Video Creation Service

30 Captivating Process Tutorial Video Examples To Enhance User Understanding

Orko Roy
Last updated
Nov. 12, 2024
Table of Contents
Process Tutorial Video Examples
FAQ
How to plan and optimize Process Tutorial Videos?
Why Advids for Process Tutorial Video?
What is a Process Tutorial Video?
What do top Process Tutorial Videos have in common?
What makes Process Tutorial Video effective?
How long should your Process Tutorial Video be?
How to create Process Tutorial videos?

Have you ever wished you could instantly clarify complex procedures? Today, in this article, we're diving into the world of process tutorial videos - a powerful tool for communication and engagement. What we'll explore is how these videos can transform your understanding of complex processes, making them clear, concise, and memorable for your audience. Our journey will reveal compelling statistics that demonstrate the impact of this innovative approach, so let's get started.


  • Around 9 in 10 B2B buyers watched a video to learn about the company's products or services in the past 3 months.
  • 85% of viewers prefer videos that are 15 seconds or less.
  • There was a whopping 254% jump in businesses offering closed captions in 2023 over the previous year.

  • These stats highlight the undeniable demand for concise, accessible video content. Process tutorial videos address these needs directly, offering a powerful tool to boost engagement and understanding. Today, we're diving into over 30 Immersive Process Tutorial Video examples that instantly caught our eye and sparked our interest

    Process Tutorial Video Examples

    1. Panduit

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    Duration : 1 minute and 10 seconds

    The use of 3D models in this Process Tutorial Video is a standout feature, allowing the audience to visualize the product in detail and understand its practical application. The video's clean aesthetic and high-quality animations further enhance the viewer's understanding, making it incredibly engaging.

    The video's focus on practical solutions within the realm of networking and cabling makes it highly relevant for professionals in the field. The detailed information about the product's benefits and compatible standards demonstrates its value and practicality, making it a valuable resource for industry professionals.

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    What We Can Learn
    Detailed animations make complex processes easy to grasp, leading to higher engagement.

    2. Sun Life - Increase engagement implicitly

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    Duration : 2 minutes and 10 seconds

    This video is designed to help customers understand permanent life insurance, and how it can be a solution to their financial needs. It uses an animated design style, employing simple, colorful graphics to depict the idea of permanent life insurance. The video design is clean, modern, and engaging.

    Video Design - Simple animation and a clear visual hierarchy make this an effective Process Tutorial Video that helps customers grasp the concept of permanent life insurance. The visual style communicates the objective of the video, which is to inform customers about the benefits of permanent life insurance, and how it can provide financial security for the future.

    Simple animation and straightforward language help to make the information easy to understand. The video has a reassuring and informative tone, assuring customers that they can achieve their financial goals.

    3. Atlassian - Boost brand awareness subtly

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    Duration : 46 seconds

    If your teams struggle to stay organized and informed amidst growing complexities, look no further than Atlas. This Process Tutorial Video brilliantly captures the pain of information overload, illustrating a chaotic swarm of apps and messages. The solution? Atlas. The video seamlessly transitions to showcase a sleek and intuitive UI, demonstrating how Atlas provides clarity, organization, and a centralized platform for project management.

    Atlas connects the dots, offering a refreshing approach to teamwork. The video highlights key features like project overviews, contributor details, and progress tracking, emphasizing the ease with which teams can stay in sync, asynchronously. Say goodbye to information silos and useless meetings; Atlas streamlines communication and empowers teams to work smarter, not harder.

    What We Can Learn
    Clearly show the "before" and "after" using your product to highlight its value and drive desire.

    4. mtu Effective Process Video - Explain process visually

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    Duration : 1 minute and 22 seconds

    The visuals are striking, and the entire video is a showcase of simplicity and precision. The use of 3D models and clear annotations creates a visually appealing and informative process tutorial video. The way the video demonstrates the hydrogen ecosystem, starting from the source of renewable energy and ending with the use of sustainable fuels, is truly inspiring.

    The video's success lies in its ability to break down complex information into simple and understandable concepts. The well-crafted animation, combined with the clear voiceover, makes the video both entertaining and informative. This approach is key to understanding the intricacies of the MTU hydrogen ecosystem, which is not only sustainable but also has the potential to revolutionize the future of energy.

    What We Can Learn
    Inspire viewers by showcasing the positive impact of your process, driving understanding and adoption.

