Video Creation Service

30 Engaging Process Guide Videos To Enhance Product Usage

Orko Roy
Last updated
Jul. 06, 2025

Supercharge your product's user experience with engaging process guide videos! This article showcases expertly crafted tutorials that transform intricate product features into easily digestible visual instructions. Explore how these videos enhance user onboarding and improve product adoption. Discover how these videos simplify the user journey and boost product usage rates.

Video's role in modern marketing:

Vertical video with audio sees a 35% higher click-through rate.
22% more engagement with IG Reels compared to regular video posts.
67% of businesses point to their own website as the best place to distribute videos.

Visual learning is crucial for maximizing product comprehension. These concise, captivating tutorials break down intricate product functionalities into easily digestible steps. This article presents 30 process guide video examples designed to enhance user understanding and improve product adoption. Discover these videos and learn strategies to optimize your product's usability and drive higher engagement. Begin transforming your user experience now!

Process Guide Video Examples

1. Unitron

Video Thumbnail


Duration : 1 minute and 10 seconds

Evoking the sheer joy of fully experiencing life, this video immediately captures attention with its warm, inviting animation. This visual approach mirrors the promise of an easy, personalized journey, making the complex idea of hearing care feel approachable and human-centered right from the start.

The power of Experience Tech Tools unfolds next, showing how a comprehensive suite empowers practitioners. It's a prime knowledge transfer video, detailing how data insights combined with specific functionalities enable tailored support, proving essential from initial fitting to ongoing patient success. This isn't just about clinic efficiency; it's about arming professionals with a connected system, a true framework, to deliver enhanced outcomes and help everyone love their hearing experience.

What We Can Learn

Showcasing choice from 25+ lenders builds significant audience confidence in finding the right fit.


2. AM-VISION Demonstrating functional steps

Video Thumbnail


Duration : 1 minute and 16 seconds

For businesses pushing the boundaries of 3D printing, hitting a wall in scaling production is a familiar frustration. This video brilliantly exposes that bottleneck, painting a vivid picture of digital efficiency grinding to a halt amidst a growing sea of manual sorting. Its a powerful visualization of a critical industry challenge.

Then, AM-VISION steps in, seamlessly extending the digital chain. Demonstrating functional steps, the animation compellingly shows this intelligent sorting solution eliminating the human-intensive choke point. Integrating into the AM-FLOW line, it paves the way for true mass manufacturing scale, promising drastically cut labor and error-free precision.

What We Can Learn

Clear interface demonstrations build confidence and practical application boosting software adoption by 30 percent.


3. Codefresh Technical instruction video

Video Thumbnail


Duration : 1 minute and 26 seconds

Confronting chaotic software deployment pipelines feels like wrestling a tangled machine. The video's opening visual powerfully captures the frustrating complexity and manual bottlenecks engineers grapple with daily. It underscores the challenge of achieving confidence and speed at scale.

Codefresh Argo Platform emerges as the elegant solution, offering a streamlined path built on powerful open-source Argo projects. It empowers automated, resilient continuous delivery methods, integrating GitOps and progressive deployments like canary and blue/green.

Detailed visualizations and workflow demonstrations offer a compelling technical instruction video, providing deep insights. This enables safer, more frequent releases with enhanced reliability, ultimately accelerating innovation.

What We Can Learn

Communicate the products core value and impact using high quality production and focused visuals.


4. ROBOYO Employee onboarding video

Video Thumbnail


Duration : 1 minute and 29 seconds

Unlocking the potential of automation is visually articulated by ROBOYO through dynamic, abstract animation that simplifies complex AI concepts, effectively showing how abstract processes become manageable and actionable. This piece goes beyond simply listing features, presenting a compelling journey of transformation.

They outline a structured approach: defining goals, diagnosing opportunities, realizing solutions, and enabling sustained advantage. This framework highlights ROBOYO as a guided partnership, making the vast possibilities of automation feel attainable and inspiring confidence.

Video creators aiming for clarity in complex topics, perhaps when making an employee onboarding video, can find inspiration here. This sophisticated visual storytelling effectively demystifies complicated processes for the audience, instilling a sense of strategic vision and competence in their offering.

What We Can Learn

Showing complex internal details clearly with animation improves product understanding by over 70 percent.


5. FM Logistic Onboarding training video

Video Thumbnail


Duration : 1 minute and 36 seconds

Facing the intricate demands of today's omnichannel world can feel overwhelming, marked by fragmented processes and missed expectations that impede growth.

FM Logistic champions a unified approach, empowering businesses with intuitive command across the entire order fulfillment journey. Transparent visibility from origin to destination enables smart warehouse and route selection, igniting peak efficiency. Their revolutionary "one roof concept" consolidates all inventory, blurring online/offline boundaries for unparalleled flexibility, inherently streamlining operations.

This video vividly demonstrates how mastering backend intricacies directly cultivates happy customers. The clear, visual breakdown of complex logistics offers valuable insight, serving well as an onboarding training video to illustrate operational flow and underscore integrated benefits like expert return management and enhanced loyalty.

What We Can Learn

Animated characters on a journey make your product relatable connecting emotionally with the viewer.


6. FSC Training process video

Video Thumbnail


Duration : 1 minute and 36 seconds

Proving the origins of forest products under demanding new rules requires transparent processes. This animation visually walks through the supply chain, transforming the abstract need for diligence into a clear journey where every data point is a piece of the product's provenance story. This clarity makes it a valuable training process video for those navigating the shifting regulatory landscape.

Aligning with the stringent EUDR, FSC certification presents a direct route to compliance. Offering specialized modules and reporting tools, it streamlines the required risk assessment and due diligence documentation. Embracing this approach helps organizations secure their supply chains and contribute meaningfully to protecting global forests for the future.

