can streamline this process.


Secondary Factors:

4. Character Animation: Including complex character animation in your 3D explainer video, like realistic movements and expressions, requires specialized animators and increases production time. This is more demanding than animating inanimate objects.
5. Voice-over Talent Selection & Direction: Professional voice-over artists with distinct voices and experience in 3D explainer videos often command higher rates, influencing your budget. A compelling voiceover can significantly enhance engagement.
6. Number of Revisions: Multiple rounds of revisions to the animation, script, or other elements of your 3D explainer video can extend the production timeline and increase costs. Clear feedback and communication can minimize the need for extensive revisions.

How to optimize 3D explainer video creation budget?

Managing your 3D explainer video budget requires understanding these six factors, which can influence cost by as much as 40%. A well-structured budget helps create engaging videos without overspending. Ready to start? Engage a video production agency early and allow them to tailor a quote to your specific needs. Remember, 37% of businesses already leverage data-driven creative for their 3D explainer videos, demonstrating the value of strategic planning.

Our simple budgeting guidelines are:

Define Must-Haves: Prioritize essential elements for your 3D explainer video and identify areas where you can be flexible.
Early Agency Collaboration: Involve your chosen agency early to leverage their expertise in optimizing your budget and creative vision.
Transparent Communication: Clearly communicate your budget and expectations to your agency for a collaborative and efficient production process. What are your goals?

How to get exact budget for your 3D explainer video production?

Securing an accurate budget for your 3D explainer video production involves proactive communication and strategic planning. How can you ensure you're getting the best value? By following these steps, you can navigate the process effectively.

Start by sharing 1-2 reference videos, a clear brief outlining your objectives, and a basic video outline. This helps the agency understand your vision. 49% of businesses are open to using a video production agency, highlighting the value of professional expertise. Next, request a detailed scope of work, including milestones, payment terms, revision flexibility, and potential future video updates. This ensures transparency and alignment. Also, inquire about premium extras included in the package, such as expedited delivery or additional file formats, which can affect the cost. Understanding the creative input expected from you, the client, allows for efficient collaboration. Don't hesitate to ask about potential discounts for long-term partnerships or project-specific offers; this can save money. Finally, always ask for a special price, clearly pitching your project and its potential value to the agency.

Here's a streamlined checklist:

Share Clear References: Provide 1-2 reference videos and a detailed brief.
Scope of Work Clarity: Request a detailed scope of work outlining all deliverables and timelines.
Premium Extras: Inquire about any premium extras included in the standard package.
Client Input Expectations: Understand the level of creative input required from your end.
Explore Discounts: Discuss potential discounts for long-term collaborations. Negotiating value is key.
Negotiate Price: Don't hesitate to ask for a special price tailored to your project. Why not?
Payment & Revisions: Clarify payment terms and the number of revisions included.
Future Updates: Discuss options for future video updates or modifications. What if?


Remember, 18% of businesses are willing to experiment with new video ad formats, so explore your options and find the best fit for your needs.

Overall average cost of 3D explainer video

The average cost of a 60-second 3D explainer video is $3,240, with prices ranging from $1,000 to $16,000.

  • Key factors affecting the cost include production quality, customization, and the provider's geographic location.
  • We identified a 'sweet spot' between $3,500 and $8,300, balancing quality, customization, and value.
  • Geographical spending on 3D video production -

  • US-based companies spend average of $6,690 for 60 seconds
  • European companies spend average of $4,320 for 60 seconds
  • Asian companies spend average of $1,950 for 60 seconds
  • Companies types and their 3D animation production budgets -

  • For startups and SMB businesses, a budget of $1,200 to $3,500 is recommended for an optimal balance of affordability and quality.
  • Founders of early stage companies, achieve the most rich content for better investment ROI, a budget of $1,650 to $4,250 is average spend per minute.
  • Enterprise companies spend a higher price for rich aesthetics and branding, an average of $4,700 to $8,300 for top quality videos.
  • With remote work and advanced software paired with modern ai powered graphics software, agencies are able to deliver the same quality in 2025 at a lower budget of 15% compared to previous year. Returning clients expect to get the same quality of 3D explainer videos at a discounted price of 28% to 34% on average.

    Data source - Advids surveyed in 2025 , 80 of its clients and 12 agencies to calculate the average cost & spending.

    3D Explainer Video Pricing List

    Delving into the diverse landscape of 3D explainer videos, we'll uncover the nuances of each style, their production scope, and associated costs. This exploration will equip you to make informed decisions about the best fit for your needs and budget.