    5. U.S. Bank

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    Duration : 1 minute and 13 seconds

    The U.S. Bank Business Essentials video provides a comprehensive overview of the platform's features and benefits, showcasing its ability to streamline business management tasks. The video highlights the platform's efficiency in handling accounts, sending invoices, and monitoring financial performance. This is a good example of a Process Tutorial Video as it effectively explains the Value Proposition through the strategic use of motion graphics. The video serves as a short tutorial for its target audience.

    The video's design effectively emphasizes the Business Essentials platform's user-friendly interface and intuitive navigation. The clean and minimalist aesthetic, with a focus on the platform's core functionalities, allows viewers to easily grasp the value proposition. The use of bold colors and clear typography further enhances the visual appeal and ensures that key information is easily digestible. The video's pacing is well-balanced, providing ample time for viewers to absorb the presented information without feeling overwhelmed. Businesses can leverage such Animated Process Video to showcase their product features. This video effectively uses motion graphics to visually represent the process flow.

    In conclusion, the U.S. Bank Business Essentials video successfully demonstrates the platform's capabilities and benefits through its well-executed design and clear messaging. The video's style effectively caters to its target audience of business owners and managers, leaving them with a solid understanding of how the platform can simplify their financial operations and improve overall efficiency. The video does a good job of simplifying a complex process, making it easy for the viewers to understand.

    6. Logix

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    Duration : 1 minute and 56 seconds

    We love how this Logix video seamlessly captures the essence of data-driven marketing. It highlights the challenge of understanding complex user journeys across multiple touchpoints, then introduces Logix Conversion Paths as the perfect solution. The visualization of touchpoints connecting into flowing paths is simply brilliant.

    In this process tutorial video, the smooth transition between scenes keeps viewers engaged as we dive into the dashboard's capabilities. The clean, modern aesthetics and the well-chosen color palette amplify the videos appeal, leaving us wanting a similar video for our own brand.

    7. Elaad Animated Process Tutorial Video - Explain concepts visually

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    Duration : 1 minute and 50 seconds

    We appreciate this concise and informative process tutorial video on the benefits of three-phase EV charging. The visuals are instantly engaging with their vibrant color palette and clean animation style, drawing viewers into the explanation of three-phase power. We love how simple graphics break down a complex technical subject, making it easy for anyone to understand the advantages of faster charging and grid stability. In just under two minutes, Elaadnl effectively communicates the potential of three-phase charging for a sustainable energy future.

    What We Can Learn
    Bright colors and simple graphics make complex topics easy to grasp, boosting viewer understanding.

    8. Amazon

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    Duration : 1 minute and 20 seconds

    The impactful 3D animation in this Medtronic process tutorial video immediately grabs attention, focusing on the Space-D system's precise mechanics. We all appreciate the seamless transitions between component demonstrations, each accompanied by clear, concise descriptions. This allows viewers to follow the surgical instrument's assembly and use with ease.

    Medtronic reinforces trust with a calm, professional tone, and the music complements the visuals perfectly. The clear explanations of features, such as the one-step assembly and quick-release button, are particularly effective. This video sets a benchmark for educational content by transforming complex information into engaging visuals.

    What We Can Learn
    Clear visuals make complex processes easy to grasp, boosting viewer understanding.

    9. Credit Karma

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    Duration : 1 minute and 2 seconds

    Credit Karma is a service that provides free credit scores and reports to its members. This video is designed to tell the story of a Credit Karma member who had a challenging experience with credit but got his score back on track.

    Video Design - This Process Training Video uses bold and vibrant color palettes, like blues, pinks, and yellows, to create a playful and fun tone. The graphics are simplified and stylized, creating a simple, clean look with a playful feel, while providing a clear and easy-to-understand visual narrative of the story. The bold colors and flat, stylized illustrations help to engage the viewer and make the content easily digestible. The use of simple, easy-to-understand graphics makes this a good Process Training Video for credit karma, as it helps to explain complex financial concepts in a simple and relatable way.

    The design choices in the video are successful in communicating the message of the video. The use of bright colors and simple graphics creates a lighthearted and engaging tone. This contrasts the serious tone of the credit fraud story and the subsequent credit repair journey. The message is delivered with positive and optimistic energy. This creates a sense of hope and possibility for people struggling with credit issues, which is a key part of the Credit Karma brand identity.

    10. Coinbase Tech Process Animation

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    Duration : 2 minutes and 59 seconds

    Coinbase is a company that strives to make cryptocurrency more accessible for everyone. This video is designed to inform the viewers about Celo, a platform that facilitates financial tools for those with a mobile phone.