What We Can Learn

Showing microscopic detail builds trust, increasing viewer intent and conversion by 10-20%.


7. Cardinal Health Procedure video guide

Video Thumbnail


Duration : 1 minute and 38 seconds

Charting a successful path through pharmaceutical regulation need not be an opaque maze. Cardinal Health Regulatory Sciences vividly illuminates the journey with a striking visual approach, mapping the intricate course from initial discovery to market. This animated clarity demystifies the often-complex development pipeline, offering immediate reassurance and guidance.

Serving as a precise procedure video guide for the regulatory landscape, the graphic timeline makes each critical stage, like nonclinical and clinical development, easily digestible and actionable. Highlighting specialized expertise and integrated operations, from scientific writing to compliance readiness, conveys their capacity to confidently accelerate timelines. This demonstrates how compelling visual metaphors unlock understanding of intricate processes for any creator.

What We Can Learn

Animated explanations increase viewer understanding by around 15 percent.


8. SS&C Audience-focused video guide

Video Thumbnail


Duration : 1 minute and 40 seconds

Pushing boundaries requires more than just meeting targets; it demands exceeding them securely. While Generative AI unlocks vast automation possibilities, tackling processes once deemed too complex, its inherent risks?like generating inaccuracies and data privacy concerns?necessitate robust control.

Intelligent automation, presented as an Audience-focused video guide, offers this vital guardrail for secure scaling. SS&C Blue Prism delivers the essential framework via its automation design canvas, seamlessly integrating AI with execution, orchestration, and governance. Digital workers reliably act on AI output, ensuring processes are powerful and compliant.

What We Can Learn

Animated clarity simplifies complex workflows revealing easy operational improvements.


9. Eneco Visual problem-solving guide

Video Thumbnail


Duration : 1 minute and 48 seconds

Understanding your energy bill shouldn't feel like a puzzle. This video dives into the complexity of monthly energy instalments, using engaging animation to simplify how annual usage and costs are smoothed out over twelve consistent payments, offering welcome clarity.

The way it visually separates supply expenses, grid operator charges, and government taxes provides a compelling, segmented view of what makes up your payment. This breakdown, acting as a visual problem-solving guide, empowers viewers by showing exactly where their money goes, fostering trust and encouraging informed decisions about consumption and account checks.

What We Can Learn

Animated cutaways effectively reveal complex internal design and functionality for viewer understanding.


10. European Commission Clear explanation video

Video Thumbnail


Duration : 1 minute and 51 seconds

Addressing the persistent emissions from essential heavy industries and energy production requires more than just renewable shifts. The European Commission positions Industrial Carbon Management as a vital technology not only for reaching carbon neutrality by 2050 but also for ensuring our industries remain competitive globally.

The video's strength lies in its ability to make this vast, integrated system understandable. Through insightful animation, we see carbon captured from diverse sources like fossil fuels and biogenic materials, then transported by pipeline, ship, road, or rail for safe underground storage or reuse in valuable products like construction materials and plastics. This is a clear explanation video that demystifies a crucial climate solution, offering a compelling look at a pragmatic path forward for industrial decarbonization.

What We Can Learn

Animated content highlighting shared purpose increases video completion by over 60 percent.


11. Clever Devices Workflow explanation video

Video Thumbnail


Duration : 1 minute and 57 seconds

For public transportation agencies, reliable ridership data underpins everything, from service planning to vital federal funding. Clever Insights emerges as a trusted partner, offering a solution designed to translate intricate data streams into verifiable, reportable information critical for operational and financial success.

Serving as a clear workflow explanation video, it demonstrates how this intuitive platform simplifies complex tasks. The customizable dashboard offers quick visualization of key metrics, while built-in tools allow precise data refinement through configurable rules. Reports can be easily generated and exported, enabling deep analysis or seamless sharing, crucial steps for accurate NTD submissions.

Accessible from anywhere via the cloud, Clever Insights minimizes training needs while maximizing efficiency. This single solution empowers agencies to confidently clean, validate, visualize, and report on ridership, ensuring regulatory compliance and strengthening their position for securing necessary resources.

What We Can Learn

Dynamic text animation highlights problem and solution making complex ideas easily understandable.


12. Cohesity Software tutorial video

Video Thumbnail


Duration : 1 minute and 59 seconds

The relentless pace of modern business demands agility, yet traditional data infrastructure often becomes a drag. Development pipelines stall awaiting data, reliant on costly, redundant copies that invite risk. Cohesity fundamentally shifts this paradigm, transforming backup data from a passive safety net into an active engine for innovation.

Unifying diverse data sources onto a single, software-defined platform eliminates sprawling silos. A core capability is enabling instant, zero-cost data clones ready for immediate use by dev and test teams.

This critical functionality, compellingly highlighted in this software tutorial video, grants self-service access to secure, production-quality data that is consistently up-to-date. Such data liberation dramatically accelerates application delivery, boosts team productivity, and drives resource efficiency, forging a vital competitive advantage.

What We Can Learn

Visually demonstrate the solution's ability for autonomous scaling to handle sudden, intense traffic spikes.


13. Gem Breaking down complexity visually

Video Thumbnail


Duration : 1 minute and 9 seconds

Cut through the resume clutter and chaos with AI precision. Gem's AI-powered recruiting platform transforms overwhelming application volumes into an organized, ranked talent pool, moving you closer to application zero faster than ever, fundamentally changing the inbound process.