    Below is average per minute pricing

    1. Simple 3D Objects + Animation Pricing: $1,000 - $2,000
    * Use Cases: Product showcase, Feature highlight, Concept visualization
    * Ideal Length: 15 to 30 seconds
    * Video Elements: Basic shapes, Minimal animation, Solid colors
    * Production Timeline: 2-3 weeks


    2. 3D Mockup Animation Pricing: $2,000 - $4,000
    * Use Cases: App demo, Website preview, Packaging showcase, UI/UX design
    * Ideal Length: 30 seconds, 60 seconds
    * Video Elements: Product mockups, Basic movements, Text annotations
    * Production Timeline: 3-4 weeks


    3. 3D Infographic Animation Pricing: $2,500 - $4,500
    * Use Cases: Data visualization, Statistical explainer, Process overview, Report summary
    * Ideal Length: 30 seconds, 60 seconds
    * Video Elements: Charts, Graphs, Data points, Animated transitions
    * Production Timeline: 3-4 weeks


    4. 3D Character Animation Pricing: $3,500 - $5,500
    * Use Cases: Brand mascot, Storytelling, Product personification, Tutorial guide
    * Ideal Length: 30 seconds, 60 seconds
    * Video Elements: Character rigs, Expressive animation, Dialogue, Lip sync
    * Production Timeline: 4-5 weeks


    5. 3D Product Demo Pricing: $4,000 - $6,000
    * Use Cases: Functionality showcase, Feature demonstration, Usage guide, How-to tutorial
    * Ideal Length: 30 seconds, 2 minutes
    * Video Elements: Product model, Interactive elements, Detailed animation, Screen recording
    * Production Timeline: 4-5 weeks


    6. 3D Product Walkthrough Pricing: $5,000 - $7,000
    * Use Cases: Virtual tour, Detailed product inspection, Assembly instructions, Internal workings
    * Ideal Length: 60 seconds, 2 minutes
    * Video Elements: Exploded views, 360° rotation, Close-ups, Annotations
    * Production Timeline: 5-6 weeks


    7. 3D Scene Simulation Pricing: $6,000 - $8,000
    * Use Cases: Environment recreation, Architectural visualization, Scientific modeling, Disaster preparedness
    * Ideal Length: 1 minute, 3 minutes or longer
    * Video Elements: Realistic environments, Physics simulation, Particle effects, Camera movements
    * Production Timeline: 6-7 weeks


    8. 3D Animated Explainer Pricing: $7,000 - $9,000
    * Use Cases: Complex concept explanation, Brand storytelling, Product launch, Educational content
    * Ideal Length: 2 minutes, 3 minutes or longer
    * Video Elements: Character animation, Environment modeling, Visual effects, Dynamic transitions
    * Production Timeline: 7-8 weeks

    How much does 3D explainer video production cost?

    Ever wondered about the magic behind 3D explainer videos? In our experience, 3D explainer video production typically costs between $1,000 and $9,000 for a one-minute video. A powerful statement: quality doesn't always necessitate exorbitant costs; strategic planning can achieve both. Choosing the right format, like a Simple 3D Object animation with text overlays (averaging $1,200-$1,800), can be cost-effective. We often include scriptwriting, voiceover, music licensing, and revisions, sometimes as standard, sometimes as add-ons, depending on the package. Many studios offer tiered packages—basic, standard, and premium—with varying features and price points. Remember, 83% of businesses report a positive ROI from these videos. Costs can vary based on video length, complexity, and post-production needs. While a 15-second video might seem cheaper, a well-crafted 30-second video often provides a sweeter spot for conveying your message effectively. 3D explainer video cost varies based on customization, which goes beyond template-based solutions. Custom production allows for unique storytelling, branding integration, and ultimately, higher returns.

    How does 3D explainer video creation pricing work?

    comparing quotes can be tricky. Don't just look at the bottom line; evaluate the expertise behind it. A lower price might mean less experienced animators or compromised quality. One often overlooked aspect is the value proposition. Does the quote include revisions? What about concept development? If you're aiming for a 3D Infographic Animation, consider how the pricing reflects the complexity of data visualization and design. Approach pricing strategically, aligning your video goals with your budget. Compare quotes effectively.

    Data roundup
    Do you plan to increase or decrease video content budget?

    What is the average pricing range for custom 3D explainer video creation?

    For truly custom 3D explainer videos, like a 3D Scene Simulation, where we build entire environments and scenarios from scratch, expect a higher investment. This level of customization is ideal for showcasing complex products or services, requiring meticulous detail and advanced animation techniques. In our experience, a fully custom 3D Scene Simulation typically falls within the $7,500 to $9,000 range for a one-minute video. This reflects the intensive design, modeling, animation, and rendering involved. Custom 3D scene simulation offers unparalleled creative control and impact, justifying the higher cost for projects demanding a premium visual experience.

    What is the estimated cost range for a 60 seconds 3D explainer video?

    A 60-second 3D explainer video generally falls within the $1,000 to $9,000 range. Negotiating value goes beyond just lowering the price. Ask for additional deliverables, like versions with different calls to action or aspect ratios optimized for various platforms. For a 3D Software Demo, for instance, having versions tailored to different user personas can significantly enhance engagement. Maximize your 60 seconds by thinking beyond a single deliverable. Raw files, different aspect ratios, and versions with minor edits can extend your video's reach and impact. Maximize your 60 seconds.