    Video Design - This Process Infographic Video uses a bright color scheme with yellow, orange, and blue. The video features a simple but effective infographic style. The visuals are clean and easy to understand, highlighting the connectivity of the Celo platform with the use of different colors.

    The visuals are able to communicate the objective of the video clearly. The video narrative, combined with the visuals, portrays Celo's simple and efficient mobile-based financial system. The video has a positive, informative tone that makes it engaging for users who are new to the cryptocurrency world. The simplicity of the visual design makes the video easy to understand and makes the learning process fun.

    11. GEICO Explainer Process Video

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    Duration : 1 minute and 9 seconds

    We admire how GEICO simplifies complex insurance topics. This Process Tutorial Video masterfully uses 2D animation and bold colors to explain comprehensive coverage. The quirky character design and humorous scenarios instantly grab attention, making the information easily digestible.

    We love the way various scenarios are depicted, from vandalism to unexpected animal encounters. The video smartly emphasizes the relationship between deductibles and premiums, guiding viewers towards informed decisions. It's a prime example of how creativity can transform an educational video into an engaging experience.

    What We Can Learn
    Highlight the benefits clearly to drive informed decisions.

    12. Uber Visual Process Tutorial Video

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    Duration : 2 minutes and 32 seconds

    If you're looking for a Process Tutorial Video marketing example, AxxonSoft hits the mark. This video pulls on the pain point of outdated security systems by showcasing the power of AI-driven solutions. Instead of generic security footage, the video uses striking 2D animation to illustrate the concept: a security guard, equipped with the power of AI, analyzes multiple data streams, detecting anomalies instantly.

    What's impressive is the video's sleek aesthetic and dynamic transitions, coupled with futuristic music. The result? A captivating Process Tutorial Video that highlights AxxonSoft's innovative approach. The clear message upgrade your security with cutting-edge technology resonates deeply, making viewers rethink their current security measures.

    What We Can Learn
    Illustrate your process with engaging animation, making complex steps easy to grasp and boosting viewer understanding.

    13. OpenText

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    Duration : 1 minute and 51 seconds

    OpenText's IT Operations Aviator is a generative AI chatbot that delivers more intuitive, user-friendly support. This video is designed to illustrate Aviator's impact on IT support teams and end-users alike.

    Video Design - The video presents a clean and modern design aesthetic, reflecting the nature of AI and its applications in the tech sector. Graphics and text are used to highlight the capabilities of the OpenText AI chatbot, making this a good Process Demonstration Video. The use of images showcasing frustrated users contrasts the seamless interaction with the AI chatbot, making the viewer appreciate the simplicity of Aviator.

    The visual style effectively communicates the benefits of Aviator by showcasing how it can resolve simple IT issues, freeing up human agents to focus on more complex tasks. The tone of the video is informative and confident, highlighting Aviator as a powerful tool that can enhance IT support and elevate the user experience.

    14. Planning in a Box

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    Duration : 1 minute and 15 seconds

    The visual storytelling in this process tutorial video instantly grabs attention. We see the everyday struggles of a dispersed workforce trying to stay productive while highlighting the ever-present threat of cyberattacks. Check Point Harmony emerges as the elegant solution, unifying six essential security products. The animation smoothly guides the viewer through each feature, using clear icons and concise text.

    The droplet motif, symbolizing unification and protection, consistently appears throughout, reinforcing the brand message. We all appreciate the modern aesthetic and upbeat music, which together instill a sense of confidence. This video flawlessly balances information delivery with visual appeal, making it a compelling case study for effective product process tutorials.

    What We Can Learn
    Create a modern aesthetic that instills confidence and makes learning enjoyable.

    15. ProMonitor UX Process Tutorial Video

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    Duration : 1 minute and 6 seconds

    Hotjar delivers a masterful process tutorial video demonstrating how to seamlessly introduce potential clients to a powerful software solution. We all appreciate how the video effortlessly guides viewers through a common challenge faced by product managers and presents Hotjar's dashboard as a time-saving and insightful tool.

    The bright color palette, combined with smooth animations, brings the interface to life, while the clear and concise narration ensures easy understanding. The video's engaging style and compelling message make it a stellar example of effective product marketing.

