Imagine crafting something incredible, only to be met with silence. A picture is worth a thousand words, but a 3D video? Priceless. It's like bringing your product to life, right before their eyes. Traditional marketing is so yesterday. Who has time for static images when you can experience the real deal? Top companies know this, and they're using 3D animation to blow their competition out of the water. Want to know their secret sauce? The proof is in the pudding…
- 91% of businesses were using video as a marketing tool in 2023.
- 82% of Businesses Feel Video Marketing Is Important to Their Strategy.
- 69% of B2B marketers predict their business will increase spending on video marketing in 2024.
These stats highlight the undeniable power of video, and 3D animation takes it to the next level, transforming complex ideas into digestible visuals and forging emotional connections that drive conversions. Let's dive in and explore 30 Immersive 3D Animated Product Video examples to unlock actionable insights and elevate your video marketing game.
1. PGE
Duration : 1 minute and 59 seconds
This is a fantastic example of how 3D animation can be used to effectively communicate a message about energy conservation. The video uses bright colors and smooth transitions to create an engaging visual experience, making it easy for viewers to understand the connection between energy use and the environment.
Video Design - The animation demonstrates how small changes in energy consumption can have a positive impact on the environment. This approach is particularly effective because it allows viewers to visualize the impact of their actions, making the message more relatable and impactful.
3D Product Video Animation Example is a great way to engage viewers and make them think about their energy usage. The video's positive tone and engaging animations create a positive experience for the viewer, encouraging them to make small shifts in their energy usage.
2. Pinkerton
Duration : 2 minutes and 14 seconds
Pinkerton Crime Index is a platform that provides timely crime data and actionable insights to help businesses and individuals make informed decisions. The video is designed to introduce Pinkerton and their solution, showcasing the value they provide in understanding crime trends and making informed decisions.
Video Design - The video is a 3D Animated Walkthrough Video with a sophisticated aesthetic. The style utilizes bold imagery of documents and check marks to highlight the process of data validation and analysis. The animated graphics are sleek and modern, demonstrating the company's commitment to leveraging advanced technology. The use of puzzle pieces symbolizes the process of collecting data from various sources and assembling a comprehensive picture of crime trends.
The video effectively communicates Pinkerton's objective through a visual narrative that underscores the complex process of analyzing crime data. The tone is confident and authoritative, establishing the company as a trusted expert in the field. The use of animated graphics and sophisticated imagery conveys the importance of data accuracy and the value of Pinkerton's solution.
3. VoltaChem
Duration : 1 minute and 52 seconds
VoltaChem is making the chemical industry more sustainable. The company believes that its innovations in decarbonization of energy and recarbonization of raw materials will accelerate the application of new electrochemical processes in the chemical industry.
Video Design - The video uses simple, clean, and engaging graphics to communicate the company's message. It features a clean white background with blue and green accents. The use of 3D models helps to visualize the concept of electrochemical processes in a clear and concise manner. The video has a professional and polished look. This makes the video a good 3D Product Video Animation Example as it is able to clearly and concisely communicate a complex subject in a way that is both informative and engaging.
The video's design effectively communicates the company's vision and goals. The combination of clean graphics and a concise narrative helps to build trust with viewers and reinforces the company's commitment to sustainability. The video's tone is professional and optimistic, conveying a sense of innovation and progress. Overall, the video is effective at conveying the company's message to a broad audience.
4. Festo
Duration : 1 minute and 14 seconds
Festo provides automation solutions for motion control. The video is designed to showcase their multi-position IO-Link systems, focusing on their simplified motion series.
Video Design - The video is a 3D Animated Infographic Videoe video that features a digital representation of a multi-position system. The animated graphics clearly illustrate the connection points, components, and movement of the system. The video is clean and minimalist with a focus on showcasing the features of the product. This is achieved through smooth animation and precise detailing. The animation in the video is high quality, smooth, and professional. The bright blue color palette of the video matches the Festo brand colors, creating a sense of consistency between the company and its products.
The clear, concise visual design and animation in the video effectively communicate the benefits of the Festo multi-position IO-Link systems. This is accomplished through the use of highlighted text and motion-activated graphics, enabling viewers to understand the key features and the simplified setup and configuration of the system. The overall tone of the video is informative, confident, and professional, appealing to a target audience of engineers and automation specialists.
5. DermaConcepts 3D Animated Design Video - Showcase product elegantly
Duration : 1 minute and 56 seconds
DermaConcepts is a skincare company that focuses on providing advanced skincare solutions. This particular video is designed to introduce the company's new product, Focus Care Skin Tech+ Electro-Sonic DF Mobile, and showcase its benefits.
