Explainer Video Content Agency

SaaS Videos To Drive Signups & Conversion

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Great team of creatives
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Communication is smooth
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Streamlined process
6000+ Videos created for 3400+ startups and enterprises

Explainer Video Content Agency

Increase Product Adoption



Compelling explainer videos simplify your product or service, boosting understanding and encouraging faster adoption among potential customers.

Engaging explainer video content effortlessly communicates complex ideas, making information clear and easily digestible for your audience.


Testimonials


Hear from Founders , Marketers & Product Managers who are using Advids to create video content that engage customers

Ron Macinnis
CEO, Document Agility

From the very beginning, the AdVids team was great to work with. Our project manager was very pleasant and very organized.

Romain Blaser
CEO, Haidi.io

We asked for a video for our software launch. The results have been above expectations and the communication process was very smooth. Already 2k views after 2 days.

Rohan Mathur
Associate Project Lead, Solverminds

Brilliant experience working with Advids. Extremely professional and efficient. The team was super friendly and easy to work with during the project.

Russell Cook
Partner, Matte Black Brand Agency

ADVIDS is a professional outfit. Very happy with the end result! I can happily recommend them.


About Advids


Advids is a close-knit team of creative thinkers specializing in explainer video production since 2012. We're storytellers, scriptwriters, voiceover artists, 2D/3D animators, storyboard artists, and sound designers, dedicated to crafting compelling narratives. We've been called an explainer video production house, a top explainer video company, animated explainer video specialists, visual storytellers, and more. But above all else, we're your explainer video production partners.

Let's collaborate, explore your vision, and discover how a custom-made explainer video can elevate your brand and boost your bottom line. Our deep understanding of visual communication combined with years of experience in explainer video production ensures impactful and engaging content tailored to your specific needs.

Our clients trust Advids for explainers, here is why we believe in the power of videos.

  • 82% of marketers stating that their organization is interested in creating content that builds loyalty with customers.
  • 75% of viewers watch short-form video content on their mobile devices.
  • 6 out of 10 people prefer online video platforms to live TV.
  • 50% of the time users spend on Facebook is spent watching videos.
  • 7 in 10 people who encounter low quality video develop a negative impression of the brand that published it. Ew, that’s bad.


Let's Talk

Service Catalogue


About Advids
What We Offer
Advids Pricing
Content Team For Explainer
Explainer Experience
Video Creation FAQ
Explainer Video Examples
What is Explainer Video?
Explainer Video Production
Production Process
Video Use Cases
Explainer Video Benefits
Increase Video Engagement
Video Script
Pre Production Guide

Explainer Video Content Service - What We Offer


Creating engaging explainer video content is crucial for businesses to effectively communicate their value proposition and captivate their target audience. Advids, a video creation service company, specializes in producing high-quality explainer videos tailored specifically for businesses. Our team understands the power of visual storytelling and leverages it to create compelling narratives that resonate with viewers. Whether you're a startup or an enterprise company, our explainer videos can help you simplify complex concepts, showcase your products or services, and drive conversions.

  • Animated Explainer Videos: Bring your ideas to life with captivating animations that engage and inform your audience.
  • Whiteboard Explainer Videos: Simplify complex information with clear and concise visuals drawn on a whiteboard.
  • App Demo Videos: Showcase the features and benefits of your mobile app with engaging and informative demonstrations.
  • Product Demo Videos: Highlight the key features and functionalities of your product in a visually appealing and easy-to-understand manner.
  • 2D Explainer Videos: Engage your audience with visually appealing two-dimensional animations that effectively convey your message.


How Advids pricing work for Explainer Videos?


Advids offers transparent, value-driven explainer video pricing with fixed fees for predictable budgets. We prioritize collaboration and exceptional results.

**Our all-inclusive pricing features:**

**Predictable Explainer Video Budget:** Clear, fixed fees control your budget from the start.
**Client-Centric Approach:** We prioritize your vision; minor edits are handled swiftly.
**Streamlined Project Management:** Dedicated project leads ensure smooth production and efficient feedback.
**Unwavering Transparency:** Complete transparency; no surprises, consistent support.

Consider a 60-second explainer video for a novel bioreactor, targeting pharma and research. Multiple revisions are included; consistent quality regardless of budget.

