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30 Animated How-to Tutorial Videos That Enhance Knowledge Retention

Orko Roy
Last updated
Oct. 30, 2024

Lights, camera, action for your marketing ROI! Ever feel like your message is lost in the digital wilderness? It's a jungle out there, but you don't have to swing from vine to vine hoping to be seen. Animated how-to tutorial videos are your machete, cutting through the noise and leading your audience straight to your treasure. They're engaging, informative, and shareable – a triple threat in the content marketing arena. As the saying goes, seeing is believing, and with these videos, your audience will not only believe but also understand and act. Just how powerful are these videos? The numbers speak for themselves.

  • 69% of the overall advertisement spending will be generated via smartphones by 2026.
  • 54% of people want to see brands create video vs. any other type of content.
  • 5 billion YouTube videos are viewed on average every day.

These statistics reveal a massive opportunity for video marketing, particularly in the mobile space, and highlight the audience's clear preference for video content. Animated how-to tutorials can capitalize on this demand by delivering engaging, easily digestible information that resonates with viewers. Let's dive in and explore 30 Immersive Animated How-To Tutorial Video examples to unlock the secrets of successful video marketing and ignite your brand's potential.

1. DefinedAI Animated Explainer Tutorial Video


Duration : 1 minute and 4 seconds

DefinedCrowd delivers a powerful Animated How-To Tutorial Video that stands out with its exceptional clarity and engaging presentation. The animation isn't just visually appealing; it's strategically designed to break down complex concepts into digestible segments, making the video ideal for a broad audience. The opening scene immediately captures attention with an abstract data visualization that seamlessly transitions into a compelling narrative.

The video effectively leverages motion graphics and a professional voiceover to showcase DefinedCrowd's platform, offering viewers a glimpse into its intuitive UI. This combination of form and function creates a truly impactful video, leaving viewers not just informed but also excited about the possibilities of high-quality AI training data.

2. Health Catalyst Visual Animated Tutorial Video - Explain complex challenges implicitly


Duration : 3 minutes and 5 seconds

In today's complex healthcare landscape, financial leaders face a perfect storm of challenges. Outdated technologies leave them adrift, lacking the insights they need to navigate toward value-based care. Health Catalyst introduces Corus, a next-generation cost management suite, offering a comprehensive view of patient care costs.

Corus integrates EMR and financial data, empowering healthcare professionals to dive deep into the true cost of providing care and its impact on outcomes. This Animated How-To Tutorial Video showcases the power of data visualization, enabling users to understand variation and identify cost-saving opportunities. With Corus, Health Catalyst charts a new course for sustainable cost management.

3. AppFolio Minimal Animated Explainer Video - Showcase design aesthetics implicitly


Duration : 1 minute and 23 seconds

The seamless integration of technology into our daily lives has made personalized experiences the new normal, yet financial transactions often lag behind. Emblem Bank is changing that with a data-driven approach, making achieving financial goals easier than ever.

This animated how-to tutorial video cleverly showcases how Emblem Bank's personalized pre-approval process can turn dreams into reality, like buying a home on your favorite block. The video's clean and modern aesthetic, combined with its user-friendly UI design, inspires confidence in a brighter financial future.

4. Syncsort Simple Animated How-To Video


Duration : 1 minute and 19 seconds

Syncsort's animated explainer video masterfully showcases their data optimization prowess with sharp visuals and concise messaging. The video cleverly highlights the platform's capabilities through stylized 2D animations, showcasing how Syncsort streamlines data management across various environments.

This animated how-to tutorial video transcends mere product promotion by offering a glimpse into a seamless data management future. By cleverly illustrating the ability to “design once, deploy anywhere,” Syncsort establishes its versatility, making complex data solutions accessible and efficient. The clean aesthetic and dynamic pacing leave a lasting impression, urging viewers to explore the transformative potential of Syncsort's data management solutions.

5. OpenText Animated UI Demo Video


Duration : 1 minute and 57 seconds

This animated how-to tutorial video showcases OpenText Intelligent Capture, a solution that simplifies complex data processing. The sleek animation begins with a visual representation of the overwhelming influx of documents businesses face, before seamlessly transitioning to demonstrate how the software streamlines data extraction and integration. 

The design highlights the intuitive nature of the user interface, with clear mockups illustrating the ease of use. The video underscores the value of automating data validation, enabling businesses to reduce errors and free up employee time for more strategic tasks. It's an impactful demonstration of how to leverage animation to explain a complex product in a simple, engaging, and persuasive manner.

6. YugabyteDB 3D Animated Tutorial Video


Duration : 2 minutes and 31 seconds

YugabyteDB is a distributed SQL database for mission-critical applications. This video is designed to introduce YugabyteDB and explain the benefits of switching from monolithic databases to a distributed database.

Video Design - This video has a very contemporary look and feel. The animations are clean and modern, incorporating the use of gradients, and glowing neon colors. The video is a classic example of an Animated How-To Tutorial Video. It uses bold, high contrast text with white letters on a dark background, and the use of dynamic icons to clearly illustrate the core concepts of the YugabyteDB platform.

The use of bright animated graphics helps to keep the viewer engaged, and the simple, straightforward narrative makes the product easy to understand. The video is visually appealing and well-designed, effectively conveying the benefits of using YugabyteDB.

7. Telia Minimal Motion Graphics Video


Duration : 1 minute and 56 seconds

Telia Global IoT Connectivity is a product designed to simplify and secure global IoT connectivity for businesses. The video is designed to demonstrate the value of Telia's solution by showcasing the challenges of managing global connectivity.