    16. Chainalysis

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    Duration : 1 minute and 13 seconds

    Chainalysis helps businesses and governments understand blockchain data. The video is designed to explain how Chainalysis provides transparency and connects data to real-world interactions.

    Video Design - Chainalysis uses a simple, clean design with a dark blue background. White line icons are used to represent blockchain concepts like transactions, cryptocurrencies, and risk management. The use of a grid format with squares helps organize information and make it easy to understand. The design is consistent with the Chainalysis brand, which is known for its professionalism and clarity. It effectively uses graphics and elements that are common in SaaS Onboarding Process Video.

    Chainalysis uses a simple animation of the icons to create a visually appealing and engaging experience. The video uses concise language and an informative tone, clearly communicating the value proposition of Chainalysis to the viewer. The video visual style effectively communicates the objective of the video by providing a clear understanding of how Chainalysis can solve the complex problems related to blockchain data. The video design and tone inspire trust and confidence in the viewer.

    17. Medtronic

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    Duration : 2 minutes and 54 seconds

    Medtronic is a company specializing in medical devices. This video is designed to guide users on how to upgrade their insulin pumps.

    Video Design - The video's visual style is clean and straightforward, utilizing flat and minimalist graphics. This is a key design element in Process Tutorial Videos. The bright and contrasting color palette makes the information easy to follow, guiding the viewer through each step.

    The video effectively communicates the objective by using a simple and engaging narrative that is easy to understand. The calm and reassuring tone makes the upgrade process seem less intimidating. The video emphasizes the user-friendliness of the process and the ease of accessing the latest technology. The content is made clear through a visually engaging presentation, utilizing a step-by-step format to break down the complex process into easily digestible steps.

    18. AppFolio

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    Duration : 1 minute and 3 seconds

    AppFolio is a property management platform. This video is designed to showcase how AppFolio helps property managers overcome challenges of social distancing by providing tools for maintaining leasing operations and offering a positive customer experience.

    Video Design - The video uses an animated style with a simple, but distinct, graphic design. The design is highly functional, conveying a strong message with few elements. The use of bold, black outlines and a limited color palette creates a clear, modern style. This Animated Process Video explains the AppFolio system by showcasing the visual flow of the process.

    The clear, bold graphics effectively illustrate the different stages of the leasing process, from applications to tenant screening. This simple, yet illustrative, design is engaging and easy to understand, making this Animated Process Video highly effective in conveying its message. The video's friendly tone and upbeat music ensure viewers remain engaged, and the video's simplicity and straightforward nature make it easily accessible to a broad audience.

    19. QuickML

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    Duration : 2 minutes and 4 seconds

    QuickML is a no-code machine learning platform that streamlines, optimizes, and accelerates the entire machine learning workflow. The video is designed to highlight the ease of use and the power of QuickML.

    Video Design - The video adopts a Process Explainer Video style with clean and simple graphics. The video uses a flowchart design and minimal text, focusing on visually demonstrating the workflow. The bold colors and minimalist graphics effectively convey the key concepts. The smooth transitions and well-timed animations ensure viewer engagement.

    The video's visual style effectively communicates the objective of QuickML. The clean and modern design reflects the platform's intuitive interface and easy integration into existing systems. The use of animation helps visualize the workflow, making it easier to understand. The overall tone of the video is optimistic and empowering, suggesting that machine learning is accessible to all, regardless of technical expertise.

    20. DATAMARK

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    Duration : 1 minute and 55 seconds

    DATAMARK creates video content that explains complex business topics to a wide audience. This video is designed to educate viewers about the reasons why call centers that were once outsourced overseas are now returning to the United States.

    Video Design - The video utilizes a clean and modern design style, with simple illustrations and bright colors. The graphics are clear, bold, and easy to read. The use of a single character in a simple setting adds to the clarity of the video. This simple design makes the video effective as a Process Guide Video, emphasizing ease of understanding and a clear visual flow.

    The video uses a lighthearted and conversational tone, explaining complex topics like globalization and the cost of labor in a way that is easy to understand. The graphic elements visually depict the concepts discussed in the narrative. For example, the video uses a world map to visually illustrate the shift of call centers from overseas locations to the US. This visual style helps to communicate the objective of the video and encourages viewers to learn more about the topic.

    21. Aircove

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    Duration : 43 seconds

    Aircove is a VPN router that makes it easy to set up and use. The video is designed to showcase the ease of use and the benefits of protecting your home wifi network.