**Simplified Schematics** ($1000-$1500): Clean 2D animation; ideal for concise technical explanations.
**Conceptual 3D Render** ($1500-$2000): Stylized 3D model; adds visual depth and engagement.
**Animated Mechanism Demo** ($2000-$3000): Detailed animation illustrating internal mechanisms; uses motion graphics and whiteboard animation.
**Character-Driven Narrative** ($3000-$4500): Engaging characters showcase real-world applications; includes infographics and product demos for effective marketing videos.
**Scientific Visualization** ($4500-$6000): High-fidelity 3D animation visualizing cellular interactions; uses micro-interactions and live-action elements (where applicable). This is a great example of high-quality animated video production.

Contact us to discuss your project.


What content team from Advids is assigned and their expertise?


At Advids, we dedicate a team of explainer video specialists to illuminate your brand's message. We craft compelling narratives and engaging visuals, transforming complex ideas into concise, memorable animated stories. Our explainer video production team blends creativity with strategic marketing, delivering impactful content that resonates with your target audience and achieves your business objectives. We champion clarity and impactful storytelling, ensuring your message cuts through the noise and captivates viewers.

Your project's content team includes:

Creative Director: Your creative director leads the project vision, spearheading research, script development, and visual style, ensuring a cohesive and compelling animated explainer video. They are your strategic partner, guiding the project from concept to completion.

Storyboard Artist: The storyboard artist translates the script into a visual narrative, sketching key scenes and actions, laying the foundation for a dynamic and engaging video. They are the architects of the video's visual flow.

2D Animator: Our 2D animators bring the storyboard to life, crafting vibrant visuals and character animation that capture attention and enhance understanding. They are the artists who infuse personality and energy into your video.

Voice-over Artist: The voice-over artist provides the narrative voice of your explainer video, delivering a clear, engaging, and persuasive message that resonates with your audience. They are the storytellers who give voice to your brand.

Sound Designer: The sound designer creates the audio landscape, selecting music and sound effects that enhance the emotional impact and overall viewing experience. They are the sonic architects who create an immersive and memorable soundscape.

Video Editor: The video editor assembles all elements, ensuring seamless transitions, polished visuals, and a cohesive final product. They are the masters of post-production, refining every detail to create a captivating animated explainer video.


What experience Advids has in Explainer Video production?


Advids crafts compelling explainer videos that simplify complex ideas, boost engagement, and drive conversions. We leverage design expertise and industry knowledge to create visually appealing narratives that achieve your business goals. We thoroughly research your needs to guarantee the final product perfectly aligns with your vision.

Our Video Production Expertise:

Industries: We've partnered with clients across diverse sectors—technology, healthcare, finance, education, and real estate—creating tailored explainer videos that address industry-specific needs and opportunities. This deep understanding ensures impactful narratives.

Years: 12 years of experience crafting diverse explainer video formats (product demos, training videos, marketing explainers) has honed our skills to deliver exceptional results.

How We Produce Unique Videos: Each project starts with thorough research of your target audience, objectives, and competition. We then develop a custom script and storyboard, ensuring a clear narrative. Our team uses cutting-edge animation techniques to create visually stunning videos that deliver results. We collaborate closely with you throughout the process. Our team uses cutting-edge animation techniques to create visually stunning animated explainer videos that deliver results. We craft marketing videos that simplify complex ideas and boost engagement. We create effective product demo videos that showcase your product's features and benefits. Advids provides comprehensive video production services, from concept to completion.

We deliver exceptional results.


FAQ

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What makes a good animated video character?

Relatable and memorable characters strengthen brand identity and audience connection.

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How can we visually simplify complex ideas?

Complex ideas are simplified through:Visual clarity,Concise language,Step-by-step explanations

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What is the ideal explainer video length?

Ideal explainer videos are concise, typically under two minutes, maintaining audience engagement.

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How do we choose the right animation style?

Animation style selection depends on target audience, brand personality, and message complexity.

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How can we keep viewers engaged throughout the explainer?

Audience engagement is maximized through:Compelling storytelling,Humor,Engaging visuals,Clear narrative

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What are the key script elements for an explainer?

Effective explainer scripts include:Problem definition,Solution,Benefits,Call to action

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How do we develop an explainer storyboard?

Storyboards visually outline key scenes, script elements, and guide animation production.

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What are common mistakes to avoid in animated explainers?

Avoid common mistakes like complex visuals, jargon, and weak calls to action.

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How do we use motion graphics in our explainer?

Motion graphics enhance visuals, highlight information, and add dynamism.

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How do we select background music for our animated explainer?

Background music complements the mood and message without being distracting.

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What is the process for creating a short animated explainer?