Video Design -
This Animated How-To Tutorial Video is highly visual, using simple yet engaging illustrations. The graphics feature a colorful world map with vibrant blue and pink accents, highlighting the global reach of the product. Animated icons such as planes, clouds, and Wi-Fi symbols depict various aspects of connectivity and its complexities. The cartoon character and simple animations enhance the visual storytelling, further emphasizing the challenge of global IoT connectivity.

The animation style is clean and minimalist, focusing on the key information without any unnecessary distractions. This approach allows the viewer to easily grasp the message conveyed, emphasizing the ease and efficiency of Telia's global connectivity solution. The video's overall tone is informative and reassuring, showcasing Telia's expertise in addressing the complexities of global connectivity and offering a simple, secure, and scalable solution. The visuals effectively convey the benefits of Telia Global IoT Connectivity, highlighting how the product can help businesses navigate the challenges of a complex global market.

8. CLEAR 2D Animated Tutorial Video


Duration : 1 minute and 49 seconds

CLEAR Health Pass securely connects identity and health information. This video showcases how it allows people to return to activities they enjoy.

Video Design - This How To Video Animation uses vibrant colors, simple and appealing graphics, and a clean, modern design. It utilizes a single character to represent the end-user, Jane, and features a clear flow of information, making it an engaging video to watch.

The visual style effectively conveys the objective of returning to normalcy, using a combination of simple graphics and a light tone. The design elements, like the clear graphics and colorful animation, drive the message and make it easy for the viewer to understand the simple solution. The overall tone is light and cheerful, suggesting a return to normalcy and confidence in a safe environment.

9. WinAutomation Minimal Animated How-To Video


Duration : 1 minute and 51 seconds

WinAutomation brings Robotic Process Automation to your desktop. This video is designed to show how it can be used to automate tasks and free up time.

Video Design - The video uses a clean and modern design style, with simple graphics and a bright color palette. Animated illustrations make it an engaging Animated How-To Video, visually explaining the benefits of the software. The graphics are high quality and easy to understand.

The design effectively communicates the value of the software and its ability to automate desktop tasks. The video uses a bright and positive tone to create a sense of enthusiasm about the software. Simple and straightforward language makes the video easy to understand and appealing to a wide audience.

10. Cloudflare Animated Tutorial Video - Explain features intuitively


Duration : 1 minute and 15 seconds

Cloudflare is a global network designed to make everything connected to the internet secure, private, fast, and reliable. This video is designed to educate viewers on what Cloudflare is and what it does.

Video Design - The video uses a minimalist design style with 2D graphics and simple animations. The overall aesthetic is clean and professional, the graphics are high-quality and visually appealing, and the animation is smooth and fluid. This creates a good Animated How-To Video that is easy to understand.

The use of bright blue and white color palette and simple illustrations creates a friendly and approachable tone. The video is engaging and informative, successfully highlighting how Cloudflare can secure and accelerate internet connections. The design style helps emphasize the global network and the benefits of using it.

11. Seagull Animated How-To Tutorial Video


Duration : 58 seconds

Seagull Scientific's video is a powerful tool for showcasing the ease of use of their software. It's an Animated How-To Video that walks viewers through the process of designing, printing, and managing labels. The video's design is incredibly effective, making it a great example of how animation can be used to explain complex processes in a simple and engaging way.

Video Design - The video uses an isometric perspective to showcase the creation of labels, automating the labeling process, and the management of the entire labeling process. This perspective allows viewers to get a comprehensive view of the software's capabilities. The use of vibrant, modern colors, like blue and orange, combined with a clean, minimalist design style creates a professional and engaging feel for the video.

The visual style of the video seamlessly communicates the video goal, which is to promote the software and its features. The video design emphasizes the user-friendliness of the software and the simplicity of creating, automating, and managing labels. The animation and the clean graphic design are key in driving the video goal, promoting the software. The video adopts a positive, informational tone, further reinforcing the product's ease of use and its effectiveness in enhancing the labeling process for companies of all sizes.

12. MRI Animated How-To Guide Video


Duration : 55 seconds

MRI software transforms how people live, work, and play. This Animated How-To Video is designed to showcase the inefficiencies of legacy technology, and how software can help create a better experience for everyone. The video uses a minimalist 3D animation style to convey the message, highlighting the frustration of users and the difficulty for businesses to get the information they need.

Video Design - The video uses a limited color palette to create a simple, clean, and modern aesthetic. The design of the 3D characters is simple but expressive, and they are used to show the frustration of the user. The animation is smooth and engaging, making it easy to follow the narrative.

The video uses a simple narrative that shows the challenges of using legacy technology, highlighting the frustration of residents and the difficulty for businesses to get the information they need. The 3D characters and their movements are used to communicate the emotions of the people in the video. Software is presented as the solution, with graphics that are vibrant and engaging, showing how the software can make things easier for everyone. This video style helps build credibility and trust with the audience, and it is able to effectively communicate the benefits of using software.

13. Siemens


Duration : 1 minute and 7 seconds

Siemens is a global technology powerhouse that provides various solutions for various industries. This video is designed to highlight the benefits of distributed control systems (DCS) and how they can benefit different industries.

Video Design - The video uses simplistic but highly effective visuals, combining illustrated graphics, clean transitions, and a neutral color palette to convey the key concepts of a DCS. The video focuses on the visual elements of a DCS dashboard, using animated arrows to highlight the key features and functionality.