Video Design - The video is a sleek, modern, and stylish 3D Animated Product Video. It features an elegant white and grey background with geometric shapes that add visual interest. The product is showcased in close-up shots with crisp, clear details of its features. These visuals highlight the sleek design of the product, while the animation adds a dynamic element, creating a visually engaging experience.
The video visual style effectively conveys the company's commitment to innovation and technology. The sleek design and advanced features of the product are presented in a clear and concise manner, appealing to the target audience of skincare enthusiasts who seek effective solutions for achieving a radiant complexion. The overall tone of the video is sophisticated and informative, making it an ideal tool for introducing a new and innovative product to the market.
6. Smith & Nephew
Duration : 1 minute and 3 seconds
Smith+Nephew is a medical device company that specializes in surgical robotics. This video is designed to showcase the company's latest advancements in this field.
Video Design - The video utilizes a minimalist visual style, focusing on close-up shots of the surgical robotic system and its components. The dark background allows the subject to be the focus, and the graphics are clean and simple, making the video easy to understand. It is a well-crafted Animated Product Insight Video.
The visual design of the video drives the video goal by showcasing the key features and benefits of the surgical robotic system. The tone of the video is professional and informative, conveying a sense of innovation and technical excellence. The video is engaging due to its clean graphics and focus on the product, making it interesting for its target audience of medical professionals. The quality of the graphics is excellent and enhances the overall visual appeal of the video.
7. Diemme Filtration
Duration : 3 minutes and 39 seconds
This is a fantastic example of a 3D Product Explainer Video. It's clean, minimalist, and focuses on showcasing the product's key features. The grey background really makes the white and green color scheme pop, and the close-up shots of the filter cloth are particularly effective.
Video Design - The high-quality 3D graphics are presented in a clear and concise manner, allowing viewers to easily visualize the product's functionality. This design helps to capture the attention of potential customers, making it a good example of an Animated Product Rendering Video. The video's simple and professional tone effectively communicates the product's capabilities and benefits.
The narrative seamlessly guides viewers through the design, showcasing the filter cloth as a key aspect of the product's functionality. This design effectively conveys the product's quality and engineering, attracting viewers interested in learning about the product's technical aspects. The video's minimalist design, high-quality 3D rendering, and concise narrative effectively communicate the product's functionality and key features, attracting potential customers interested in the solution.
8. NICE 3D Product Explainer Video
Duration : 2 minutes and 13 seconds
NICE Enlighten AI is a solution for customer service that focuses on ensuring the fair treatment of customers. This video is designed to highlight the potential risks and consequences of not detecting and addressing vulnerable customers.
Video Design - The video utilizes a 3D Animated Product Video style, featuring bright colors, playful graphics, and simplistic characters. These elements are combined to create a lighthearted and engaging experience for viewers. The video uses 3D animated figures, icons, and text to represent the concepts being discussed. It employs a minimalist visual style, using clean lines and simple shapes for the visuals.
The video successfully uses its visual style to communicate its message about the importance of identifying vulnerable customers. The lighthearted tone and whimsical animation create a sense of approachability, making the video more engaging for viewers while also emphasizing the seriousness of the issue. The use of playful graphics, such as the cartoon figures, adds visual interest and breaks up the otherwise dense subject matter. The video is able to draw viewers in through its engaging design, and deliver a serious message in a way that is accessible and relatable.
9. Gelato
Duration : 1 minute and 11 seconds
Gelato is a decentralized automation network designed to automate smart contracts across different blockchains. This network is a game-changer, offering a solution for users who want to streamline their blockchain interactions.
Video Design - The video uses a combination of abstract 3D graphics, flowing liquids, and simple geometric shapes, including squares and circles, to illustrate the concept of automation. This dynamic style quickly engages the viewer and explains the complex topic of blockchain automation using simple visual elements.
3D Product Video Animation Example - The video presents a compelling visual representation of how Gelato automates actions without needing to manually initiate them. The use of fluid animation, geometric shapes, and vibrant colors creates a visually compelling experience, making it clear to the audience why Gelato's automation network is a valuable tool for users.
10. Diebold Nixdorf
Duration : 2 minutes and 21 seconds
Diebold Nixdorf is a global leader in providing technology for the financial and retail industries. This video is designed to introduce their new modular POS system, the DN Series BEETLE M2110. This POS system is highlighted as being sustainable, powerful and flexible, and the video explores the use cases and features of the product.
Video Design - The video is a 3D Animated Promotional Videoe video and starts with a sleek design of a black box, followed by its installation in a grocery store checkout counter. The design is simple but effective, using clean lines and minimal animation to create a professional and modern look. The graphics are high quality and well-rendered, showcasing the product in an appealing manner. The text overlays are used effectively to highlight key features and benefits of the product.