Explainer video creation involves:Scripting,Storyboarding,Animation,Voiceover,Post-production,Typical turnaround time is 2-4 weeks, pricing starts at $2,000.

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How do we ensure our message is clear in our animated explainer?

Clarity is achieved through simple language, clear visuals, and strong narrative structure.

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How do we create a call to action in our explainer?

Compelling calls to action clearly state the desired action and provide a reason to act.

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How do we make our animated explainer memorable?

Memorable explainers utilize unique visuals, engaging storytelling, and clear messaging.

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What are the steps in video creation for explainer video?

The video creation process includes:Scripting,Storyboarding,Visual style development,Animation,Voiceover and sound design,Post-production


Explainer Video Content Examples

1. TailWind

TailWind is a company that delivers IT and Telecom solutions to enterprises. This video is designed to explain the benefits of working with TailWind and showcase the company's expertise in a crowded technology industry.

Video Design - This explainer video content uses bold colors, simplistic line art illustrations and animations to demonstrate the complexity of IT challenges. It is visually engaging and captures the attention of the viewer, which is important for a company that offers complex solutions like TailWind. The graphics are clean and simple, which is helpful for an audience that might not be familiar with IT and Telecom jargon.

The video successfully communicates TailWind's value proposition through its visual style. It conveys the message that TailWind provides clear IT direction for the future, helping companies to simplify their IT and Telecom needs. The cheerful tone of the video evokes trust and confidence in TailWind's ability to deliver on its promises.

2. Invest Northern Ireland

Invest Northern Ireland is showcasing how tech firms in Northern Ireland are internationally recognized for their creativity and technological expertise in creating smart cities. This video is designed to showcase the success of Northern Ireland in smart city innovation and attract investment to the region.

Video Design - The video uses an explainer video content style with a 3D isometric view to illustrate a bustling city. This approach helps visually communicate the smart city concept by emphasizing connectivity between different elements like buildings, infrastructure, and transportation. The video uses vibrant colors and a simple visual style, making it easy to understand the complex concept of smart cities.

The video features a simplistic 3D animation style that is visually appealing and engaging. The design emphasizes the connectedness of the smart city, with lines connecting buildings and showcasing the integration of technology. The use of simple colors and clear graphics helps the viewer quickly understand the concept. The video uses a cheerful and upbeat tone, making it a good introduction to smart cities for those unfamiliar with the technology. The animated nature of the video helps make the information more accessible and engaging, further enhancing the viewer's understanding.

3. Cybereason

Cybereason provides cyber security solutions. This video is designed to introduce XDR, a new weapon to defend against cyber attacks.

Video Design - The video utilizes a bold and dramatic design, with graphic imagery and a black and gold color scheme. Explainer video content often benefits from the use of these colors. The dark background and the use of glowing lines and grids help to portray the high-tech nature of the product and create a sense of urgency.

The visual style of the video is well-suited for communicating the message of security and power, and it effectively creates a sense of urgency around the threat of cyber attacks. It portrays the product's ability to combat these attacks using dynamic visuals, leaving the viewer with a strong impression of Cybereason XDR. This video successfully uses the narrative of a modern digital battle to depict the product's capabilities and how it will help defenders. The tone of the video is serious and dramatic, which effectively emphasizes the importance of cyber security.

4. Clever Devices

Clever Devices helps transit agencies streamline data access for better decision making. This video is designed to highlight the benefit of the CleverMetrix real-time reporting solution.

Video Design - The explainer video content focuses on the importance of real-time reporting, highlighting how different departments within a transit agency need access to timely data. The video utilizes a vibrant and engaging animation style, featuring simple illustrations of various departments and personnel within a transit agency. Bright colors and clear graphics emphasize important aspects of the platform, further driving engagement.

The animated visual style effectively communicates the need for easy and accessible real-time data across departments, highlighting the product’s ability to provide that. The video emphasizes the frustration of trying to manage without real-time data, and then smoothly transitions to showcase the solution’s simplicity and value. This creates a positive and optimistic tone, making the viewer understand how CleverMetrix can solve real problems within the transit industry.

5. Billerud AB

Billerud AB is committed to sustainable forestry and using renewable material to create packaging solutions. This video is designed to explain how Billerud AB's commitment to forestry helps create a sustainable future.

Video Design - The video is an Explainer Video Content, using simple green line graphics to create a visual narrative around Billerud AB's sustainable practices. This simple and minimalist visual style, combined with straightforward text, makes the message clear and engaging. The animation is fluid, and the use of arrows and circles reinforces the concept of circularity, highlighting how forests help replace finite resources with renewable ones.