    Video Design - The video uses a minimalist design with bright colors and clear graphics to explain the process of setting up and using Aircove. It takes you through a step-by-step tutorial of how to connect to the network and protect all your devices. The video is a great example of a Process Tutorial Video, as it clearly shows the user the steps and the benefits of using the product.

    The graphics are bright and eye-catching, and the animation is clear and concise. This simple and intuitive design makes the video easily understandable, with an upbeat and positive tone. The video is designed to show that using Aircove is simple, and that all of your devices will be secure. This clear and simple narrative makes the video engaging for the viewer, as it successfully communicates the benefits of using Aircove.

    22. ABBYY

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    Duration : 1 minute and 22 seconds

    ABBYY is a company that provides an identity verification solution. The goal of this video is to show how the ABBYY solution can help businesses verify identity quickly and securely. The video is designed to show a solution that can be integrated in their existing system.

    Video Design -
    The video uses colorful and abstract graphics. The use of cubes, spheres, and lines shows how the solution is able to merge multiple steps into one complete solution. The video uses a Process Animation Video style. These elements, along with smooth transitions and clear visuals, help create a compelling video that captures the viewers' attention.

    The visual design of the video is used to illustrate the problem of identity fraud and how ABBYY's solution provides a simple, secure and efficient way to verify identity. The video uses a professional tone, and the graphics are clean and modern, which helps to convey the message of trustworthiness and efficiency. The video uses a series of simple graphics to highlight the solution's ability to verify identity. ABBYY's solution combines multiple steps into a single solution which is shown in the video. This helps to emphasize the ease of use of the solution and its ability to save time.

    23. Live Oak Bank

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    Duration : 2 minutes and 36 seconds

    Live Oak Bank is a company that is dedicated to helping business owners succeed. The goal of this video is to explain the importance of a business plan for acquiring a business, and it is designed to teach people about the critical elements of a business plan.

    Video Design - The video design is simple and straightforward. It utilizes a white background with black text, which creates a clean and professional look. The video is designed in a way that makes it easy to follow the steps of writing a business plan. Simple animated graphics are used to visually represent the steps of writing a business plan. This format creates a visually appealing and informative Process Tutorial Video.

    The visuals in the video are simple, but they are effective in communicating the information. The video has a clear and concise tone, which helps to make the information easy to understand. The video emphasizes the importance of a business plan as a roadmap to success, and it effectively communicates the value of a strong business plan to potential borrowers. The video makes clear that a business plan proves to lenders that the business owner has a solid understanding of the venture they are entering into.

    24. Cegid

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    Duration : 2 minutes and 40 seconds

    Cegid provides support to retail customers in order to help them use their software effectively. This video is designed to showcase the support that Cegid offers.

    Video Design - The video features simple cartoon illustrations that are easy to understand and engage the audience. The design style is clean and modern, with a focus on bright colors and simple shapes. Process Guide Video uses a clear visual language, with bold text and concise animation. The graphic style is effective for showcasing the steps of using Cegid software, which is made visually appealing.

    The video communicates the objective through its simple design and animation. Cegid's support system is highlighted as a key benefit for retail customers, allowing them to make the most of their software. The overall tone is encouraging and informative, emphasizing that Cegid is there to help retail customers succeed.

    25. Deloitte

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    Duration : 4 minutes and 19 seconds

    Deloitte is a consulting firm. This video is designed to explain how their company can help cities manage congestion and improve mobility.

    Video Design - This is a Process Tutorial Video. The video design uses a bright and clean style with animated graphics. The animations in the video are simple and straightforward. The video uses graphics and animation to visualize a futuristic city with advanced transportation options and a clean and efficient traffic flow.

    The bright and simple design of the video helps to communicate a message of positive change and progress. The video is light-hearted and engaging, creating a hopeful tone. The graphics make the video accessible and engaging. This helps to convey a message that future mobility can be a positive and exciting thing.

    26. Diligent

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    Duration : 1 minute and 7 seconds

    Diligent is a company that provides a platform to help companies meet their ESG goals. This video is designed to highlight the importance of ESG reporting and to introduce Diligent's solution for simplifying the process.

    Video Design - This Process Tutorial Video utilizes bold colors, graphic elements, and simple animations to showcase the benefits of Diligent's solution. The use of a red leaf icon as a central motif represents sustainability and environmental impact. The graphics are clean, modern, and easily digestible, enabling viewers to quickly grasp the complex processes involved in ESG reporting. The video uses dynamic transitions that keep the pace brisk and engaging.