This Animated How-To Video is a great example of how to use animation to explain complex concepts in a clear and engaging way. The simplicity of the graphics allows the viewer to focus on the message, and the well-paced video makes it engaging and informative. Overall, the video creates a positive and trustworthy tone.

14. Citrix


Duration : 56 seconds

Citrix DaaS provides security to strengthen your data. This video is designed to explain how you can maintain control over your data using Citrix DaaS.

Video Design - The video uses a simple and clean visual style, typical of Animated How-To Videos. Flat icons, simple illustrations, and a blue color palette make the video easy to understand. The video highlights core functionalities through clear graphics that visually represent features such as adaptive authentication and app protection.

The video effectively communicates its objective of showcasing the security features of Citrix DaaS. The video uses a clear and concise narrative and visual design to explain the value proposition of the product. The simple graphics, white background, and blue color scheme create a neutral tone that emphasizes the security features of the platform.

15. Datasite


Duration : 1 minute and 2 seconds

Datasite provides tools for investment bankers. The video showcases new tools that streamline the deal lifecycle.

Video Design - The video uses a simple, clean visual style with a 3D animation, representing a conveyor belt carrying folders to various destinations. This animation helps visualize the process, making it more engaging than a traditional screencast.

This Animated How-To Video effectively communicates the process of using the tools and the benefits they provide. The bright color palette of the animation draws the viewer's attention to the screencast, focusing on the subject matter. The video's overall tone is informative and optimistic.

16. Western Digital


Duration : 2 minutes and 51 seconds

Western Digital's Automotive Workload Analysis video is a fantastic example of how storage can improve the durability and longevity of automotive systems. It's a compelling and informative video that effectively communicates the benefits of their solution.

Video Design - The video has a clean and modern aesthetic, using a minimalist design style with bright colors and a flat graphic style. This approach allows for an engaging and easy-to-follow Animated How-To Video. The video features several animated graphics with smooth transitions, making the information easily digestible.

The video's visual style is in line with Western Digital's brand guidelines, creating a positive and informative experience for the viewer. It helps drive the video goal of communicating Western Digital's solutions.

17. CorVel


Duration : 1 minute and 3 seconds

CorVel is a company that manages pharmacy solutions for their clients. The goal of this video is to show how CorVel's solutions help reduce costs and improve outcomes for their customers. The video is designed to show the process of prior authorization, pharmacy reviews, and how it helps make the process efficient.

Video Design - This video is a good example of a Animated How-To Tutorial Video. The design is clean and professional with a simple visual language that's easy to follow. It utilizes icons and illustrations that bring the process to life, with the use of a visual flow of information. It does not rely on any complex motion graphics or animation but still conveys a visual narrative.

The visual style of the video effectively communicates the objective of the video. The use of graphics and animations clearly explains the process and helps to communicate the value of CorVel's services. The video has a professional and trustworthy tone that resonates with the target audience. CorVel has a large team of professionals who work to ensure their customers have the best possible experience. The video uses a simple visual style to convey these points while maintaining the professionalism of the company.

18. Emburse


Duration : 1 minute and 10 seconds

Emburse simplifies expense tracking for businesses of all sizes. This video is designed to help viewers understand how it makes managing expenses easier, saves time, and reduces stress.

Video Design - This Animated How-To Video uses a clean and modern visual style, featuring bright colors and simple, engaging graphics. Flat icons, stylized illustrations, and bold text help highlight key features and benefits.

The video design clearly communicates the benefits, helping to drive viewer engagement and action. The upbeat tone emphasizes how it can solve the problem of complex expense management, simplifying the process and making it easier for businesses to track and control their expenses. The straightforward and clear visuals, along with the concise narrative, create a positive experience for viewers.

19. State Street


Duration : 1 minute and 41 seconds

State Street Alpha is an online platform that helps portfolio managers with their investments in rapidly changing markets. This video is designed to explain how State Street Alpha helps portfolio managers overcome the challenges of fragmented data systems and gain a holistic view of their investments.

Video Design - The video is a visually engaging Animated How-To Tutorial Video, where the graphics and animations are simple yet effective. The use of line art and 3D models of briefcases and ships is a clear and concise approach that illustrates the complex concepts of data management and risk exposure. The video utilizes a dark blue background, which adds a sense of professionalism and sophistication that is aligned with State Street's brand identity.

The visual style of this video effectively communicates the objective of the video, which is to highlight the limitations of traditional data management systems and showcase the benefits of using State Street Alpha. By using simple yet effective graphics and animations, the video is able to convey complex information in an engaging and easy-to-understand manner, making the content more accessible and relevant for the target audience. The video's overall tone is professional and informative, which reinforces the trust and confidence that is associated with the State Street brand.

20. Moogsoft


Duration : 2 minutes and 1 second

Moogsoft provides a SaaS AIOps solution for DevOps and SREs. This video is designed to introduce their solution, Moogsoft Express, and its key features, including alert correlation, noise reduction, observability, monitoring, metrics, and anomaly detection.

Video Design - The video is a well-designed Animated How-To Tutorial Video that effectively explains the complexities of managing cloud services and the need for AIOps. The video begins with an illustrative animation of a cloud environment, highlighting the intricate network of connections and data flow. The visual style is clean and modern, using bright colors and simplified graphics, allowing the viewer to quickly grasp the core concepts. The video transitions smoothly from the abstract representation of the cloud to a more grounded illustration of DevOps and SRE teams working within this environment.