The use of animation helps to create an engaging and informative experience, allowing the viewer to see the product in action and understand its functionality. The clean design and minimal animation work well to create a professional and sophisticated look, while the focus on the product itself ensures that the message is clear and concise. This minimalist style reflects the sleek and modern design of the product itself, while highlighting its key features and benefits. The use of animation adds a dynamic feel, while the color palette is consistent throughout the video, contributing to a cohesive visual experience. The video effectively communicates the key features and benefits of the product, driving viewers to the website for further information. The overall tone of the video is professional and engaging.
11. CooperVision
Duration : 1 minute and 40 seconds
CooperVision is a company that provides eye care solutions, including contact lenses. This video is designed to showcase the benefits of CooperVision contact lenses with Aquaform® Technology.
Video Design - This Animated Product Discovery Video uses clean line drawings to illustrate the functionality of Aquaform® technology. The video incorporates animation to visually communicate how the technology works and to highlight its benefits, such as increased breathability and comfort. The color palette is soft and inviting, creating a welcoming and approachable aesthetic. The video's simple yet effective design allows viewers to easily understand the product's benefits.
The video's visual design effectively communicates the objective of highlighting the key benefits of Aquaform® Technology. The clean and modern style reflects the high-tech nature of the product. The use of animation helps to bring the technology to life and make it relatable to viewers. The overall tone of the video is positive and reassuring, conveying the idea that CooperVision contact lenses are comfortable and safe. This video's unique and engaging style will help to capture the attention of potential customers and promote CooperVision's brand message.
12. WOOD 2D Character Animation Video
Duration : 1 minute and 16 seconds
WOOD provides services that simplify property management, making it easier to handle tenants. This video is designed to showcase how the platform streamlines business, improves efficiency, and enhances the tenant experience.
Video Design - The video uses bright, playful colors to illustrate how the platform allows people to have more time to live, work, and play. The design elements include 2D and 3D graphics, creating a simple yet engaging animation style. This makes it an excellent example of 3D Product Video Animation Example that clearly communicates the company's goals and values.
The video's visual style effectively communicates the platform's benefits by showing how it can reduce stress and free up time. The bright colors and animated elements create a light, cheerful tone, reflecting the positive impact of using the platform. This playful tone helps create an engaging and memorable experience for viewers.
13. Boyd
Duration : 1 minute and 3 seconds
Boyd is a trusted partner in manufacturing medical wearables, focusing on patient safety and efficacy. This video is designed to demonstrate how Boyd works with clients to select the right adhesive for each project, utilizing their partnership with 3M.
Video Design - This 3D Animated Product Video uses 3D graphics to visually break down the structure of different types of medical wearables, emphasizing the importance of adhesive material. The design style is clean, focused, and professional, showcasing the technical aspects of Boyd's work, and aligning with the brand's commitment to innovation. The video emphasizes the importance of having the best adhesive, which aligns with the 3M partnership and the expertise of Boyd in selecting the most appropriate materials.
The use of 3D graphics, detailed illustrations, and animations helps communicate the benefits of Boyd's medical wearable solutions. The video's tone is professional and informative, showcasing the company's focus on quality, reliability, and innovation. The visual style of the video effectively highlights the company's expertise in selecting materials and its strong partnership with 3M. This design style serves as a powerful tool for communicating the value proposition of Boyd's medical wearables, demonstrating their commitment to delivering high-quality, reliable products.
14. Gemalto 3D Motion Graphics Product Video
Duration : 4 minutes and 19 seconds
Thales' cutting-edge 3D animated product video delivers a powerful message about the future of drone technology. With stunning visuals and a concise narrative, the video establishes the need for a secure and reliable drone ecosystem, expertly showcasing the Thales Drone Connect solution. Highlighting its unique features, such as biometric pilot verification and real-time drone tracking, Thales asserts its leadership in the field.
The video's creative use of low-poly landscapes and wireframe animations seamlessly integrates technical information with engaging visuals. It clearly demonstrates how Thales' key technology bricks empower seamless connectivity, data encryption, and unmanned traffic management, fostering trust among citizens and governments. By providing viewers with a clear understanding of its technology and its potential, Thales inspires confidence and encourages further exploration of its innovative drone solutions.
15. BIOTRONIK
Duration : 1 minute and 37 seconds
BIOTRONIK is a company that offers training through a global network of Approved Training Partners or ATPs. This video is designed to educate the viewer on the global network of ATPs that the company has.
Video Design - This 3D Animated Product Video, features simple graphics that are easy to understand, as the goal is to provide a clear overview of the global reach of ATPs, and the benefits of the network. The video uses a clean and modern aesthetic, with vibrant colors. Simple illustrations and animations are used to bring the content to life.