The platform excels at breaking down complexity visually. You define your ideal candidate, the AI swiftly scores applicants, and you gain instant clarity. Effortlessly verify results with summarized AI insights right alongside full details. This empowers recruiting teams to shift from manual sifting to strategic selectionfast-tracking top contenders, nurturing promising future prospects, and gracefully closing the loop with others, all within a seamless flow.

What We Can Learn

Demonstrate key product capabilities visually converting up to 30 percent more interested prospects into customers.


14. NORDEN Procedural video explanation

Video Thumbnail


Duration : 2 minutes and 23 seconds

Unveiling a comprehensive safety layer for vehicles, the NORDEN VEHICLE CAMERA SURVEILLANCE SOLUTION is demonstrated through clear 3D animation and overlays. The system creates a comprehensive awareness bubble around the vehicle, actively anticipating potential hazards through integrated driver assistance and blind spot detection with precision, acting as its vigilant eyes everywhere. This visually articulates how external threats are identified and mitigated before they become incidents.

Moving beyond external views, the video highlights human factors with systems monitoring driver attentiveness and passenger security, ensuring human well-being is prioritized. A powerful procedural video explanation of the SOS button shows a direct line to assistance, a crucial lifeline in crisis, fostering peace of mind for both occupants and remote management. This clear demonstration of layered protection serves as an inspirational example of communicating complex solutions with clarity and impact.

What We Can Learn

Animated product videos increase conversion likelihood by over 20 percent on relevant landing pages.


15. Sager Electronics Explaining steps video

Video Thumbnail


Duration : 2 minutes and 2 seconds

Achieving flawless electrical connections relies on more than just the right parts; it demands precision application. Sager Electronics powerfully shows how proper Molex application tooling is key to ensuring dependable performance and longevity.

The visual clarity of this explaining steps video is impactful, detailing the crucial process from wire preparation to the perfect crimp. It underscores how correctly matched tools safeguard against critical flaws like over or under crimping, foundational for connection integrity. Highlighting testing and maintenance, including convenient perishable parts kits, provides a full solution designed to minimize downtime and enhance production reliability across various volumes.

What We Can Learn

Animated data insights reveal potential cost savings reducing costs 10 percent.


16. Live Oak Bank System navigation video

Video Thumbnail


Duration : 2 minutes and 36 seconds

Bridging deep societal divides requires courageous steps and clear understanding. I found this video from Justice Info.net compellingly portrays how quality information is indispensable for healing from past violence and enabling vital dialogue among people.

Through evocative visual metaphors, the animation acts as a powerful system navigation video for understanding the delicate process toward peace. It highlights information's crucial role, distinguishing facts from comment for trust, and shows how informed exchange builds a common memory.

This narrative demonstrates the necessary foundation for reconciliation. It reveals why shared understanding and remembrance are vital to prevent future cycles of violence, offering valuable lessons for video communication projects addressing complex social issues.

What We Can Learn

Breaking down complex financial processes into clear animated steps can increase viewer learning retention.


17. Olive Instructional video content

Video Thumbnail


Duration : 2 minutes and 43 seconds

Beyond patient care lies a mountain of administration, often manual and error-prone. Olive's AI workforce tackles this directly, automating tasks like claims processing and eligibility checks, offering a revolutionary AI-as-a-Service solution. This digital transformation frees up valuable human capacity.

The video effectively communicates complex AI, showing robotic process automation logging into systems and computer vision extracting data. Through this instructional video content, we see how networked intelligence enables Olive to learn and improve accuracy, delivering 99.8% reliability and boosting ROI fivefold, redefining healthcare operations.

What We Can Learn

Clearly communicate the sheer quantity of digital assets to underscore the offering's depth.


18. ZimVie Step-by-step video guide

Video Thumbnail


Duration : 3 minutes and 16 seconds

Showcasing ZimVie's GenTek genuine restorative components, this video offers a compelling look at precision dental solutions. Using sophisticated 3D animation, it provides a clear step-by-step video guide to how key features like angled driver access and various collar heights integrate seamlessly with diverse implant platforms. This dynamic visual approach reveals the adaptability crucial for navigating varied patient anatomies and clinical presentations.

Beyond technical details, the video illustrates functional advantages, including an innovative screw-assisted separation design simplifying procedures. It effectively communicates how these components support a complete digital workflow, designed for better clinical and aesthetic outcomes. The presentation emphasizes a commitment to quality and versatility, inspiring dental professionals seeking reliable, adaptable restorative options for complex cases.

What We Can Learn

Use dynamic text and visuals to quickly establish your bold vision for the future.


19. Karma Visual guide production

Video Thumbnail


Duration : 51 seconds

Cultivating a vibrant workplace hinges on empowering effortless employee connection and positive feedback loops. This video vividly illustrates how a dedicated platform streamlines essential internal communication processes.

The presentation offers a practical walkthrough, acting as a clear visual guide production for leveraging the app's core function. Viewers observe the simple steps involved in selecting a colleague, composing feedback with a supportive comment, and assigning a value, demonstrating the straightforward path to sharing recognition or constructive thoughts within the company. This ease of use shown for the Karma app underscores its potential to foster a more responsive and appreciative organizational culture.

What We Can Learn

Demonstrate comfortable lightweight design enabling long term use, boosting productivity by 20 percent.


20. Opera Process video creation

Video Thumbnail


Duration : 54 seconds

Emerging from a wave of anticipation, this video immediately grounds Opera GX Mobile in community requests, fostering genuine connection by showing user voices were heard. Its powerful focus on community makes it an inspiring example for process video creation, proving audience input can drive compelling product stories.

More than simply existing, the browser swiftly unveils its identity as a dedicated mobile gaming hub. This showcases essential tools tailored for the gaming lifestyle: staying updated on releases, catching free drops and deals, plus effortless cross-device sharing with Flow. The thoughtful one-handed navigation demonstrates user-centric design, creating a concise glimpse designed to resonate.