The use of green lines creates a sense of nature, growth, and sustainability, which aligns with the video's message. Billerud AB's commitment to responsible forestry is communicated effectively, using a clear and concise narrative. The tone of the video is positive and optimistic, conveying that Billerud AB is actively contributing to a more sustainable future. The simplicity of the design allows viewers to focus on the message, making it a memorable and effective explainer video.

What is Explainer Video?

Explainer video content is a type of video that uses animation, visuals, and narration to explain a complex concept, product, or service in a simple and engaging way. It aims to educate and inform the viewer while capturing their attention and leaving a lasting impression.

Explainer videos are commonly used for marketing and sales purposes, training and education, onboarding new customers or employees, and raising brand awareness. They can be used on websites, social media platforms, landing pages, and in presentations to effectively communicate information and drive desired actions.


Explainer Video Production

Explainer video content production is the process of creating animated videos that simplify complex ideas and engage audiences. It involves scriptwriting, storyboarding, illustration, animation, voiceover recording, sound design, and editing to deliver a high-quality video that effectively communicates a message.

Typically, explainer video content production takes 3-4 weeks to complete. This timeframe allows for thorough planning, creative development, meticulous animation, and multiple rounds of revisions to ensure a polished and impactful final product.


Production Process

  • Scriptwriting: Crafting a compelling narrative that aligns with the video's purpose and target audience.
  • Storyboarding: Creating a visual representation of the video's scenes and flow.
  • Illustration/Asset Creation: Designing and developing the visual elements, characters, and backgrounds.
  • Animation: Bringing the illustrations to life with movement and transitions.
  • Voiceover Recording: Selecting a professional voiceover artist and recording the script.
  • Sound Design & Music: Adding music, sound effects, and background audio to enhance the video.
  • Editing & Compositing: Assembling all the elements, fine-tuning the timing, and ensuring visual coherence.
  • Review & Revisions: Providing the client with opportunities for feedback and making necessary adjustments.
  • Final Delivery & Optimization: Exporting the video in the desired format and optimizing it for various platforms.

Video Use Cases

Explainer video content production focuses on four main things: simplifying complex ideas, engaging the audience, increasing brand awareness, and boosting conversions. It achieves this by combining visuals, animation, and storytelling to create a memorable and impactful viewing experience.

The best explainer video content creations have these visual characteristics: vibrant colors, appealing character design, clear and concise messaging, smooth animation, and a professional voiceover that enhances the overall impact.

Explainer video contents are among the most popular video production types because they are highly effective at capturing attention, conveying information, and driving results. Their versatility and ability to simplify complex topics make them a valuable asset for businesses across various industries.


Explainer Video Benefits

Illustrative Visual Communication

Compelling visual communication is essential for capturing attention and conveying complex information effectively. explainer videos excel in this area, using engaging animations, graphics, and visuals to bring your message to life. By incorporating Explainer videos, you can transform abstract concepts into easily digestible and memorable experiences for your audience.

Simplified Information Flow

A key challenge in communication is ensuring information is presented in a clear and concise manner. Explainer videos are designed to simplify information flow, breaking down complex ideas into manageable chunks. Using Explainer videos, you can guide your audience through intricate processes, making it easier for them to understand and retain the information.

Engaging Audience Visually

Visuals are a powerful tool for capturing attention and holding interest. Explainer videos leverage this power, using captivating animations and visuals to keep your audience engaged. With Explainer videos, you can create a more immersive and enjoyable experience for your viewers, making them more likely to stay engaged and absorb your message.

Enhanced Brand Storytelling

Storytelling is a crucial aspect of building brand identity and connecting with your audience. Explainer videos provide a unique platform for storytelling, allowing you to craft compelling narratives that resonate with your viewers. By using Explainer videos, you can create a more engaging and memorable brand experience, leaving a lasting impression on your audience.

Boosted Content Retention

Information retention is vital for ensuring your message is understood and remembered. Explainer videos are designed to boost content retention, using visuals and animations to make information more memorable. With Explainer videos, you can create a more impactful learning experience, helping your audience retain key information and apply it to their own lives.

Driven User Understanding

Clear and concise communication is essential for ensuring your audience understands your message. Explainer videos are designed to drive user understanding, using visuals and animations to clarify complex concepts. By using Explainer videos, you can make your message more accessible and understandable, ensuring your audience grasps the key points.