    The video visual style effectively communicates the objective of simplifying complex ESG reporting. The use of animated arrows and circles demonstrates the efficiency of Diligent's platform and its ability to streamline the process. The consistent use of red, a color associated with passion and action, drives the viewer to learn more about the platform. The overall tone is professional yet approachable, targeting companies that are serious about ESG reporting and are seeking a user-friendly solution.

    27. Freshdesk

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    Duration : 1 minute and 10 seconds

    Freshdesk is a customer support software, and this video is designed to showcase the new features of its analytics platform.

    Video Design - This Process Tutorial Video focuses on providing insights into helpdesk performance. The video begins with a clean and minimalist design. The white background and light green color scheme establish a fresh and professional look. The use of static images and minimal text draws attention to the features that are being highlighted. The video uses simple, easy to understand graphics that are visually appealing and represent data in a very clear and concise way. This simple and straightforward approach is effective in conveying the message and accelerating user onboarding.

    The visual style of the video uses simple and clear graphics, communicating the key benefits of the product. This design approach ensures that the message is conveyed effectively and efficiently. The clean and minimalist design, coupled with straightforward graphics, makes the video engaging and accessible, with a professional and friendly tone. The video is focused on showcasing the capabilities of Freshdesk Analytics and effectively drives the goal of introducing these capabilities.

    28. AXA

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    Duration : 2 minutes and 41 seconds

    AXA is committed to climate protection with its climate strategy. The video is designed to communicate the company's goals and initiatives, highlighting their dedication to reducing CO2 emissions and adapting to climate change.

    Video Design - The video employs a simple yet effective animation style, featuring cartoonish characters and bright colors. It's a Process Tutorial Video that uses graphics and transitions to explain the company's strategy in a clear and engaging manner. The use of bold colors and simple animations creates a friendly and approachable tone, making the complex topic of climate change more accessible to a wider audience.

    The visual design of the video successfully communicates AXA's commitment to climate protection by showcasing the impact of climate change through animated scenes. The use of bright colors and simple animations creates a cheerful and optimistic tone, emphasizing the company's proactive approach to tackling climate change. The video's narrative emphasizes the company's commitment to lower CO2 emissions and make adjustments for climate change.

    29. Algolia

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    Duration : 1 minute and 25 seconds

    Algolia helps businesses improve their search experience and provides a solution to the problem of inefficient manual work, which is often a fire hazard for businesses looking to grow. The video is designed to showcase how Algolia helps businesses overcome this problem.

    Video Design - This Process Tutorial Video uses bright colors, which are a consistent brand element for Algolia. The simple, clean graphics allow viewers to quickly understand the problem being addressed in the video, the impact on the business, and the solution. The illustration is clean, simple, and easy to understand.

    The bright colors used in the video effectively communicate the message, which is that manual work is a time-consuming and ineffective solution for businesses looking to grow. The animation style and colors clearly portray the tone of the video, which is informative, and easy to understand. The animation highlights the benefits of Algolia. The goal of the video is to demonstrate the issues associated with manual work and show viewers how Algolia can provide a solution. The video effectively communicates the message by using simple and clear visuals.

    30. Unirac

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    Duration : 1 minute and 0 seconds

    Unirac is a solar mounting system company. The video starts with a visual representation of a home, highlighting the roof. It transitions into a close-up of the roof showing the mounting system in detail.

    Video Design - The video is a Process Tutorial Video, with clear visuals and concise text to explain the product. It uses graphic overlays to highlight specific features of the product, the graphics are of good quality, and the elements are well-designed. The video transitions smoothly, and the visual design is easy to follow.

    The video uses clear graphics and simple animation to illustrate how the product protects the roof from damage and helps with wire management. It effectively communicates the benefits of the product, showing how it integrates with the roof and protects against critters and elements. The video's overall tone is professional and informative, making it engaging for the target audience.

    FAQ

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    How can a process tutorial video help explain my complex service offering?

    Process tutorial videos effectively communicate complex services through visual demonstrations, improving audience comprehension and engagement.

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    What are the key elements of a successful process tutorial video?

    Successful tutorials utilize clear visuals, concise narration, engaging animations, and a compelling call to action.

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    How long should a process tutorial video typically be to keep viewers engaged?

    Ideal length depends on complexity, but 2-5 minutes generally maintains viewer interest. A software tutorial might be shorter, while a manufacturing process explanation might be longer.