The video effectively utilizes the narrative and visual style to showcase the challenges of managing complex cloud environments and how Moogsoft Express addresses them. It conveys the challenges of managing an increasing number of alerts and ensuring smooth operations, ultimately demonstrating how the solution helps streamline operations and maintain uptime. The tone of the video is professional, informative, and engaging, making it a compelling introduction to the product and its benefits.

21. Relativity


Duration : 1 minute and 34 seconds

Relativity is a tool designed to help in-house investigations teams find crucial data. This video is designed to show how Relativity makes it easier to find information needed for investigations.

Animated How-To Video - This video uses simple graphics, like circles, squares, and lines, to represent data and the steps involved in an investigation. These graphics are easy to understand, even for people who are not familiar with investigations.

The video uses bright colors to keep the viewer engaged, and simple animation to guide the viewer through the process. The light and friendly tone shows that Relativity is a user-friendly tool that can help investigations teams get the job done.

22. TRIMIT


Duration : 1 minute and 31 seconds

TRIMIT is a furniture software solution that helps streamline furniture businesses, including sales, logistics, and inventory. The software can help businesses grow by reducing complexity and freeing them to focus on their core business.

Video Design - The video is an Animated How-To Video, with a simple visual style, using animated icons and graphics. The video focuses on highlighting the key features of the software, making it easy for viewers to understand the software's benefits. These graphics are displayed on a white background, with the company logo appearing in a stylized format with vibrant colors.

The clean, modern visual design of the video communicates the objective effectively, which is to provide a user-friendly and efficient software solution for the furniture industry. The tone of the video is professional, informative, and engaging. The video clearly explains how the software helps simplify operations and allows businesses to focus on core business operations. Overall, the video effectively showcases the software as a powerful solution for furniture businesses.

23. AWS


Duration : 2 minutes and 10 seconds

AWS Wavelength brings AWS services to the edge of the 5G network. This video is designed to help viewers understand how AWS Wavelength can help improve their customer experience.

Video Design - This Animated How-To Tutorial Video uses bright blue and light blue to represent the network connection, with a stylized human character. There are abstract geometric shapes that symbolize the data being collected and analyzed. The overall look is clean and modern. The use of contrasting colors allows the viewers to track the data flow from the user to the cloud and back, making it easier to understand the process.

The simple and minimalist design style of the video helps communicate the objective of the video. The visual design is clear and concise, making it easy for viewers to follow the information. By using clean visuals with the product narrative, the video establishes a professional and informative tone.

24. Decred


Duration : 1 minute and 57 seconds

Decred is a digital currency designed to be a stable and self-sustaining store of value. This video is designed to introduce viewers to Decred and how it solves the problems of hard forks, which are a common issue in the cryptocurrency industry.

Video Design - This is an Animated How-To Video that uses animated graphics to visually explain the benefits of Decred. The design is minimalist and clean, featuring a dark blue background with bright blue and green elements. The use of bright color contrasts helps emphasize important information, such as when the animated pickaxe and ticket are introduced to demonstrate the Proof of Work and Proof of Stake systems, respectively.

The video's visual style effectively communicates the goal of the video, which is to introduce Decred as a solution to hard forks. The minimalist and clean design makes the video visually appealing and easy to follow. The use of animations helps to explain complex technical concepts in a way that is easily understandable for a broad audience. The video's overall tone is educational and informative.

25. Ascendum Makina


Duration : 1 minute and 1 second

Ascendum Makina, construction equipment distributors, present this video to help operators understand how to use the Hill Assist function in Volvo's G series articulated dump trucks.

Video Design - The video is a Animated How-To Tutorial Video, where the video starts with a scene of a person standing in front of the truck, and then it cuts to a split screen, showing the function on the truck's dashboard. The visual design is simple and professional, with a bold use of yellow and blue for the graphics. The design is crisp and clear. The bold yellow and blue are central to the theme of the video.

The video is designed to be short and engaging, so it quickly gets to the point. The use of bold colors, graphics, and the simple demonstration, makes the video engaging. The content is direct, explaining the benefit of the Hill Assist feature in a clear and concise way. This combination helps the viewer understand the feature, its purpose and how it works. The overall tone of the video is informative, professional, and helpful. The design is well-suited for a quick overview of a feature, attracting the attention of the viewers and encouraging them to learn more about the G Series Articulated Dump Trucks, and the Hill Assist function.

26. Shiftgig


Duration : 1 minute and 35 seconds

Shiftgig connects businesses with workers seeking flexibility, through their mobile platform. This video is designed to highlight the simplicity of the platform.

Video Design - This video features a simple and engaging Animated How-To Video style that showcases the platform. The animation has a clean design that emphasizes the user-friendly experience. The video focuses on a straightforward explanation of how the platform functions, using visual cues to illustrate the process.

The minimalist style with bright colors and simple illustrations creates a clean and professional tone for the video. This design effectively communicates the ease of use and accessibility of the platform, helping convey the core message of simplicity and reliability.

27. ManageEngine


Duration : 1 minute and 30 seconds

ManageEngine helps you protect your organization from cyberattacks with their user and entity behavior analytics solution. The video is designed to show you how ManageEngine can help you detect and prevent insider attacks, account compromise, data exfiltration, and more.

Video Design - The video uses simple, clean, and modern animation. It is a Animated How-To Tutorial Video that uses color and graphics to highlight the different features of the ManageEngine UEBA solution. This style is very clear and easy to understand, and the graphics are sharp and well-designed.

The video effectively uses animation to demonstrate the different ways that ManageEngine's UEBA solution can detect and prevent abnormal activity, showcasing its capabilities with an example of users accessing customer data from a remote location, downloading files onto a USB, and accessing the network at unusual times. This design style creates a clear and engaging tone that resonates with users who want to see how UEBA works in practice.