The visual style helps communicate the key message of the video, which is the benefit of choosing BIOTRONIK training. The simple and friendly tone is enhanced by the use of testimonials. This tone resonates with the target audience, which includes professionals in the medical field, and shows that BIOTRONIK values its customers and provides a valuable service.
16. Roson 3D Motion Product Video - Showcase product features implicitly
Duration : 1 minute and 25 seconds
This 3D animated product video for the Roson KLT-6210 S3 dental chair immediately grabs the viewer's attention with its dynamic visuals and modern aesthetic. The smooth transitions and close-up shots highlight the chair's sleek design and essential features like the high-end upholstery and user-friendly controls.
By showcasing the chair in various settings and color options, the video demonstrates the flexibility and customization Roson offers. The impressive animation style and clear information delivery make this video a compelling example for anyone looking to promote a product with visual flair and sophistication.
17. EPSON Corporate 3D Product Video
Duration : 1 minute and 32 seconds
Epson masterfully employs 3D animation in this product video to bring the new A4 color inkjet printer to life. The video effortlessly transitions between close-up views of the printer's features, showcasing the ink cartridges, user interface, and compact design with stunning clarity. The animated globe subtly hints at the global impact of choosing a sustainable printing solution.
Epson's Heat-Free Technology is cleverly explained through an exploded view of the printing process, effectively communicating the technology's simplicity and efficiency. The video's overall visual appeal and concise messaging leave a lasting impression, making the Epson printer an attractive choice for businesses seeking a modern and eco-conscious printing solution.
18. SCANTECH
Duration : 1 minute and 13 seconds
This is a 3D product video animation example that showcases a new hand-sized scanner. The video uses 3D animation to highlight the key features of the scanner, presenting it in a visually appealing way. The 3D animation adds an air of professionalism to the video, making it stand out from the competition.
Video Design - The video uses a transparent 3D model of the scanner, showcasing its internal components. This allows viewers to understand the scanner's functionality and appreciate its design. The video's clean, modern, and minimal style ensures that the focus remains on the product.
The video narrative moves from a close-up of the scanner's controls, showcasing its intelligent and interactive functionalities, to an exploration of the scanner's internal parts. The visual design emphasizes the scanner's compact size, high-speed capabilities, and robust construction. The tone of the video is confident and informative, conveying the benefits of the scanner and appealing to professionals seeking advanced scanning solutions.
19. KIA Minimal 3D Product Video
Duration : 3 minutes and 56 seconds
Kia delivers a compelling 3D animated product video that demystifies the magic behind regenerative braking. The crisp visuals, sleek car model, and seamless transitions create an immersive experience that feels both modern and engaging. The clever use of an exploded view of the Kia electric vehicle, revealing the motor and battery, beautifully illustrates the process of converting kinetic energy into electric power.
What truly stands out is the video's ability to explain a complex technical concept with remarkable clarity. Kia masterfully balances detail with simplicity, utilizing concise narration and intuitive 2D elements to reinforce key takeaways. The result is a powerful demonstration of their commitment to user-friendly innovation in the electric vehicle space.
20. ICE
Duration : 1 minute and 6 seconds
This 3D Product Video Animation Example is a great way to show the challenges researchers face when working across multiple systems. It uses a minimalist design with simple graphics that are effective in conveying the message. The video uses a combination of line drawings and illustrations, and a common graphic element is a simple plus sign that shows the different data systems involved in clinical trials.
Video Design - The visual style of the video effectively communicates the challenges of managing clinical trial data. The use of simple graphics makes the information easy to understand. The video highlights the need for a centralized solution.
The tone of the video is informative and engaging. It conveys the importance of data management in clinical trials and the challenges that researchers face.
21. Applied Medical 3D Product Motion Video - Showcase innovative design
Duration : 1 minute and 31 seconds
Applied Medical is a company that develops innovative medical devices. This video is designed to showcase the company's latest innovation in advanced bipolar energy.
Video Design - This 3D Animated Product Video, features 3D product visualizations and transitions, illustrating the unique design features of the product. The graphics are sharp, polished, and showcase the intricacies of the product.
The video's visual style effectively communicates the product's technical capabilities and the benefit of its intelligent design. The use of 3D models and clear visuals helps to create a sense of sophistication and trustworthiness, aligning with the company's medical device focus and emphasizing the product's advanced technology and its role in revolutionizing energy.
22. Bergerat Monnoyeur Realistic 3D Product Video
Duration : 1 minute and 51 seconds
This captivating 3D animated product video unveils the revolutionary GEH2 hydrogen generator from EODev. It seamlessly breaks down complex processes, beginning with the splitting of water through electrolysis, continuing with hydrogen compression and storage, and culminating in the fuel cell's conversion of hydrogen into electricity. The attention to detail, particularly within the cutaway view of the fuel cell, makes the science accessible and compelling.