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    What are the different visual styles used in process tutorial videos?

    Visual styles range from simple screen recordings with annotations to fully animated sequences. Consider the complexity of the process and target audience when choosing a style.

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    How can I adapt a process tutorial video style to match my brand's aesthetic?

    Maintain brand consistency by incorporating brand colors, fonts, and visual elements into the video's design.

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    What kind of pre-production planning is required for a process tutorial video?

    Thorough pre-production planning is essential, including scriptwriting, storyboarding, asset gathering, and technical planning.

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    How can I simplify a complex process for a video tutorial?

    Simplify complex processes by breaking them down into key steps, using visual metaphors, and avoiding technical jargon. Focus on the core message and avoid overwhelming the viewer.

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    What are the typical costs associated with producing a process tutorial video?

    Production costs vary based on complexity and length, typically ranging from $1,000 to $6,000 for a 60-second video. A simple screen recording will cost less than a complex 3D animation.

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    How can I find a reputable video production company specializing in process tutorials?

    Reputable video production companies can be found through online portfolios, client testimonials, and industry directories. Look for experience in your specific industry.

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    How can I ensure the video tutorial aligns with my overall marketing strategy?

    Ensure the tutorial aligns with your marketing strategy by targeting specific audience needs and promoting it on relevant channels. Consider the tutorial's role in the customer journey.

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    How can I incorporate existing brand assets into the video tutorial?

    Leverage existing brand assets like logos, colors, and fonts to maintain visual consistency and reinforce brand identity.

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    How can I make my process tutorial video accessible to a wider audience?

    Enhance accessibility by providing captions, transcripts, and multilingual versions, catering to a wider audience.

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    What are some effective call-to-actions to include in a process tutorial video?

    Drive conversions with clear and concise calls to action, such as website visits, contact forms, or social media engagement.

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    How can I use storytelling to make my process tutorial more engaging?

    Incorporate storytelling elements to make the tutorial more engaging. Create a narrative, introduce characters, or highlight the benefits of the process.

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    How can I repurpose my process tutorial video content for other marketing channels?

    Repurpose the tutorial content for other marketing channels, such as creating shorter clips for social media or incorporating segments into presentations.



    How to plan and optimize Process Tutorial Videos?


    Value-Driven Content: "People don't buy what you do; they buy why you do it." - Simon Sinek. Advids applied this principle for a healthcare client. Their process tutorial video, explaining a new medical device, highlighted the positive impact on patients' lives. This resulted in a 15% increase in product inquiries.

    Actionable: Communicate the value proposition clearly and concisely.

    Clear Communication: "Perfection is achieved, not when there is nothing more to add, but when there is nothing left to take away." - Antoine de Saint-Exupéry. Advids used this minimalist approach for a manufacturing client's tutorial video, simplifying complex assembly instructions. This led to a 25% reduction in customer support calls.

    Actionable: Simplify complex information for easy understanding.

    Targeted Approach: "Know what your customers want most and what your product or service does best. Focus on where those two meet." - Kevin Stirtz. Advids implemented this for an e-commerce client. Their process tutorial video, showcasing product usage, targeted specific customer segments. This resulted in a 10% increase in sales conversions.

    Actionable: Target specific audience segments for maximum impact.

    Engaging Visuals: "Design is not just what it looks like and feels like. Design is how it works." - Steve Jobs. Advids leveraged this principle for a food delivery client. Their process tutorial video, demonstrating their app's functionality, used vibrant visuals and clear animations. This led to a 18% increase in app downloads.

    Actionable: Use visuals to enhance understanding and engagement.

    Continuous Improvement: "The key is not to prioritize what's on your schedule, but to schedule your priorities." - Stephen Covey. Advids applied this for a financial services client. By analyzing user feedback and iterating on their process tutorial video, we improved completion rates by 12%.

    Actionable: Continuously analyze and improve your content based on feedback.


    Why Advids for Process Tutorial Video?


    At Advids, we create compelling Process Tutorial Videos that deliver results. Our blend of creative storytelling, advanced technology, and proven experience ensures your vision translates into effective animation. We've completed over 3400 successful projects for clients ranging from startups to Fortune 500 companies, including brands like Razorpay, Ola, Mercedes, the United Nations, Continental, and Mercer. Our dedication to client satisfaction is reflected in over 109 five-star Google reviews.