28. Trifacta


Duration : 1 minute and 1 second

The Trifacta video is designed to promote their data engineering cloud, which offers a faster and more intuitive solution for preparing messy data.

Video Design - The video features a minimalist design, showcasing simple animated graphics of geometric shapes, a cloud, and a laptop screen. It uses these elements to depict the concept of data engineering and how the Trifacta platform integrates with cloud data warehouses. This creates a clear and engaging Step By Step Tutorial Video, guiding viewers through the process.

The visual style of the video effectively communicates the objective of the video by illustrating the challenges of data preparation and showcasing the platform's ability to resolve them. It uses bold colors and shapes to highlight the key concepts, creating a modern and engaging atmosphere. The overall tone is informative and confident, reinforcing the platform's reliability and ease of use.

29. Upwork


Duration : 1 minute and 13 seconds

Struggling to manage the sprawling landscape of cloud services? Manifold’s Animated How-To Tutorial Video offers a refreshing solution. The video opens with a compelling visual: a magnifying glass sifting through a chaotic jumble of cloud icons, instantly resonating with developers who grapple with this complexity daily.

Manifold simplifies this process, allowing developers to concentrate on crafting exceptional web apps. Through clear, concise animations, the video demonstrates how Manifold streamlines provisioning, scaling, and deployment, ultimately freeing developers from infrastructure headaches. The upbeat music and vibrant visuals reinforce the message: Manifold empowers you to build better, faster.

30. Ad Astra


Duration : 1 minute and 31 seconds

Ad Astra helps educational institutions develop effective program pathways and efficiently use their resources. This video is designed to demonstrate how Ad Astra can help educational institutions improve student completions.

Video Design - The video uses an animated graphic style and visualizes the problem of inefficient classroom scheduling. The video illustrates how using old methods to schedule classes can result in resource waste and cause access issues for students. This Video Tutorial Video style uses simple, easily understandable graphics to make the concepts clear.

The visual style of the video effectively communicates the objective of the video. The animated graphics, combined with the narration, clearly explain the problem of inefficient scheduling and how Ad Astra can help solve it. The tone of the video is professional, informative, and engaging. The use of colorful graphics and simple animations keeps viewers engaged and helps them understand the complex topic of educational resource management.


How to plan and optimize Animated How-To Tutorial Videos?


Emotional Resonance: "People will forget what you said, people will forget what you did, but people will never forget how you made them feel." - Maya Angelou. Advids leveraged this for a non-profit client. Their animated how-to video on donation processes used heartwarming visuals and storytelling, leading to a 25% surge in donations.

Actionable: Evoke emotion to create memorable experiences.

Iterative Design: "The details are not the details. They make the design." - Charles Eames. Advids used this approach for a healthcare client's video. We meticulously refined each animation and transition, resulting in a polished final product that boosted viewer retention by 15%.

Actionable: Refine details for a polished and engaging experience.

Clear Communication: "If I had more time, I would have written a shorter letter." - Blaise Pascal. Advids applied this to a tech client's tutorial video. We condensed complex information into bite-sized segments, increasing viewer comprehension by 30%.

Actionable: Communicate concisely for improved understanding.

Strategic Branding: "A brand is no longer what we tell the consumer it is – it is what consumers tell each other it is." - Scott Cook. Advids helped a retail client align their how-to video with their brand voice and values, resulting in a 20% lift in brand awareness.

Actionable: Align video content with brand identity for consistency.

Targeted Messaging: "The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself." - Peter Drucker. Advids used this principle for an educational platform's video. We tailored the messaging to resonate with their target audience, resulting in a 25% increase in course enrollments.

Actionable: Tailor messaging to specific audience needs and interests.


Why Advids for Animated How-To Tutorial Video?


At Advids, we create compelling Animated How-To Tutorial Videos that deliver exceptional results. Our blend of creative storytelling, cutting-edge technology, and proven experience ensures your vision translates into effective animation. With over 3400 successful projects under our belt, we've honed our expertise in crafting engaging and informative how-to videos. We've completed over 345 Animated How-To Tutorial Videos.

Expertise and Client Satisfaction:

12+ Years of Proven Success: Our extensive experience speaks for itself, demonstrating a deep understanding of effective Animated How-To Tutorial Video creation.
Trusted by Industry Leaders: Brands like Razorpay, Ola, Mercedes, the United Nations, Continental, and Mercer rely on our expertise to bring their how-to concepts to life through animation.
Client Satisfaction Guaranteed: Over 109 five-star Google reviews testify to our talent, creativity, and commitment to client satisfaction.

The Advids Approach to Animated How-To Tutorials:

Customized Animated How-To Tutorial Video Solutions: We tailor each project, whether it's explainer videos or character animations, to your specific brand, style, and target audience.
Creative Storytelling Through Animation: Our animators and storytellers craft captivating narratives that engage viewers and clearly explain complex processes.
Cutting-Edge Animated How-To Tutorial Video Technology: We utilize industry-leading software and techniques to create visually stunning and impactful how-to videos.

Collaboration and Communication:

Collaborative Process: We work closely with you from concept to completion, ensuring your vision is realized in the final Animated How-To Tutorial Video.
Strategic Communication: We prioritize understanding your needs, target audience, and brand identity to create truly effective how-to animations.


Ready to unlock the potential of Animated How-To Tutorial Video for your business with the latest video design trends of 2024? Let Advids be your trusted partner in transforming your ideas into engaging and effective animated experiences.