EODev showcases the generator's versatility by placing it in various environments, proving its adaptability for off-grid power generation. From urban landscapes to construction sites, the GEH2 seamlessly integrates, highlighting its ability to power everything from events to emergency backups. The video closes with the tagline Time to shift, inspiring confidence in this clean energy solution.
23. Bosch
Duration : 1 minute and 1 second
Bosch is a leader in micro-electromechanical systems (MEMS) sensors. The video is designed to explain the working principle of an accelerometer.
Video Design - The video is an 3D Animated Product Video. It starts by showcasing the applications of MEMS sensors in vehicle and consumer electronics. The video then goes into detail about how the sensors work using illustrations and a simplified animation of the sensor's structure. The video uses high-quality, clear graphics and illustrations to bring the technical aspects of the product to life. It makes use of transitions to explain how each part of the sensor works. This combination of simple animation, 3D graphics and a clean white background makes the video easy to understand.
The visual style of the video helps communicate the objective of the video by making the product's complex functions simple to understand. The narrative uses a clear and concise tone, focusing on the functionality of the product. It effectively explains the technology behind the product without being overly technical. This style allows the video to target a wide audience with varying technical backgrounds. The design and animation of the video create an engaging, informative experience that helps drive the video goal of educating viewers about the working principles of an accelerometer.
24. Boston Scientific
Duration : 1 minute and 1 second
Boston Scientific is a medical device company that specializes in developing innovative solutions. This video is designed to inform the audience about the REDEFINE trial and how the ControlRad system helps reduce radiation exposure during cardiac catherization procedures.
Video Design - This video utilizes 3D Product Video Animation Example style. The visual design includes a clean and professional color scheme of green and gray. The graphics are simple, yet effective, with clear and concise icons, such as the medical icon and the location pin. The animated graphics bring the information to life by illustrating the ControlRad system and the process of the REDEFINE trial.
The combination of simple graphics, animations, and clear text effectively communicates the importance of reducing radiation exposure during cardiac catherization procedures. This video style, with its calm tone, provides a clear understanding of the benefits of the ControlRad system and the purpose of the REDEFINE trial. It informs viewers, highlighting the company's commitment to improving patient safety and healthcare practices.
25. PanMon
Duration : 1 minute and 50 seconds
PanMon is a pantograph condition monitoring system designed to help rail operators and infrastructure managers identify faulty pantographs and prevent damage to overhead wires. The video is designed to show how PanMon works and the benefits it can bring to rail operators.
Video Design - The video is a 3D Animated Demo Video that uses simple, clear graphics to illustrate how PanMon works. The use of 3D animation helps to bring the technology to life, and the clear visuals make it easy to understand. The video uses bright colors, which are eye catching and are well suited to a technical demo idea video, and a clean, minimalist design, which makes the information easy to follow.
The video's narrative is clear and concise, and the visuals effectively communicate the key information. The use of animated graphics helps to make the video engaging, and the overall tone is positive and informative. The video effectively explains the problem PanMon solves, the solution, and the key benefits of using this technology. It targets rail operators and infrastructure managers who are looking for ways to improve the reliability and safety of their systems, while reducing costs.
26. Fujitsu
Duration : 1 minute and 45 seconds
Fujitsu is introducing a new solution that utilizes digital technology to help businesses and organizations better understand the social impact of policy decisions. This solution is designed to create a more sustainable and equitable future.
Video Design - The video uses a minimalist white city skyline as a backdrop, giving the video a clean and modern feel. The graphics are sharp and clear, the text is easy to read, making the information easily digestible for the viewer. The use of a blue and green color scheme is consistent with Fujitsu's brand identity, making the video both informative and visually engaging.
The video showcases a series of 3D animated elements, such as trucks and buses, to represent the complex relationships between social factors and policy decisions. These elements highlight the various data points that can be used to inform policy decisions, such as transportation infrastructure and public usage data. The video effectively illustrates how the solution can be used to test the effectiveness of policies before implementation, ultimately leading to better outcomes for communities. The video's minimalist design allows complex ideas to be presented in a simple, straightforward manner. The video overall tone is optimistic, suggesting that the solution can play a key role in building a more sustainable and equitable future.
27. MEDHOST 3D Animated Healthcare Video
Duration : 56 seconds
MEDHOST is a healthcare IT solution company that offers a data-centric approach to population health management. This video is designed to highlight how the company can help healthcare providers improve their care and efficiency.
Video Design - This 3D animated product video features bright, eye-catching colors and simple, engaging graphics. The design is clean and modern, which helps communicate the message of the company's technology as a modern solution. The use of 3D animation allows for a dynamic and interactive experience, bringing the narrative of data-driven care to life.
