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Premium Explainer Video Marketing Production for B2B Tech

Explainers To Drive Awareness & Leads

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Hear our Customer's Experience

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6000+ Videos created for 3400+ startups and enterprises

Discuss Video Brief to get Video Proposal & Fixed Budget upfront

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"Advids truly brought our product vision to life with exceptional 3D industrial animation video quality. Their collaboration and expertise delivered outstanding visual impact."
Mette Maegaard
Head of Global Marketing, Bang & Olufsen
★★★★★
"Advids transformed our Guardian 3 vision into stunning 3D animation. Their exceptional craftsmanship and technical precision perfectly showcased our advanced driver safety solution. The video brilliantly communicates our mission."
Sophie G
Head of Marketing, Seeing Machines
★★★★★
"Advids truly brought our Maze platform to life with their exceptional animation. The video brilliantly showcases our rapid testing process and user insight capabilities exceeding our expectations. It perfectly captures our vision for product innovation."
Sarah Chen
Head of Product Marketing, Maze

Increase Conversion Rates

Compelling explainer videos captivate viewers, boosting engagement and driving action from your target audience.

Engaging explainer videos simplify complex ideas, making them easy for your audience to understand and remember.

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About Advids

Advids is a team of kind, thoughtful creatives specializing in explainer video marketing production since 2012. We are scriptwriters, storyboard artists, voiceover artists, 2D/3D animators, motion graphic designers, and video marketing strategists. We've been called explainer video marketing specialists, animated explainer video gurus, product demo video masters, video marketing strategists, and more. But above all else, we're your explainer video marketing production partners.

Let's get curious, dive in, and discover how Advids' explainer videos can supercharge your business. Our team's combined experience in storytelling, visual communication, and marketing strategy ensures impactful, engaging videos tailored to your specific needs. We craft compelling narratives that simplify complex ideas, boost conversions, and elevate your brand.

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Explainer Video Marketing Examples

1. Croda

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Croda is known for high purity excipients. The video is designed to announce the company's new identity, Croda Pharma.

Video Design - The video features a simple and modern style, using a bold, clean typeface, and a clear blue background. It features a series of illustrations depicting the company's core offerings and expertise. Each illustration is presented as a circular image, with a simple, white line dividing them. The style resembles other explainer videos, which is likely an intentional choice, as it reinforces the message of the video, showcasing Croda's ability to deliver results.

The design of the video communicates the idea that Croda Pharma is a company that is modern and forward-thinking, with a focus on providing high-quality products and services. The blue background suggests trust and reliability, aligning with the pharmaceutical industry. The video's simple and clean design helps convey the message of Croda's rebranding effectively, while the use of animation and transitions adds a sense of energy and excitement.

2. unspun

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unspun is a company creating custom fitted jeans using 3D scans from a mobile phone. The video is designed to introduce the company's new circular product, unspun genesis.

Video Design - The video utilizes 3D graphics and animation to demonstrate the circularity of unspun's jeans, while promoting the product as eco-friendly. Explainer video marketing is evident through the use of a clean white and black color palette, and a simple visual style. The video features a variety of 3D graphics, including close-up shots of denim fabric, and a 3D human model for scanning. The graphics are high quality and well-designed, and the overall animation is smooth.

This particular visual style successfully communicates the goal of the video. The use of 3D graphics helps to highlight the benefits of the product, while the overall tone is positive and engaging. The video uses a series of simple, but effective 3D transitions, giving the viewer an inside look into the product's creation process. The color palette and visual style also play an important role in communicating the product's eco-friendly message.

3. GoCardless

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GoCardless is a platform that makes it easy to collect recurring payments from customers worldwide. The video is designed to explain the problems with traditional payment methods and how GoCardless solves these problems.

Video Design - The video uses a modern and minimalist design style. The visuals are made up of simple geometric shapes and vibrant colors. It is a dynamic Explainer Video Marketing approach that presents the issue of high costs due to traditional methods of payments, then showcases the GoCardless solution in a simple yet powerful way. The video is set to a catchy and upbeat soundtrack that helps to maintain viewer engagement.

The visuals effectively communicate the message of the video. The use of geometric shapes represents the complexities of traditional payments, while the smooth animation and vibrant colors reflect the simplicity and efficiency of GoCardless. The video’s tone is professional and informative, which aligns with GoCardless's brand identity and target audience of businesses seeking a reliable payment solution. The overall video style is very professional and engaging, while remaining easy to understand.

4. Uptycs

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Uptycs is a security analytics platform, that helps you secure your entire attack surface. This video is designed to showcase how Uptycs delivers comprehensive protection to modern defenders.