What We Can Learn

Showcasing core functionality through animation boosts viewer engagement rates by over 30 percent effectively.


21. WELLAIR Product walkthrough video

Video Thumbnail


Duration : 57 seconds

Achieving rapid e-commerce setup for mobile games unfolds compellingly. Watching this product walkthrough video reveals how WELLAIR delivers a seamless, branded web shop experience, promising launch readiness within 24 hours. The clean UI demonstration, particularly showing the instant template creation from an app link, powerfully communicates its core value proposition.

Seeing the clear four-step process, showcasing effortless item management and flexible offer customization, transforms a complex task into an achievable goal. The focus on concrete benefits like LTV growth and conversion rates demonstrates real-world impact, inspiring developers. This serves as a great example of how simple, focused visuals can explain powerful functionality effectively.

What We Can Learn

Animated explanations of complex technical products increase understanding by over 50 percent.


22. Concur Task performance improvement video

Video Thumbnail


Duration : 59 seconds

Navigating the opaque world of corporate expenses and travel spending is a challenge many organizations grapple with. This task performance improvement video cuts through that complexity, shining a light on the hidden costs and potential misuse stemming from legacy systems the video depicts.

Concur steps forward as a solution designed for modern accountability. Its automated, integrated features offer crucial real-time visibility, enabling control from planning to completion. The demonstration clearly shows how this streamlined process delivers tangible benefits like reduced costs, greater efficiency saving significant hours weekly, and minimized budget overruns, fundamentally optimizing financial health.

What We Can Learn

Animated cutaways and component labeling clearly explain intricate engineering and function.


23. Server Mania How-to video production

Video Thumbnail


Duration : 1 minute and 22 seconds

Revealing the power of truly responsive cloud infrastructure, Server Mania's Jelastic Platform demonstrates resource allocation that feels genuinely alive. Witnessing CPU and RAM usage adjust automatically provides a compelling visual argument for efficient, cost-optimized performance, handling load spikes without the usual hosting headaches or manual worry.

Much like exemplary how-to video production simplifies complex processes, this video clearly navigates selecting software stacks and setting scaling limits via an intuitive interface. It highlights how easily users gain advanced capability and control, even managing costs effectively by reserving baseline resources, showcasing deployment possible in minutes for a stress-free environment.

What We Can Learn

Dynamic views showcasing slim design and typing feel build connection enhancing viewing time by sixty five percent.


24. Smart Sorter Training video materials

Video Thumbnail


Duration : 1 minute and 27 seconds

Moving beyond guesswork in shrimp grading is essential for maximizing returns. This video highlights the limitations of traditional width-based sorting methods, demonstrating their inconsistency and the resulting weight errors. It introduces the Smart Sorter, which utilizes precise 3D scanning for every single item processed.

This technological leap ensures consistently accurate, uniform grading into defined bins, directly boosting profitable yield. The Smart Portal offers granular reporting, vital for informed decision-making whether onsite or remote. The visual explanation makes it an inspiring example of communication and adaptable for training video materials.

What We Can Learn

Showcase dynamic product activation with striking visuals to communicate powerful function and readiness.


25. Extentia Product demonstration video

Video Thumbnail


Duration : 31 seconds

Watching industries redefine their futures unfolds through compelling abstract motion graphics. The film vibrantly conveys how leveraging generative AI propels financial institutions forward. It illustrates a shift towards a state of being significantly more efficient, genuinely wiser, and noticeably faster in their operations.

Complex data landscapes are shown yielding simplified insights, sharpening the ability to analyze crucial information swiftly. Functioning as an insightful product demonstration video, it powerfully reveals how this technological adoption frees up valuable human capital. It compellingly shows how fresh business opportunities, visually represented as illuminated open doorways, become readily accessible through transformation powered by Extentia.

What We Can Learn

Animated characters help viewers emotionally connect making them up to 85 percent more likely to consider buying.


26. REG Biodiesel Task demonstration video

Video Thumbnail


Duration : 3 minutes and 15 seconds

Peering deep within a diesel engine reveals how REG Biodiesel delivers distinct advantages. Clear animation powerfully demonstrates three significant performance benefits that go beyond emissions reductions.

Visual comparisons highlight increased lubricity reducing internal wear, a crucial benefit shown through compelling simulation. This effective task demonstration video expertly illustrates how higher cetane enables cleaner, more predictable combustion for responsive power. Fewer exhaust particles mean less DPF maintenance and greater overall efficiency, offering a compelling look at fuel's impact on engine health and cost savings.

What We Can Learn

Visually present key performance numbers; showcasing speeds up to 2402 Mbps boosts audience perception of capability.


27. WAGO Technical process visualization

Video Thumbnail


Duration : 1 minute and 58 seconds

Clarity defines installation in this compelling video, revealing streamlined electrical hookups that connect almost like fitting puzzle pieces. The plug-in current transformer with picoMAX pluggable connector showcases exceptional flexibility, highlighting diverse mounting options including DIN rail, mounting plate, or direct attachment onto an ECB.

Providing exceptional technical process visualization, the video simplifies otherwise complex installation steps. This detailed clarity reduces potential errors and saves valuable time, inspiring professionals to adopt this innovative, efficient solution for varied electrical setups.

What We Can Learn

Use compelling abstract visuals to highlight technical attributes capturing attention effectively.


28. Valor Onboarding video content

Video Thumbnail


Duration : 1 minute and 58 seconds

Reimagining an aging fireplace transforms the heart of a home. Valor Gas Fireplace Inserts step into existing masonry spaces beautifully, upgrading drafty hearths into potent, efficient heat sources vented through the original chimney. Crucially, smart use of onboarding video content effectively demystifies this transformation process, making the update feel achievable.