3D Product Video Animation Example - The 3D animation style helps to visually explain the company's key offerings. The use of various animation sequences, with the care cycle being the central focus of the video, effectively conveys the benefits of the company's solution. The video's tone is upbeat and optimistic, emphasizing the positive impact of the company's technology on healthcare. Through a visual storytelling approach, the video showcases how the company empowers providers to efficiently manage care and utilize patient data to make informed decisions, which ultimately leads to a positive impact on patient outcomes.
28. BITZER
Duration : 1 minute and 52 seconds
This is a fantastic example of a 3D product video animation. It starts by showcasing the compressor in a 3D environment, rotating against a black background, which immediately grabs attention. A simple city with compressors on rooftops follows, visualizing the product's use cases in a relatable environment.
Video Design - The graphics are clean and modern, the animation is smooth and engaging. The use of green for the compressor and digital data is a brand theme, making the video visually consistent with the company's branding.
The animation is informative and engaging, effectively communicating the benefits of the digital solution. The video emphasizes ease of use and the benefits of real-time data access, concluding with a call to action encouraging viewers to learn more. The overall tone is positive and optimistic, showcasing the benefits of using the digital solution.
29. Enable
Duration : 1 minute and 30 seconds
Enable is a collaboration platform that aims to optimize B2B deals. The video is designed to showcase its benefits and how it can help businesses achieve success.
Video Design - The video uses a colorful and playful SaaS Animated Product Video style, depicting complex business processes through simple and relatable animations. The visual design features cartoon-like characters, bright colors, and whimsical imagery, creating an engaging and easy-to-understand visual experience. The use of a cartoon character and an abstract machine with moving parts effectively conveys the complex calculations and processes involved in rebate deals. The video also utilizes a clean and modern graphic style, highlighting the ease of use and efficiency offered by the platform.
The video successfully communicates the objective of the product, highlighting how Enable simplifies complex rebate calculations and fosters collaboration within organizations. This is achieved through the use of engaging visuals and a playful tone that makes complex concepts easy to grasp. The video's upbeat and lighthearted style inspires trust in the product, emphasizing its ability to streamline processes and achieve positive outcomes.
30. AUMA
Duration : 1 minute and 50 seconds
Coralink is a digital ecosystem that helps users master challenges in plant operations. It uses vibrant and modern graphics, simple icons, and illustrations to explain the complex subject of plant operations. The honeycomb-shaped grid provides the layout for the video, highlighting the interconnected nature of the ecosystem.
Video Design - The video effectively communicates the objective of Coralink. The visuals and animation emphasize the connectivity of the ecosystem. This tone of the video is informative and confident, building trust in the product and expertise.
3D Product Video Animation Example - This video is a great example of how to use 3D animation to create a compelling and informative product video. The use of simple icons and illustrations makes the complex subject matter easy to understand, and the honeycomb-shaped grid is a clever way to visually represent the interconnected nature of the ecosystem.
How to plan and optimize 3D Animated Product Videos?
Targeted Messaging: "If you want to sell to everybody, you won't sell to anybody." - Hermawan Kartajaya. Advids used this insight for a healthcare client. We created distinct 3D product videos targeting specific patient demographics, leading to a 25% rise in qualified leads.
Actionable: Tailor video messaging to resonate with specific audience segments.
Storytelling Impact: "Stories are the creative conversion of life itself into a more powerful, clearer, more meaningful experience." - Robert McKee. Advids leveraged this for a gaming client. We developed a 3D animated video weaving a compelling narrative around the game's universe, boosting pre-orders by 30%.
Actionable: Use storytelling to connect emotionally with your target audience.
Clear Communication: "If you can't explain it simply, you don't understand it well enough." - Albert Einstein. Advids applied this for a tech client. We simplified complex technical jargon in a 3D product video, resulting in a 20% improvement in customer understanding and product adoption.
Actionable: Simplify complex information for clear and concise communication.
Visual Engagement: "Vision is the art of seeing what is invisible to others." - Jonathan Swift. Advids used this for an e-commerce client. We created visually stunning 3D product animations showcasing product features, increasing click-through rates by 15%.
Actionable: Captivate viewers with visually appealing and engaging content.
Iterative Improvement: "The only way to do great work is to love what you do." - Steve Jobs. Advids embodies this passion. We continuously analyze video performance data and gather client feedback to refine our 3D animation approach, consistently improving results for our clients.
Actionable: Continuously analyze and improve video performance based on data.
Why Advids for 3D Animated Product Video?
At Advids, we specialize in crafting high-quality, original 3D animated product videos that elevate your brand and drive results. Our unique blend of creative storytelling, cutting-edge technology, and extensive experience ensures your product shines in the digital spotlight.
Transforming Ideas into Engaging 3D Animated Experiences:
Customized 3D Product Video Solutions: From showcasing intricate details to demonstrating complex functionalities, we tailor each video to perfectly capture your product's essence and resonate with your target audience.