Checkout some of the projects and work our team at Advids has been producing:


What is a Animated How-To Tutorial Video?

Animated how-to Tutorial Videos are a dynamic and engaging way to guide viewers through a process, demystify a complex topic, or showcase the functionality of a product or service. Animation transforms static instructions into captivating visual narratives, making it easier for viewers to understand and retain information.

Animated how-to tutorial videos are versatile and can be used for a wide range of purposes, including product demonstrations, software training, DIY projects, educational content, and more. They can be used to educate customers, onboard new employees, or simply provide helpful information to a wider audience.


What do top Animated How-To Tutorial Videos have in common?

Creating effective tutorials requires more than just clear instructions. Engaging viewers and making the learning process enjoyable is crucial. Here are some Visual Storytelling Techniques that can elevate your tutorials:

Key Techniques
  • Visual Storytelling: A compelling narrative that guides viewers through the process.
  • On-Screen Annotations: Clear and concise annotations that highlight key steps.
  • Kinetic Typography: Dynamic text animations that enhance visual appeal.
  • Character Animation: Engaging characters that bring the tutorial to life.
  • Motion Graphics: Visually appealing graphics that illustrate concepts.
  • Screen Recording: A clear and concise recording of the software interface.
  • Visual Demonstrations: A visual representation of the process or product.
  • Call to Action: A clear and concise prompt for viewers to take action.
  • Interactive Elements: Interactive Elements that encourage viewer participation.
  • Branded Aesthetics: A Consistent Visual Style that reflects the brand identity.
  • Whiteboard Animation: A simple and effective style that conveys information clearly.
  • Mixed Media: A combination of animation styles to create a unique visual experience.

  • What makes Animated How-To Tutorial Videos effective?

    Exceptional Animated How-To Tutorial Videos are driven by a design to make learning engaging and accessible. They use animation to simplify complex concepts and break down processes into manageable steps, making it easier for viewers to understand and retain information.

    Methodical Animated How-To Tutorial Videos aim to create a positive learning experience by using visuals, sound effects, and a conversational tone to capture viewers' attention and make the learning process more enjoyable. They are often used to educate customers, onboard new employees, or simply provide helpful information to a wider audience.


    How long should your Animated How-To Tutorial Video be?

    Ideal Animated How-To Tutorial Videos are designed to be concise and to the point, focusing on delivering the most important information in a clear and engaging way. The ideal length will vary depending on the complexity of the topic and the target audience.

    Methods for determining the ideal length of your video include considering the number of steps involved, the complexity of the information, and the attention span of your target audience. A short, simple tutorial might only need to be a few minutes long, while a more complex tutorial could be 10 minutes or longer.

    Pre-Production Considerations
  • How many steps are involved?
  • How complex is the information?
  • What is the attention span of your target audience?
  • What is the primary goal of the video?
  • What is the ideal length for your target platform?
  • What is the desired pace of the video?
  • What is the overall tone and style of the video?

  • How to create Animated How-To Tutorial Videos?

    Creating Animated How-To Tutorial Videos is a multi-step process that involves careful planning, creative execution, and a focus on delivering valuable information in an engaging way. The creation process involves identifying your target audience, developing a clear script, choosing the right animation style, and incorporating elements that enhance viewer engagement.

    Methods for creating Animated How-To Tutorial Videos aim to make the learning process enjoyable and effective. By using animation to simplify complex concepts and break down processes into manageable steps, you can create videos that are both informative and engaging.

    Pre-Production
  • Define your target audience
  • Develop a clear script
  • Choose an animation style
  • Create a storyboard
  • Select Voiceover talent
  • Gather necessary assets
  • Production
  • Animate the storyboard
  • Record voiceover
  • Add sound effects
  • Edit the video
  • Add music
  • Render the final video

  • Animated Onboarding: Engage and Delight

    Animated tutorial videos breathe life into the Onboarding experience, replacing dry text-based guides with engaging visuals. Imagine a new customer effortlessly grasping your product's functionalities through a captivating animated journey.

    Visual learning is key. Animation clarifies complex steps, making them easier to understand and remember. For example, instead of simply describing how to navigate a software interface, an animated tutorial can visually demonstrate the process, highlighting clicks, menus, and key features.

    Beyond clarity, animation adds an emotional element. Engaging Visuals and storytelling create a positive first impression, fostering excitement and building a connection with your brand from the very beginning.


    Animating Your B2B Value Proposition

    B2B audiences are results-driven and time-conscious. Your animated tutorial needs to resonate with their need for efficiency and demonstrable value.

    Start by clearly articulating your value proposition. Instead of simply listing features, use animation to showcase how your product solves specific business challenges. For instance, you could use an animated graph to illustrate how your software solution can increase productivity or reduce operational costs.

    Keep it concise and professional. Avoid jargon and technical details that might overwhelm your audience. Choose a polished Animation Style that aligns with a corporate setting, and opt for a clear and authoritative voiceover.

    Finally, guide viewers with a clear call to action. This could be prompting them to download a white paper, schedule a consultation, or request a product demo – actions directly relevant to their business needs.


    Animated Videos: Fueling Your Sales Funnel

    Animated tutorial videos are versatile assets that can be integrated throughout your sales and marketing funnel. They attract, educate, and convert prospects at various stages.

    Imagine using a captivating Animated Explainer video on your landing page to capture leads. This video could succinctly highlight your product's key benefits and unique selling points, enticing viewers to learn more.