Improved Product Perception

First impressions matter, especially when it comes to products and services. Explainer videos can improve product perception, showcasing features and benefits in a visually appealing and engaging way. With Explainer videos, you can create a more positive and memorable experience for your audience, enhancing their perception of your product or service.

Clarified Service Offerings

Explaining your service offerings in a clear and concise manner is crucial for attracting new customers. Explainer videos are designed to clarify service offerings, using visuals and animations to illustrate the value proposition. By using Explainer videos, you can make your services more understandable and appealing, attracting new customers and growing your business.

Increased Brand Awareness

Building brand awareness is essential for reaching new customers and growing your business. Explainer videos can increase brand awareness, showcasing your brand's personality and values in a visually engaging way. With Explainer videos, you can create a more memorable and impactful brand experience, reaching a wider audience and boosting your brand's visibility.

Created Emotional Connection

Connecting with your audience on an emotional level is key to building lasting relationships. Explainer videos can create emotional connection, using visuals and animations to evoke feelings and inspire action. By using Explainer videos, you can create a more personal and meaningful experience for your audience, fostering a deeper connection with your brand.

Promoted User Interaction

Engaging your audience is essential for building a strong community and fostering loyalty. Explainer videos can promote user interaction, using interactive elements and calls to action to encourage engagement. With Explainer videos, you can create a more dynamic and interactive experience for your audience, encouraging them to participate and connect with your brand.

Illustrated Product Features

Highlighting product features in a clear and concise manner is crucial for driving sales. Explainer videos are designed to illustrate product features, using visuals and animations to showcase key benefits. By using Explainer videos, you can make your product features more understandable and appealing, encouraging customers to learn more and make a purchase.


Increase Video Engagement

Captivating Visual Storytelling

The key to engaging Explainer Video Content is a captivating visual storytelling approach. This is achieved by using a combination of animation, graphics, and visuals to create a compelling narrative that resonates with your audience. The design to engage viewers should be driven by a clear understanding of your target audience and their interests.

Intriguing Visual Elements

Intriguing visual elements are essential for keeping viewers engaged. This can be achieved by using a variety of animation styles, incorporating eye-catching graphics, and employing dynamic camera movements. Methods for creating visually engaging content include using bright colors, incorporating humor, and showcasing real-life scenarios.

Interactive Explainer Video Content

Interactive Explainer Video Content is a powerful way to engage viewers and encourage them to participate. This can be achieved by incorporating interactive elements such as quizzes, polls, and clickable buttons. The aim to create interactive content is to make the viewing experience more dynamic and engaging, encouraging viewers to actively participate and learn.


Video Script

Compelling Narrative Structure

A compelling narrative structure is essential for creating engaging Explainer Video Content. This is achieved by crafting a script that follows a clear and logical flow, introducing the topic, presenting key information, and concluding with a call to action. The steps to creating a compelling script include identifying your target audience, defining your key message, and structuring the narrative in a way that is both informative and engaging.

Engaging Storytelling Techniques

Engaging storytelling techniques are crucial for captivating viewers and conveying your message effectively. This can be achieved by using vivid language, incorporating humor, and showcasing real-life scenarios. Techniques to enhance storytelling include using metaphors, analogies, and personal anecdotes to make the information more relatable and memorable.

Clear and Concise Language

Clear and concise language is essential for ensuring your message is understood and remembered. This is achieved by using simple and straightforward language, avoiding jargon and technical terms. The approach to writing a script should be to focus on clarity and conciseness, ensuring that the information is presented in a way that is easy to understand and digest.


Pre Production Guide

Strategic Pre-Production Planning

Strategic pre-production planning is essential for ensuring a smooth and successful Explainer Video Content production process. This involves defining your goals, identifying your target audience, and developing a clear creative brief. The steps to strategic planning include conducting thorough research, brainstorming ideas, and creating a detailed production schedule.

Compelling Storyboarding Process

A compelling storyboarding process is crucial for visualizing the flow of your Explainer Video Content and ensuring a cohesive narrative. This involves creating a series of sketches that depict each scene, including the visuals, dialogue, and actions. The methods for storyboarding include using software tools, creating hand-drawn sketches, and collaborating with a team of artists.

Pre-Production Checklist

A comprehensive pre-production checklist is essential for ensuring that all necessary elements are in place before production begins. This includes securing the necessary equipment, hiring a production crew, and finalizing the script and storyboard. The approach to creating a checklist should be to identify all essential tasks and ensure that they are completed on time.

- Target Audience Research

- Script Development

- Storyboard Creation

- Visual Style Selection

- Voiceover Talent Selection

- Music and Sound Effects