Beyond fitting seamlessly, these units deliver remarkable, controllable radiant heat. The AutoFire feature guarantees peak performance and efficiency, offering consistent comfort, especially notable is their capability to radiate warming heat even without electricity during outages, providing essential peace of mind. This blend of visual clarity and tangible benefit offers an inspiring model for impactful communication.

What We Can Learn

Animated content increases message retention viewers recall 95 percent compared to 10 percent from text.


29. Concrete Anchor System Software feature walkthrough

Video Thumbnail


Duration : 22 seconds

Revealing the hidden mechanism at work delivers a powerful understanding of secure fastening. The animation brilliantly illustrates how the Concrete Anchor System expands and grips the material from within, showcasing its unseen strength with compelling clarity and demystifying its reliability.

More than just a product display, this detailed visual journey acts like a software feature walkthrough for a physical solution, precisely demonstrating the core process. It builds confidence in the anchor's ability to ensure stable and lasting installation for any critical project requirement.

This concise and impactful presentation uses visual storytelling to inspire confidence and highlight ease of use, serving as a model for explaining complex mechanics effectively.

What We Can Learn

Proactive maintenance insights prevent costly downtime improving system availability by over twenty five percent.


30. Twitter Step by step video

Video Thumbnail


Duration : 22 seconds

Through vibrant animation, an abstract mosaic of global conversations vividly portrays Twitter's unique event power. The video compellingly illustrates how passionate audiences gather around major moments, presenting a powerful opportunity for brands. It goes beyond simply showing the platform, interpreting how Twitter becomes the central hub for real-time engagement during these peaks.

The animation beautifully demonstrates how its event targeting solution empowers advertisers to tap into this energy. Presenting a clear guide, almost a step by step video, it showcases the ease of reaching specific, highly engaged audiences, promising powerful results and doubling engagement rates by connecting with people precisely when their passions are alight.

What We Can Learn

Visually present internal flexibility showing component placements with measurements


FAQ

View more icon. Plus icon inside an orange shape.
How can a process guide video generate leads?

Process guide videos can effectively generate leads by showcasing expertise, building trust, and clearly demonstrating the value proposition, leading to increased conversions.

View more icon. Plus icon inside an orange shape.
What content makes a process guide video successful?

A successful process guide video combines clear visuals, concise explanations, a relatable tone, and a focus on user benefits, simplifying complex procedures for the target audience.

View more icon. Plus icon inside an orange shape.
How should I structure a step-by-step tutorial video?

Effective step-by-step tutorials follow a structured approach: Begin with a concise introduction, setting the stage and outlining the process. Present each step clearly, using numbered sections and visual demonstrations (screen recordings, animations, or live-action footage). Conclude with a summary of key takeaways, reinforcing learning and encouraging application.

View more icon. Plus icon inside an orange shape.
What are common mistakes in a process demonstration video?

Common pitfalls in process demonstration videos include using jargon, unclear visuals, inconsistent pacing, and neglecting the user's perspective.

View more icon. Plus icon inside an orange shape.
Can onboarding videos using process guides improve customer retention?

Engaging onboarding videos incorporating process guides can significantly improve customer retention by simplifying complex procedures, building user confidence, and fostering a sense of mastery.

View more icon. Plus icon inside an orange shape.
What visual styles best suit process guide videos?

The optimal visual style for a process guide video depends on the complexity of the process and the target audience. Options include screen recordings, animated explainer videos, and live-action demonstrations.

View more icon. Plus icon inside an orange shape.
How do I choose the right tone for my process guide video?

The tone of your process guide video should be informative yet approachable, aligning with your brand's personality and resonating with your target audience.

View more icon. Plus icon inside an orange shape.
What's the workflow for producing a process guide video?

Producing a process guide video typically involves three stages: Pre-production: Planning, scripting, storyboarding, and asset gathering. Production: Filming/animation, voiceover recording, and visual asset creation. Post-production: Editing, sound design, motion graphics, and final rendering.

View more icon. Plus icon inside an orange shape.
How can I make my process tutorials more engaging?

Enhance engagement in process tutorials by incorporating interactive elements, real-world examples, humor (where appropriate), and a clear focus on user benefits.

View more icon. Plus icon inside an orange shape.
How do I write a concise script for a process demo video?

A concise script for a process demo video outlines key steps using clear, jargon-free language, focusing on the core message and avoiding unnecessary details.

View more icon. Plus icon inside an orange shape.
How can I use visuals effectively in a process training video?

Effective visuals in process training videos show, rather than just tell. Utilize screen recordings, animations, close-ups, and other visual aids to enhance understanding and engagement.

View more icon. Plus icon inside an orange shape.
What's the ideal length for a process guide video to keep viewers engaged?

The ideal length of a process guide video depends on the complexity of the process. Aim for conciseness, breaking down longer processes into shorter, more digestible videos. A typical range is 60 seconds to a few minutes.

View more icon. Plus icon inside an orange shape.
How can storytelling enhance a process guide video?

Incorporating storytelling elements can enhance a process guide video by connecting with viewers emotionally, making the process more relatable, memorable, and engaging.

View more icon. Plus icon inside an orange shape.
How can I simplify a complex process for a video guide?

Simplify complex processes for video guides by breaking them down into smaller, manageable steps, using clear visuals, and avoiding technical jargon.

View more icon. Plus icon inside an orange shape.
How do I show real-world applications in a process guide?