Creative Storytelling Through Animation: We craft compelling narratives that highlight your product's benefits and leave a lasting impression on viewers.
Cutting-Edge 3D Animation Technology: We leverage the latest software and techniques to create visually stunning videos that captivate and convert.
A Legacy of Success in 3D Animation:
12+ Years of Proven Success: With over 3400 clients served, we have a deep understanding of what makes a 3D product video truly effective.
Trusted by Industry Leaders: Brands like Razorpay, Ola, Mercedes, the United Nations, Continental, and Mercer rely on our expertise to bring their products to life through animation.
Client Satisfaction Guaranteed: Over 109 five-star Google reviews speak to our commitment to delivering exceptional results and exceeding client expectations.
A Collaborative Approach to 3D Product Video Production:
Collaborative Process: We work closely with you throughout the entire process, from initial concept to final render, ensuring your vision is realized.
Strategic Communication: We prioritize clear and open communication to understand your product, target audience, and marketing goals, resulting in 3D animated videos that achieve your objectives.
3D Animated Product Video Expertise:
235+ Successful 3D Product Videos: We've helped numerous businesses showcase their products in stunning detail through engaging 3D animation.
Ready to unlock the potential of 3D Animated Product Video for your business with the latest video design trends of 2024? Let Advids be your trusted partner in transforming your ideas into engaging and effective animated experiences.
Checkout some of the projects and work our team at Advids has been producing:
Unleashing the Power of 3D Product Videos
Generate excitement and anticipation for new releases. Imagine showcasing your latest smartphone with stunning visuals, highlighting its sleek design and innovative features, leaving viewers eager to pre-order.
Explainer Videos
Simplify complex concepts and communicate your product's Value Proposition effectively. For instance, an Explainer Video can visually demonstrate how a new software solution streamlines workflow, saving businesses time and resources.
Demo Videos
Showcase your product's features and functionalities in an engaging and interactive way. A Demo Video of a kitchen appliance can guide viewers through its various settings and capabilities, making them confident in its ease of use.
Product Walkthrough Videos
Provide an immersive experience, guiding viewers through the user journey. Imagine a walkthrough video of a virtual reality headset, allowing potential customers to experience its immersive environment and intuitive controls.
Crafting Captivating 3D Product Videos
High-quality 3D models, textures, and lighting are essential. Consider a luxury watch video, where intricate details and realistic reflections enhance the perception of quality and craftsmanship.
Storyline:
A compelling narrative engages viewers and conveys your message effectively. A story about a busy professional using your productivity app to achieve work-life balance can resonate with the target audience.
Animation Quality:
Smooth, fluid, and realistic animation brings your product to life. Imagine a drone video showcasing its agile movements and precise maneuvering capabilities through seamless animation.
Sound Design:
High-quality sound effects and music enhance the viewing experience. The soothing sounds of nature in a video about a meditation app can create a calming and immersive atmosphere.
Engaging Your Audience: The Key to Product Launch Success
Clearly define your ideal viewer. A video targeting gamers will have a different style and tone than one aimed at professionals.
Compelling Storyline:
Craft a narrative that captivates their attention. A video about a fitness tracker could follow a user's journey from beginner to marathon runner, inspiring viewers to achieve their fitness goals.
Relevant Visuals:
Use imagery, colors, and styles that align with their preferences. A video targeting young adults might use vibrant colors and trendy graphics, while one for a senior audience might opt for a more classic and calming aesthetic.
Crafting Captivating Storylines
A captivating storyline is crucial for engaging viewers and effectively conveying your message.
Strong Hook: Grab the viewer's attention immediately. Start with a relatable scenario, like a frustrated office worker struggling with outdated technology, before introducing your innovative software solution.
Problem Introduction: Clearly articulate the challenges your target audience faces. Show the impact of the problem, like lost productivity or missed deadlines, to emphasize the need for a solution.
Product as the Solution: Seamlessly transition to presenting your product as the answer. Demonstrate how your software streamlines tasks, improves efficiency, and ultimately solves the problem.
Boosting Sales with 3D Product Videos
Strategic integration of 3D animated Product Videos within your marketing funnel can significantly impact your campaign's success.
Awareness Stage: Introduce your brand and product to a wider audience. A short, visually striking video highlighting the key benefits of your new electric car can pique viewers' interest.
Consideration Stage: Provide in-depth information and address potential concerns. An explainer video detailing the features and benefits of your project management software can help potential customers understand its value.
Decision Stage: Build Trust and solidify purchase intent. Showcase customer Testimonials or a 3D product visualization of your customizable furniture, allowing customers to envision it in their homes.