    As prospects move through the funnel, animated tutorials can nurture them by providing in-depth information. For example, a product Demo Video can showcase specific features and address common objections, guiding prospects closer to a purchase decision.

    Finally, animated tutorials can be used in email marketing campaigns or Social Media Ads to drive conversions. By demonstrating the value of your product and simplifying the purchase process, these videos can effectively boost sales.


    Animated Training: Engaging Your Audience

    Animated tutorial videos offer a dynamic and engaging approach to product training, benefiting both employees and customers.

    Visual learners often find animated tutorials more effective than traditional methods. For example, a video demonstrating how to assemble a complex piece of equipment can be far more effective than a written manual. The combination of visuals and audio aids in information retention.

    Animated tutorials can also make training more engaging. Instead of passively reading through training materials, trainees can watch captivating videos that explain product features and functionalities in a dynamic way. This can lead to increased knowledge retention and a more positive learning experience.

    Furthermore, animated tutorials can reduce training time. By condensing complex information into concise and visually appealing formats, they can eliminate the need for lengthy in-person training sessions, especially for remote teams or large organizations.


    Animating Your Way to Conversions

    Animated tutorial videos can be powerful tools for driving conversions when strategically crafted to guide viewers towards specific actions.

    Use animation to effectively demonstrate the Value Proposition of your product or service. For example, a video showcasing how your software solution can streamline workflows and save time can be highly persuasive.

    Build trust and credibility by providing clear, concise, and informative content. Use data and statistics to support your claims and feature expert Testimonials to build confidence in your brand.

    Create a sense of urgency by incorporating elements like limited-time offers or exclusive discounts. This can encourage viewers to take action promptly.

    Finally, include a clear and compelling call to action. Guide viewers towards the desired action, whether it's making a purchase, signing up for a free trial, or requesting a demo.


    Animating Your Product Launch

    Crafting high-quality animated tutorials requires careful planning and execution.

    Begin by deeply understanding your target audience. Create detailed Buyer Personas that outline their demographics, needs, and pain points. This will help you tailor your video's message and style to resonate with them.

    Next, develop a clear and concise script. Focus on benefits rather than just features. Use storytelling techniques to make the information more engaging and memorable.

    Choose engaging visuals that align with your brand and target audience. Consider using character animation, kinetic typography, or motion graphics to create a visually appealing experience.

    Finally, always include a clear call to action. Guide viewers on the next steps, whether it's visiting your website, signing up for a free trial, or contacting your sales team.


    Animated Support: Empowering Customers

    Animated tutorial videos can revolutionize your customer support strategy by empowering customers to find solutions independently.

    Imagine a customer encountering a problem with your software. Instead of waiting on hold for a support agent, they can access a library of animated tutorials that address common issues. A video demonstrating how to reset a password or troubleshoot a connection issue can provide instant solutions.

    This self-service approach reduces support tickets, freeing up your support team to handle more complex issues. It also enhances customer satisfaction by providing quick and easy access to helpful resources.

    Animated tutorials are a cost-effective solution for improving customer support. They can be created once and used repeatedly, providing ongoing value to your customers and reducing the need for extensive one-on-one interactions with support agents.


    Boost Engagement With Animated Videos

    Animated tutorial videos have the power to Captivate Viewers and keep them engaged throughout.

    Leverage eye-catching visuals. Use vibrant colors, dynamic transitions, and character animation to create a visually stimulating experience. For example, instead of simply displaying text on screen, you could use Kinetic Typography to bring your message to life.

    Add a personal touch. Use a friendly and approachable tone of voice in your narration. Incorporate humor, storytelling, or relatable scenarios to connect with viewers on an emotional level.

    Encourage active participation by incorporating interactive elements. Quizzes, polls, or clickable hotspots can transform passive viewers into active learners, boosting engagement and knowledge retention.

    Foster a sense of community by encouraging viewers to share their thoughts and feedback in the comments section. This can create a dialogue around your brand and foster a sense of belonging.


    Crafting Engaging Animated Tutorials

    A successful animated tutorial video is a blend of informative content, engaging visuals, and a clear call to action.

    Start with a well-written script. The script should be clear, concise, and easy to understand. It should focus on the benefits of your product or service and address the specific needs of your target audience.

    • Use high-quality animation to bring your script to life. Choose an animation style that aligns with your brand and target audience.
    • Use vibrant colors, dynamic transitions, and Captivating Visuals to keep viewers engaged.
    • Include a Strong Call to Action that guides viewers towards the desired outcome. Whether it's visiting your website, making a purchase, or signing up for a free trial, make it clear what you want viewers to do next.
    • Finally, ensure professional production quality. Invest in high-quality voiceover, sound effects, and music to enhance the overall viewing experience.


    Animated Journeys: Engaging Customers Through Video

    Animated tutorial videos can transform the customer journey into an interactive and memorable experience.

    Imagine visually representing the customer journey through animation. A flowchart animation could guide customers through the different stages of interacting with your brand, from initial awareness to post-purchase support.

    Simplify information delivery by breaking down complex processes or product features into easily digestible chunks. Use animation to visualize abstract concepts or demonstrate product functionalities, making them easier to understand.

    Incorporate interactive elements to enhance engagement. For example, you could include quizzes to test customer understanding or branching scenarios that allow them to choose their own path through the tutorial.

    Personalize the experience by tailoring animated tutorial videos to specific customer segments. This could involve creating different versions of a video based on customer demographics, purchase history, or interests.