Demonstrate real-world applications in a process guide by incorporating case studies, testimonials, or demonstrations of the process in action, showcasing practical benefits and relevance. Pricing for a 60-second video ranges from $1000-$6000, depending on complexity. Turnaround time is typically 3-8 weeks.



The Psychology of Learning from Video Guides


Understanding the psychology behind effective learning is fundamental when creating Process Guide Video. Our brains are hardwired to process visual information with incredible speed and efficiency, far outpacing text alone. This makes video a naturally powerful medium for capturing attention and simplifying even the most complex concepts. By combining visual demonstrations, such as screen recordings or animations, with auditory narration, video leverages the brain's dual coding system. This allows information to be processed simultaneously through separate visual and sound channels, significantly enhancing comprehension and long-term retention.

A critical factor in effective learning is managing cognitive load, the mental effort needed to process new information. Well-designed process videos combat overload by breaking down procedures into smaller, digestible steps, using clear visuals to guide the viewer's eye and concise language to avoid confusion. Engaging viewers emotionally through relatable scenarios or storytelling further strengthens memory formation; our brains are wired to remember narratives better than dry facts. This engagement keeps learners invested and receptive to the information presented.

Video also facilitates learning through active participation. Viewers can pause, rewind, and rewatch sections as needed, controlling the pace of information intake to match their individual learning speed. While not always present, interactive elements like clickable hotspots or simple quizzes can transform passive viewing into an active learning experience, reinforcing understanding and building user confidence. Furthermore, the quality of production – clear visuals, crisp audio, and smooth transitions – reduces the mental effort required to simply follow the video, allowing the brain to focus more on understanding the process itself. Ensuring accessibility means this effective learning experience is available to a wider audience.

  • Visuals accelerate understanding and simplify complexity.

  • Dual coding optimizes brain processing for retention.

  • Managing cognitive load prevents learner overwhelm.

  • Engagement and interactivity drive deeper memory and confidence.


  • Ultimately, process guides that align with these psychological principles create more effective, memorable, and user-friendly learning experiences.


    Why Advids for Process Guide Video?


    At Advids, we create compelling process guide Videos that deliver exceptional results. Our blend of creative storytelling, cutting-edge technology, and proven experience ensures your vision translates into effective animation. We've completed over 3400 successful projects for clients ranging from startups to Fortune 500 companies, including brands like Razorpay, Ola, Mercedes, the United Nations, Continental, and Mercer. Our dedication to client satisfaction is reflected in over 109 five-star Google reviews.

    Transforming Ideas into Engaging Process Guide Videos:

    Customized Solutions: We tailor each Process Guide Video, whether it's an explainer video, character animation, or another style, to perfectly match your brand and target audience.
    Creative Storytelling: Our animators and storytellers craft captivating narratives that engage viewers and drive action, specifically designed for guiding them through processes.
    Cutting-Edge Technology: We use industry-leading software and techniques to create visually stunning Process Guide Videos with lasting impact.
    Collaborative Process: From concept to completion, we work closely with you, ensuring your vision is realized in the final animation.
    Strategic Communication: We prioritize understanding your needs, target audience, and brand identity to create truly impactful Process Guide Videos.

    Experience and Expertise:

    12+ Years of Proven Success: With over 250 completed Process Guide Video projects, we have a deep understanding of what makes them effective.
    Trusted by Industry Leaders: We've earned the trust of leading brands across various industries for our Process Guide Video expertise.
    Client Satisfaction Guaranteed: Our numerous five-star Google reviews demonstrate our commitment to client satisfaction and high-quality work.


    Ready to unlock the potential of Process Guide Video for your business with the latest video design trends of 2024? Let Advids be your trusted partner in transforming your ideas into engaging and effective animated experiences.


    What is a Process Guide Video?


    A process guide video is a type of video that explains a process or procedure in a clear and concise way. It can be used to onboard new customers, improve customer support, increase sales conversions, and educate customers about new products or services. Process guide videos can provide step-by-step instructions, demonstrate how to use a product or service, and explain complex concepts in a simple and easy-to-understand way.

    Process guide videos are a valuable tool for businesses of all sizes. They can help to improve customer satisfaction , increase sales conversions, and build brand awareness. By providing a clear and concise explanation of a process or procedure, process guide videos can help to reduce customer support inquiries, boost customer engagement and satisfaction, and improve customer retention rates.


    What do top Process Guide Videos have in common?


    Mastering process guide videos requires a strategic approach focusing on user needs and clear communication.

    Clear Process Outline - Use numbered steps, visual cues, and concise language.


    What makes Process Guide Video effective?


    User interviews, surveys, and workflow analysis identify pain points and knowledge gaps, informing visual design and scripting. A detailed user journey map pinpoints potential friction points, enabling the creation of a video structured with a clear beginning, middle, and end. This structure, combined with concise scripting prioritizing clarity and a conversational tone, enhances viewer comprehension.

    detailed storyboarding visualizes each scene, ensuring alignment with the script. The visual style must be unified, mirroring process steps with clear annotations and on-screen text. visual hierarchy guides the viewers eye, emphasizing key information. Heatmaps and A/B testing refine content and pacing for optimal clarity.

    Compelling CTAs drive specific user actions with clear instructions, using strong verbs. Performance metrics, including completion rates and drop-off points, inform iterative improvements. Professional editing ensures smooth transitions, clear audio, and optimal visual quality. Maintaining a unified visual style reinforces brand identity and professionalism.


    How long should your Process Guide Video be?


    Optimize process guide Video Length for maximum impact by aligning video type, content, and viewer engagement.

    Pre-production Considerations for Determining Video Length:

    • What's the process's core complexity?
    • Who's the ideal viewer profile?
    • How many steps need showcasing?
    • Which visual style best suits the process?
    • What platform dictates video length?
    • Does the process need a demo?
    • What's the video's call to action?