Video Design - The Uptycs explainer video is a great example of Explainer Video Marketing. It uses animated graphics that are sleek, visually appealing, and easy to understand. The video features a blue orb with the Uptycs logo and several other animated graphics that depict the different aspects of Uptycs security, such as a shield with a lock, a magnifying glass, and a checkmark. The animated orbs, and minimalistic background are used effectively to draw attention to the key benefits of Uptycs.

The video’s animation style is clean and modern, and it effectively conveys the Uptycs brand identity. The video follows a clear storyline that highlights the problem and solution. The video establishes a sense of trust and confidence through its clear, concise, and informative narrative. The overall tone of the video is professional and informative, and it effectively communicates the key benefits of the Uptycs product. The animations are well-done and easy to follow, making the video engaging and easy to understand, creating an ideal explainer video.

5. Jay ENF

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Jay ENF is a battery manufacturer focusing on energy storage systems. The video is designed to introduce their liquid cooling ESS, Potisbank, to the audience.

Video Design - The video starts with a 3D animated truck, showcasing the Jay ENF branding. This truck traverses through various terrains, signifying the versatility of the Potisbank. The video then transitions to a 3D animation of the Potisbank itself, highlighting its features, and ending with a close-up of the logo. This style of explainer video marketing relies on visuals to captivate the audience and effectively communicate the product's benefits.

The video's design communicates the product's capabilities through its use of 3D animations, which make the Potisbank appear powerful and adaptable. By showing the truck moving through challenging terrains, the video subtly suggests the robustness and reliability of the Jay ENF product. The video's clean, minimalistic style creates a professional and trustworthy tone, appealing to viewers seeking innovative energy storage solutions.

How Advids pricing work for Explainer Video Marketing?

Advids offers transparent, value-driven explainer video pricing with fixed fees for predictable budgets.

Our all-inclusive pricing includes:

Predictable explainer video marketing budget: Fixed fees for complete budget control and clear cost breakdowns.

Client-focused approach: Swift handling of edits and feedback; collaborative team achieving your goals.

Streamlined project management: Dedicated project leads ensure seamless production and efficient feedback integration. Fixed costs expedite approvals and delivery.

Complete transparency: Every detail included, from script to licensing, with consistent delivery and support.

Consider a 60-second explainer video showcasing a novel bio-engineered seed coating enhancing crop resilience for agricultural companies. Our team creates engaging Animated Marketing Videos that resonate with your target audience.

Exceptional value at every price point, including multiple revisions. Our experienced team ensures high-quality videos resonating with your audience and achieving your marketing goals. Video length, style, animation complexity, and voiceover impact costs. Our fixed-fee approach simplifies budgeting. We offer a range of video production services tailored to your specific needs and budget.

Clean Design (USD 1000-1500): 2D animation showcasing seed structure and coating application, highlighting benefits like enhanced germination and pest resistance.

Engaging Visuals (USD 1500-2000): Animated plant growth time-lapses and microscopic coating visualizations emphasizing improved yields and reduced pesticide use.

Storytelling Approach (USD 2000-3000): An animated narrative featuring a farmer benefiting from the coating, communicating its impact on sustainability and profitability.

Detailed Explanation (USD 3000-4500): Infographic-style animation breaking down the science behind the coating, appealing to technical audiences and showcasing innovation.

Integrated Live-Action (USD 4500-6000): Combines lab footage, field trials, and farmer testimonials for a comprehensive overview that builds trust and credibility.

What content team from Advids is assigned and their expertise?

At Advids, we dedicate a specialized team of explainer video marketing creators to amplify your brand's message. We meticulously craft engaging visuals and compelling narratives, transforming complex ideas into concise and captivating video content. Our team leverages animation styles like whiteboard, 2D character animation, and kinetic typography, ensuring your message resonates with your target audience and achieves your marketing goals.

Your dedicated project team includes:

Creative Director: Meets with you to understand your vision, leads script development, and oversees the entire explainer video production process, ensuring a cohesive and impactful final product.
Storyboard Artist: Visualizes the narrative flow, sketching key scenes and transitions, creating a blueprint for the animation team to bring your story to life. A master of visual storytelling.
2D Animator: Adept at character animation, motion graphics, and visual effects, this artist breathes life into the storyboard and creates visually stunning explainer videos. An expert in animation software and techniques.
Voiceover Artist: Delivers a clear, engaging, and persuasive voiceover that perfectly complements the visuals and enhances the overall message of your explainer video. Carefully chooses the right tone and pace.
Sound Designer: Creates a captivating audio landscape with music and sound effects, enhancing the emotional impact and viewer engagement with your explainer video. An expert in audio mixing and mastering.
Video Editor: Assembles all elements, ensuring seamless transitions, adding special effects, and polishing the final explainer video for a professional and captivating viewing experience. An expert in video editing software.