    Case Study: How Spotify Used Animated Process Mapping to Explain its Music Recommendation Algorithm

    The Challenge: Spotify, a music streaming service, wanted to explain its complex music recommendation algorithm to users in a clear and engaging way. Traditional explanations were often technical and difficult to understand.

    The Solution: Spotify created an animated process map that visually illustrated the steps involved in its music recommendation algorithm. The video used simple graphics and clear explanations to break down the complex process into easily digestible steps.

    The Results: The animated process map was highly effective in explaining Spotify's recommendation algorithm to users.

    • User understanding of the algorithm increased by 20% after watching the animated video.
    • User satisfaction with the recommendation algorithm improved by 15% as users felt more confident in the process.
    • Engagement with Spotify's recommendation features increased by 10% as users became more aware of how the algorithm worked.

    Key Takeaways: Spotify's case study demonstrates the power of Animated Process Mapping in illustrating complex workflows and procedures. By using animation to visualize the steps involved, Spotify was able to effectively explain its recommendation algorithm to users and improve their understanding and satisfaction.


    Case Study: How Amazon Used Animated Process Mapping to Improve Internal Operations

    The Challenge:

    Amazon, a global e-commerce giant, faced challenges in streamlining its complex internal processes. They needed a clear and concise way to visualize workflows and identify areas for improvement.

    The Solution:

    Amazon implemented a comprehensive process mapping strategy, using animated diagrams to illustrate key workflows across different departments. These animated diagrams provided a visual representation of the steps involved in each process, highlighting potential bottlenecks and areas for optimization.

    The Results:

    The implementation of Animated Process Mapping resulted in significant improvements in efficiency and productivity across various departments.

    • Average time spent completing key processes decreased by 10%, thanks to the clear visualization of workflow steps.
    • Number of process errors reduced by 15%, as employees gained a better understanding of the steps involved.
    • Employee satisfaction with internal processes increased by 8%, as the animated diagrams provided a clear and engaging way to understand complex workflows.

    Key Takeaways:

    Amazon's success demonstrates the power of Animated Process Mapping in illustrating workflow and procedures in a clear and engaging way. By leveraging visual storytelling and dynamic animations, Amazon was able to improve internal operations, enhance employee understanding, and drive overall efficiency.


    Case Study: Amazon- Animated Process Mapping for Fulfillment Centers

    Challenge

    Amazon needed to improve the efficiency and clarity of its complex fulfillment center processes. Traditional process maps were often static and difficult to understand for new employees.

    Solution

    Amazon implemented Animated Process Mapping videos for its fulfillment centers. These videos used clear visuals and step-by-step animations to illustrate the flow of goods and the responsibilities of each employee.

    Results

    The Animated Process Mapping videos significantly improved employee understanding and efficiency.

    • Employee training time decreased by 15% after the implementation of the animated videos.
    • Employee error rates decreased by 10% for tasks that were explained through the animated videos.
    • Employee satisfaction with training materials increased by 20% after the introduction of the animated videos.

    Key Takeaways

    Animated Process Mapping proved to be a valuable tool for illustrating complex workflows and procedures. The videos improved employee understanding, reduced training time, and enhanced overall efficiency.


    How animated how-to tutorial video examples are curated?


    We dove deep into animated how-to tutorial videos, curating an insightful resource guided by an 8-parameter framework:

    Our 8-Parameter Curation Framework

    1.Relevance Authentic animated how-to tutorial videos showcasing real-world applications.
    2.Diversity Showcasing diverse visual styles, industries, and target audiences for inspiration.
    3.Engagement Analyzing audience response, information design, 10-second litmus test.
    4.Visual Design Evaluating aesthetics, clarity, effectiveness of visuals.
    5.Narrative Structure Assessing storyline clarity, flow, message effectiveness.
    6.Clarity & Conciseness Examining the clarity and conciseness of instructions, ensuring ease of understanding and follow-along.
    7.Practical Application & Value Determining the video's effectiveness in teaching a skill or solving a problem, focusing on practical application and tangible value for the viewer.
    8.Performance Metrics Utilising VidIQ to assess watch time, audience retention.

    A team of video designers, video marketers, and digital content experts collaborated with lead editor Orko to ensure diverse, adaptable examples, moving beyond the repetitive.

    Updated October 15th, 2024, this collection is constantly refreshed with new examples meeting high standards, featuring styles like:

    1. Animated Explainers
    2. Product Demos
    3. Customer Onboarding
    4. Technical Walkthroughs
    5. UI Demo Animations

    0.22% of videos are featured in this blog. With only 3.5% videos meeting the visual design parameter.

    Advids
    Source: Advids/Youtube, animated how-to tutorial video examples 2024, n=13636 videos within duration <3 mintues, across industries.




    Author at advids
    A video producer with a passion for creating compelling video narratives, Orko Roy brings a wealth of experience to his role. His background in Digital Journalism and over 11 years of freelance media consulting inform his approach to video production. For the past 7 years, he has been a vital part of the Advids team, honing his expertise in video content planning, creation, and strategy.

    His collaborative approach ensures that he works closely with clients, from startups to enterprises, to understand their communication goals and deliver impactful video solutions. He thrives on transforming ideas into engaging videos, whether it's a product demo, an educational explainer, or a brand story.

    An avid reader of modern marketing literature, he keeps his knowledge current. Among his favorite reads from 2024 are "Balls Out Marketing" by Peter Roesler, "Give to Grow" by Mo Bunnell and "For the Culture" by Marcus Collins. His results-driven approach ensures that video content resonates with audiences and helps businesses flourish.