    Process guide video length guide

    Process Guide TypesVideo LengthUse CaseFunnel
    Explainer Video45-60 secondsConcisely explains a complex process using engaging visuals and narration, potentially incorporating motion graphics for clarity.Awareness
    Tutorial Video1-2 minutesGuides viewers through each step of a process, using screen recordings or live action demos, focusing on practical application.Consideration
    How-To Video1-2 minutesProvides a step-by-step guide, often using a talking head or whiteboard animation to maintain viewer engagement.Consideration
    Animated Screencast30-45 secondsHighlights key steps of a software or digital process using engaging animation, ideal for quick understanding.Awareness
    Screen Recording15-30 secondsShows a quick, efficient demonstration of a process, perfect for showcasing a simple task.Conversion


    How to create Process Guide videos?


    Craft compelling process guide videos that resonate with your audience and drive results. Mastering the pre-production and production phases is key to creating impactful videos that convert viewers into customers.

    * Target Audience - Deeply understanding your audience informs every creative decision, ensuring resonance.

    • Process Definition - A meticulously defined process ensures a clear, logical, and easy-to-follow video.
    • Script & Storyboard - A well-crafted script and storyboard prevent confusion and ensure a smooth flow.
    • Video Style Selection - The right style enhances comprehension and creates a memorable viewing experience.
    • Visuals & Graphics - High-quality visuals and graphics clarify complex steps and improve retention.
    • Video Length - Optimizing length maximizes engagement while ensuring all necessary information is conveyed.
    • Video Filming - Professional filming ensures clarity, professionalism, and a polished final product.
    • Video Editing - Expert editing creates a seamless viewing experience, enhancing understanding and retention.
    • Music & Sound - strategic use of music and sound effects improves engagement and memorability.
    • Platform Optimization - Platform optimization ensures maximum visibility and accessibility to your target audience.
    • Video Promotion - A targeted promotion strategy maximizes reach and drives engagement with your video.


    Incorporating User Interface Elements in Process Guide Videos


    Moving beyond the basics, let's explore how integrating user interface (UI) elements can transform your process guide videos. Think of your UI as a silent storyteller, guiding viewers through the process with visual cues and interactive elements . By seamlessly incorporating UI, we create a more immersive and engaging experience, turning passive viewers into active learners.

    Imagine an Animated explainer video demonstrating software onboarding. Instead of simply describing the steps, we show the actual UI, highlighting key buttons and features with subtle animations. Or consider a Step-by-Step Video tutorial. By zooming in on specific UI elements during screen recordings, we ensure viewers don't miss crucial details.

    • Context is key. Show UI elements within their natural workflow, not in isolation. This helps viewers understand how each element contributes to the overall process.
    • Guide the viewer's eye. Use visual cues like color, size, and placement to create a clear hierarchy of UI elements. Think of it as creating a visual roadmap for your viewers.
    • Bring your UI to life. Use motion graphics and subtle animations to illustrate interactions and transitions. This adds a dynamic element to your videos, making them more engaging and memorable.
    • Don't forget accessibility. Ensure your UI elements are accessible to all viewers, including those with disabilities. Provide captions, transcripts, and alternative text for images and interactive elements.

    By thoughtfully integrating UI elements, we create process guide videos that are not only informative but also visually appealing and engaging. This leads to better comprehension, increased user confidence, and ultimately, a more successful user experience.


    Writing Effective Scripts for Process Guide Videos


    Writing effective scripts is crucial for creating engaging process guide videos. We've learned that a compelling script not only clarifies the process but also captivates viewers and drives conversions. Let's explore how we can achieve this together.

    Think about your audience. What are their pain points? What language resonates with them? When creating tutorial videos , we prioritize clear, step-by-step instructions so viewers can easily follow along. Similarly, workflow videos benefit from scripts that emphasize efficiency and seamless transitions.

    • Define a clear objective for your video. What do you want viewers to learn or do?
    • Outline the process into digestible steps, using visuals like screen recordings and animations to bring your script to life.
    • Start strong with a compelling hook and maintain a conversational tone throughout.
    • Focus on the benefits of the process and how it solves viewers' problems.

    By following these guidelines, we can create scripts that transform passive viewers into active learners. Remember, a well-crafted script is the foundation of a successful process guide video.


    The Importance of Storytelling in Process Guide Videos


    Let's explore how storytelling elevates process guide videos beyond simple instruction. Storytelling fosters deeper engagement and comprehension, transforming viewers into active participants . By weaving a narrative thread through our process guides, we create an experience that resonates, educates, and inspires.

    Storytelling humanizes the process, connecting with viewers on an emotional level. Instead of just listing steps, we show how the process solves real-world problems . For instance, in Explainer Videos , a relatable character facing a common problem can immediately draw viewers in. Even Product demo videos can benefit from a narrative structure, showcasing the product's value through a realistic use case.

    • Craft a compelling narrative arc . A clear beginning, middle, and end keeps viewers engaged and anticipating the outcome.
    • Introduce relatable characters. Even simple personas add depth and make the process more human.
    • Focus on benefits, not just features. Show viewers what's in it for them – how will this process improve their lives?
    • Use visuals to enhance the story. Imagery, animation, and clear UI elements can bring the process to life.

    By incorporating these storytelling techniques, we create process guide videos that are not only informative but also memorable and impactful. This leads to better comprehension, increased user confidence, and ultimately, a more successful user experience.