Action Stage: Guide viewers towards conversion points. Include clear call-to-actions in your video, directing viewers to your website or a special offer landing page.
Solving Customer Problems with Video
3D animated product videos offer a powerful way to Address Customer Pain points and build trust, fostering a positive brand perception.
Identify Pain Points:Understand your target audience's challenges. If your product is a noise-canceling headphone, highlight the frustration of noisy commutes or distractions in a shared workspace.
Showcase Solutions:Demonstrate how your product effectively addresses these pain points. Show how the noise-canceling headphones create a peaceful environment, allowing users to focus or relax.
Transparency:Be honest about any limitations. If your software has a learning curve, acknowledge it and offer resources like tutorials to build trust and manage expectations.
Crafting Seamless Customer Journeys with Video
3D animated product videos can guide your customers through every stage of their journey, enhancing their experience and fostering brand loyalty.
Visualize the Journey:- Map out the customer's path from awareness to post-purchase.
- Understand their needs and expectations at each stage to tailor your video content accordingly.
- Demonstrate how your product seamlessly integrates into their lives.
- Show a family enjoying a movie night with your home theater system, highlighting its Ease of Use and immersive sound quality.
- Anticipate and resolve potential concerns.
- If your product requires assembly, create a video demonstrating the simple step-by-step process, alleviating any anxieties.
Boost Sales with 3D Animated Videos
3D animated product videos can be powerful tools for boosting sales conversions by showcasing your product's value and encouraging immediate action.
Clear Value Proposition: Highlight the tangible benefits customers will experience. Show how your ergonomic office chair improves posture, reduces back pain, and enhances productivity, making it a worthwhile investment.
Feature Demonstration: Bring your product's functionalities to life. Use dynamic animations to showcase the features of your new smartphone, highlighting its camera capabilities, processing speed, and intuitive user interface.
Urgency Creation: Encourage viewers to act now. Offer limited-time discounts, exclusive bundles, or early-bird access to incentivize immediate purchases.
Maximize Your Video's Reach
Integrating 3D animated product videos across various touchpoints maximizes their impact and reaches a wider audience.
Website Integration:
- Embed videos on your homepage, product pages, and landing pages.
- Showcase a lifestyle video highlighting the benefits of your athleisure wear on your website's homepage to attract visitors.
Social Media Sharing:
- Share videos on platforms like Facebook, Instagram, and LinkedIn.
- Create short, Engaging Videos showcasing your product's unique features for social media platforms to capture attention.
Email Marketing Enhancement:
- Embed videos in email newsletters and promotional offers.
- Include a video demonstrating the ease of using your new meal kit service in your email marketing campaign to entice subscribers.
Boost Brand Impact with 3D Animation
3D animated product videos offer a unique opportunity to build Brand Awareness and showcase what sets your product apart from the competition.
Consistent Branding: Use your brand's color palette, logo, and Messaging style in your videos. Maintain a Consistent Visual Style across all your videos to reinforce brand recognition and build a strong brand identity.
Unique Storyline: Craft a Narrative that reflects your brand's personality and values. Tell a story that highlights your commitment to sustainability and ethical sourcing if your brand focuses on eco-friendly products.
Emotional Connection: Evoke feelings that resonate with your target audience. Create a video that inspires a sense of adventure and freedom if your product is a travel accessory.
How 3D animated product video examples are curated?
We dove deep into product tour videos, curating an insightful resource guided by an 8-parameter framework:
Our 8-Parameter Curation Framework
1.Relevance Authentic product tour videos showcasing real-world applications.
2.Diversity Showcasing diverse visual styles, industries, and target audiences for inspiration.
3.Engagement Analyzing audience response, information design, 10-second litmus test.
4.Visual Design Evaluating aesthetics, clarity, effectiveness of visuals.
5.Narrative Structure Assessing storyline clarity, flow, message effectiveness.
6.Call to Action Examining call to action strength, clarity, and its integration within the 3D environment.
7.Brand Alignment Determining video alignment with brand message, identity, and leveraging the unique capabilities of 3D animation.
8.Performance Metrics Utilizing VidIQ to assess watch time, audience retention.
A team of video designers, video marketers, and digital content experts collaborated with lead editor Orko to ensure diverse, adaptable examples, moving beyond the repetitive.
Updated October 15th, 2024, this collection is constantly refreshed with new examples meeting high standards, featuring styles like:
1. Animated Explainers
2. Product Demos
3. Customer Onboarding
4. Technical Walkthroughs
5. UI Demo Animations
0.22% of videos are featured in this blog. With only 3.5% videos meeting the visual design parameter.
Advids
Source: Advids/Youtube, 3D animated product video examples 2024, n=14500 videos within duration <3 minutes, across industries. (30/14500 = 0.00206 * 100 = 0.21% ~ 0.22%)