What experience Advids has in Explainer Video Marketing production?

Advids' creative team crafts compelling explainer videos, simplifying complex ideas with engaging narratives and visuals for your target audience. We offer diverse styles, from whiteboard animation to motion graphics, leveraging our experience and research for measurable results. Our expertise spans ideation, scripting, and animation, ensuring clarity and engagement. We specialize in creating high-impact animated explainer videos for businesses of all sizes. Our marketing video production services are designed to help you achieve your business goals.

We serve diverse sectors—technology, healthcare, SaaS, finance, and education—creating clear videos. Our industry specialists understand sector-specific nuances, crafting videos that resonate with your target audience and drive conversions. We develop a comprehensive video marketing strategy for each client.

With 12 years' experience, we've honed our skills across various explainer video formats, including product demos, training videos, and social media explainers , creating thousands of videos to maximize engagement and knowledge retention. Our explainer video services help businesses communicate their message effectively.

We conduct thorough audience research, analyzing viewer behavior and content preferences to create effective video marketing strategies. This research informs our creative process, resulting in bespoke video campaigns tailored to your business objectives. We craft compelling narratives, using persuasive storytelling and clear language for maximum impact. Visually engaging videos are created using cutting-edge animation techniques, designed to achieve specific marketing goals, from boosting brand awareness to generating leads.

Frequently Asked Questions

Memorable explainer videos use clear messaging, engaging visuals, and a strong narrative to connect with the audience emotionally.

Complex ideas are simplified by breaking them down into smaller, digestible parts, using clear language, and focusing on key concepts.

The right visual style is chosen by aligning it with the brand, target audience, and the message, ensuring it enhances understanding and engagement.

The ideal explainer video length is typically between 60 seconds and 5 minutes, depending on the complexity of the topic and the viewer's attention span.

Brand stories are made engaging by focusing on the problem the brand solves, using relatable characters, and highlighting the brand's unique value.

A compelling explainer script includes a clear problem statement, a solution, a value proposition, and a call to action.

A clear call to action is created by using direct language, making it prominent, and providing a clear next step for the viewer.

The storyboarding process involves creating a visual outline of the video, including key scenes, camera angles, and transitions.

Animation is used effectively by bringing concepts to life, making them engaging, and simplifying complex ideas.

Animation techniques that work best for explainer videos include motion graphics, character animation, and 2D animation.

A professional explainer is created by using high-quality visuals, clear audio, and a well-structured script.

A strong narrative is crucial because it helps viewers connect with the message, understand the problem, and see the value of the solution.

Motion graphics are used to enhance an explainer by adding visual interest, highlighting key points, and creating smooth transitions.

An explainer that resonates is created by understanding the target audience, addressing their pain points, and offering a clear solution.

A value proposition is best explained visually by showcasing the benefits of the product or service, using clear visuals, and highlighting key features.

Explainer Marketing Production

So, you're looking to boost your brand with explainer video marketing? Great choice! It's not just about having a video; it's about having the right video. At Advids, we focus on creating videos that truly connect with your audience.

  • A clear message cuts through the noise, ensuring your audience instantly grasps your core offering.
  • engaging visuals are the hook, keeping viewers glued to the screen and eager to learn more.
  • A well-structured story makes your message memorable, guiding viewers effortlessly through your content.

Our approach to Explainer video marketing production production is all about making sure your video not only looks great but also delivers real results.

Production Process

Ready to see what explainer video marketing can truly do for your brand? It's more than just a video, it's a strategic move to connect with your audience on a deeper level.

  • boost brand recognition and captivate your audience with engaging visuals.
  • Simplify complex ideas, making it easier for customers to understand your offering.
  • Build trust and loyalty through clear, engaging storytelling.

As an Explainer Video Marketing Production agency, Advids specializes in video production for marketing that delivers real results. We focus on video content creation that resonates with your audience. With Advids, you're not just getting a video, you're getting a strategic partner in your Explainer Video Marketing Production journey.

Video Use Cases

Ready to make your explainer video marketing truly shine? At Advids, we believe it all starts with a solid pre-production plan. This is where we lay the groundwork for your video's success. Our approach to Explainer Video Marketing Production begins long before the cameras roll.

  • Let's pinpoint exactly who you're talking to, understanding their needs is key.
  • Next, define clear goals for your video, what do you want to achieve?
  • Then, craft a core message that truly resonates with your audience.

As an Explainer Video Marketing Production agency, we know that effective video production for marketing requires a well-thought-out pre-production strategy. This phase is the foundation for effective video content creation. Before diving into explainer video marketing, let's focus on the crucial pre-production phase.