    Creating Engaging Visuals for Process Guide Videos


    Now that we've covered the groundwork, let's dive into creating visuals that truly captivate. Remember, visuals aren't just decoration; they're the backbone of engagement, transforming passive viewers into active learners. Think of your process guide video as a visual journey, guiding your audience through each step with clarity and style.

    We've all experienced the frustration of blurry visuals or cluttered screens in how-to videos. That's why prioritizing visual clarity is paramount. Crisp, high-quality graphics and a clean layout make all the difference. Imagine demonstrating software onboarding with crystal-clear screen recordings, highlighting key features with subtle animations. This not only clarifies the process but also elevates the overall viewing experience.

    Think about your favorite process animation videos. What makes them stand out? Chances are, it's the clever use of visuals to simplify complex ideas. A consistent color palette builds brand recognition, while thoughtful typography ensures readability. By using effective color psychology, we can evoke the right emotions and reinforce our message.

    • Visual Hierarchy: Guide your viewers' eyes. Use size and color to emphasize important elements, creating a clear path through the process.
    • Real-World Footage: Connect with your audience on a personal level. Incorporate real-world footage to showcase the process in action, adding authenticity and relatability.
    • Platform Optimization: Ensure your visuals adapt seamlessly to different screen sizes and resolutions. A video that looks great on a desktop might be unwatchable on a mobile device.
    • Target Audience Testing: Get feedback! Show your visuals to your target audience and gather valuable insights. This helps ensure your visuals resonate and effectively communicate your message.

    By following these guidelines, we can create process guide videos that are not only informative but also visually stunning, leaving a lasting impression on our viewers.


    Collaborating with a Video Production Team


    Creating compelling process guide videos requires more than just a great script and stunning visuals. It demands effective collaboration with a video production team . Let's explore how partnering with experienced professionals can elevate your videos from informative to truly impactful. A strong partnership ensures your vision is realized, from initial concept to final product. Think of your video team as an extension of your own team, working together to achieve a shared goal: creating a video that resonates with your audience and drives results.

    Effective collaboration hinges on clear communication and shared understanding. This is especially crucial for complex projects like software demo videos , where accurately showcasing functionality is paramount. Similarly, for instructional videos , clear communication ensures each step is presented with precision, guiding viewers seamlessly through the process.

    • Define the Scope: Clearly outlining your project's goals, target audience, and desired outcomes sets the foundation for a successful collaboration. Imagine launching a new software feature. A well-defined scope ensures your video team understands the key functionalities you want to highlight, preventing miscommunication and costly revisions.
    • Budget Wisely: A realistic budget, discussed upfront, allows the production team to allocate resources effectively. This might involve investing in high-quality animations for your explainer video or securing professional voiceover talent for your software demo videos.
    • Set Clear Timelines: Establishing achievable deadlines for each stage, from pre-production to promotion, keeps the project on track and ensures timely delivery. Remember those detailed user personas we discussed? Sharing these with your video team is crucial for tailoring the video's message and style.
    • Communicate Effectively: Designate preferred communication methods and frequency to facilitate seamless information flow. Just as choosing the right video style is essential, so is communicating your preferences to the production team. As we've seen, platform optimization is key. Discuss this with your team to ensure your video looks its best on every device.

    By fostering open communication and a collaborative spirit, you empower your video production team to bring your vision to life, creating process guide videos that truly engage, educate, and inspire.


    How process guide video examples are curated?


    We dove deep into process guide videos, curating an insightful resource guided by an 8-parameter framework:

    Our 8-Parameter Curation Framework

    1.Relevance Authentic process guide videos showcasing real-world applications.
    2.Diversity Showcasing diverse visual styles, industries, and target audiences for inspiration.
    3.Engagement Analyzing audience response, information design, 10-second litmus test.
    4.Visual Design Evaluating aesthetics, clarity, effectiveness of visuals.
    5.Narrative Structure Assessing storyline clarity, flow, message effectiveness.
    6.Clarity of Steps Examining the clarity and ease of understanding of each step in the process.
    7.Practical Application Determining video's effectiveness in guiding viewers to apply the process themselves.
    8. Performance metrics Utilising VidIQ to assess watch time, audience retention.

    A team of video designers, video marketers, and digital content experts collaborated with lead editor Orko to ensure diverse, adaptable examples, moving beyond the repetitive.

    Updated October 15th, 2024, this collection is constantly refreshed with new examples meeting high standards, featuring styles like:

    1. Animated Explainers
    2. Product Demos
    3. Customer Onboarding
    4. Technical Walkthroughs
    5. UI Demo Animations

    0.24% of videos are featured in this blog. With only 3.5% videos meeting the visual design parameter.

    Advids
    Source: Advids/Youtube, process guide video examples 2024, n=12500 videos within duration <3 mintues, across industries.

    Author at advids
    A video producer with a passion for creating compelling video narratives, Orko Roy brings a wealth of experience to his role. His background in Digital Journalism and over 11 years of freelance media consulting inform his approach to video production. For the past 7 years, he has been a vital part of the Advids team, honing his expertise in video content planning, creation, and strategy.

    His collaborative approach ensures that he works closely with clients, from startups to enterprises, to understand their communication goals and deliver impactful video solutions. He thrives on transforming ideas into engaging videos, whether it's a product demo, an educational explainer, or a brand story.

    An avid reader of modern marketing literature, he keeps his knowledge current. Among his favorite reads from 2024 are "Balls Out Marketing" by Peter Roesler, "Give to Grow" by Mo Bunnell and "For the Culture" by Marcus Collins. His results-driven approach ensures that video content resonates with audiences and helps businesses flourish.

      You are requesting pricing for 60 seconds video

      Thank you! Your form has been successfully submitted.

      By clicking next, you agree to receive communications from advids in accordance with our Privacy Policy.