    Data roundup
    Are you happy with the quality vs cost of your current video creation agency?

    How much does it cost to hire a professional 3D Explainer Video production agency?

    Are you concerned about finding the sweet spot between cost and quality? In our experience, hiring a professional 3D explainer video production agency typically costs between $3,000 and $5,000 for a one-minute video. We believe transparency is key, so we encourage you to delve into potential agencies' portfolios and Google reviews. This provides valuable insights into their work quality and client relationships. Comparing proposals from at least three to five agencies is crucial. Don't just glance at the price; ensure each quote aligns with your specific needs for an apples-to-apples comparison. Shortlist based on factors like cost, quality, responsiveness, and creative synergy. Think long-term: the right agency can become your ongoing content solution partner. A radical thought: the most expensive isn't always the best, nor is the cheapest. The right fit lies in the intersection of your needs and their expertise. Benefit: A professional agency brings a dedicated team with diverse skill sets, ensuring a polished and effective final product.

    How much does freelancers cost to create 3D Explainer Videos?

    Looking for cost-effective 3D explainer video creation? Freelancers can be a viable option, often 30% to 70% cheaper than agencies, typically ranging from $1,000 to $2,500 for a one-minute video. If you choose this route, prioritize freelancers with a proven track record in 3D animation. While cost-effective, freelancers often charge by the hour (ranging from, say, $10 to $25, depending on experience and location) and managing the project, including revisions and feedback, falls solely on you. They might excel in animation but lack the broader expertise of an agency in areas like pre-production research and strategic planning. A benefit is the potential for a more personalized, one-on-one working relationship. However, if your project is complex or requires a diverse skill set, an agency might be a more suitable choice.

    How much does DIY cost to create 3D Explainer Videos and their limitations?

    Curious about creating 3D explainer videos yourself? While we generally recommend professional help, DIY options exist if budget is your primary concern. Platforms like VideoGen ($220/month) and Animoto ($40/month) offer user-friendly interfaces and pre-built templates. Success hinges on finding templates aligning with your vision and crafting a compelling narrative. Focus on a strong script, perhaps using AI writing tools, rather than relying solely on text-to-video features. Test your DIY video with a small audience first. While DIY can be significantly cheaper, the quality and customization options are often limited. Benefit: You gain hands-on experience and retain complete creative control. However, be prepared for a steeper learning curve and potentially less polished results compared to professional production.

    FAQs about 3D explainer video production costs

    Get answers to common questions about the cost of 3D explainer video production below!

    How much does 3D explainer videos creation cost in 2025?

    On average, 3D explainer videos production cost $1,000 to $9,000 per minute. Early-stage startups often spend under $1,900 per minute, while established brands focus on quality and tend to spend upwards of $3,100 per minute.

    Source Data

    Cost % of marketers
    $1,100 - $1,700 19.97%
    $1,701 - $2,500 20.17%
    $2,501 - $4,000 33.57%
    $4,001 - $5,000 15.29%
    $5,001 - $7,000 4.84%
    More than $7,000 6.16%

    How much is higher pricing relevant to higher 3D explainer videos quality?

    Higher pricing is directly related to higher quality (68% of respondents). And (24% of respondents) think cost increase does not guarantee a great output always for 3D explainer video.

    Source Data

    Cost % of marketers
    High Price is equal to High Quality 68%
    High Price sometimes get High Quality 24%
    Low Price can get High Quality 8%

    What budgets should be allocated for 3D explainer videos production for the entire year?

    Marketers who have already produced video content in 2025 are 76% more likely to increase budgets. While marketers creating 3D explainer video content for the first time plan to spend less than $7,000 in 2025.

    Source Data

    Budget % of marketers
    $4,000 - $6,000 19.97%
    $6,001 - $10,000 25.17%
    More than $10,000 54.86%

    What are the key factors that influence the cost of a 3D explainer video?

    We find that video length, complexity, character design, and animation style significantly impact the overall cost of producing a 3D explainer video.

    What is a reasonable budget to allocate for a high-quality 3D explainer video?

    We recommend budgeting between $1,000 and $9,000 for a professional 3D explainer video, considering factors like quality and studio experience.

    How can I reduce the price of a 3D explainer video without sacrificing quality?

    We suggest opting for simpler designs, using stock assets, and providing clear briefs to potentially lower the production cost.

    Is there a significant price difference between a 60-second 3D explainer video and a 90-second one?

    We typically see a price increase proportional to the video length; a longer video requires more animation and production effort.

    Aside from the freelancer and agency route, are there other pricing models for obtaining a 3D explainer video?

    We are aware of options like video templates and DIY software, which offer lower pricing points but often require more hands-on involvement.

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