    Unlocking the Power of Process Tutorial Video:

    Customized Solutions: We tailor each Process Tutorial Video, whether it's a step-by-step guide or a complex system explanation, to your specific needs and target audience. We've produced between 185 and 470 Process Tutorial Videos specifically.
    Engaging Storytelling: Our animators and storytellers craft narratives that captivate viewers and clearly explain complex processes, making information accessible and memorable.
    Cutting-Edge Technology: We use the latest animation software and techniques to create visually stunning Process Tutorial Videos that leave a lasting impact.

    Our Expertise:

    12+ Years of Experience: With over 3400 successful projects under our belt, we have a deep understanding of what makes a Process Tutorial Video effective.
    Trusted by Industry Leaders: We've earned the trust of prominent brands across various industries, demonstrating our ability to deliver high-quality animation.
    Client Satisfaction Guaranteed: Our 109+ five-star Google reviews speak to our commitment to exceeding client expectations.

    A Collaborative Approach:

    Collaborative Process: We work closely with you throughout the entire process, from initial concept to final delivery, ensuring your vision is realized.
    Strategic Communication: We prioritize clear and open communication to understand your goals, target audience, and brand identity, resulting in impactful Process Tutorial Videos.

    Ready to unlock the potential of Process Tutorial Video for your business with the latest video design trends of 2024? Let Advids be your trusted partner in transforming your ideas into engaging and effective animated experiences.

    Checkout some of the projects and work our team at Advids has been producing:


    What is a Process Tutorial Video?


    A process tutorial video is a type of video that guides viewers through a specific process, step by step. It can be used to teach a new skill, explain a complex process, or demonstrate how to use a product or service. These videos are often used for customer onboarding, product training, and customer support.

    Process tutorial videos are valuable because they can help viewers learn a new skill, understand a complex process, or use a product or service more effectively. They can also be used to improve customer satisfaction, reduce support tickets, and increase product adoption. Process tutorial videos are a valuable tool for businesses of all sizes.


    What do top Process Tutorial Videos have in common?


    challenges.

    User-Friendly Design - An accessible way to make the video easy to navigate.


    What makes Process Tutorial Video effective?


    A comprehensive process tutorial video is a powerful tool for engaging viewers and achieving desired outcomes. It is driven by a clear understanding of the target audience and the specific process being explained.

    Methodical process tutorial videos aim to make the information accessible and easy to understand. They break down complex processes into smaller, manageable chunks, using clear and concise language. Visual cues and annotations are used to highlight important information, and interactive elements can be incorporated to keep viewers engaged.


    How long should your Process Tutorial Video be?


    A well-structured process tutorial video is the result of careful planning and consideration of the content being presented. It is designed to be concise and focused, delivering the necessary information without overwhelming the viewer.

    Methods for determining the ideal length of a process tutorial video involve considering the complexity of the process, the target audience, and the desired outcome. The goal is to create a video that is long enough to be informative but short enough to keep viewers engaged.

    Pre-Production Questions

    How many steps are involved in the process?

    How complex is the process?

    What is the target audience's level of understanding?

    What is the desired outcome of the video?

    How much time do viewers have to watch the video?

    What is the budget for the video?

    What are the technical limitations of the video?


    How to create Process Tutorial videos?


    A well-crafted process tutorial video is the result of a systematic approach that involves careful planning, execution, and refinement. It is a creation process that involves understanding the target audience, defining the process, and developing a clear and concise narrative.

    Methodical process tutorial videos aim to make the information accessible and easy to understand. They break down complex processes into smaller, manageable chunks, using clear and concise language. Visual cues and annotations are used to highlight important information, and interactive elements can be incorporated to keep viewers engaged.

    Pre-Production

    Define the target audience

    Identify the process to be explained

    Develop a clear and concise narrative

    Create a storyboard

    Gather necessary resources

    Production

    Record the video

    Edit the video

    Add visual cues and annotations

    Include a call to action

    Test the video with real users


    Case Study: SalesforceStreamlines Onboarding with Video Tutorials


    Challenge: Salesforce, a leading customer relationship management (CRM) platform, faced challenges in onboarding new users effectively. Traditional onboarding methods were often lengthy, complex, and lacked the engagement to retain new users.

    Solution: Salesforce implemented a Video Onboarding Program, providing new users with a series of short, interactive videos explaining the platform's features and functionalities. This allowed new users to learn at their own pace, in a more engaging and accessible format.

    Results: The Video Onboarding Program significantly improved user engagement and retention. Salesforce saw a 15% increase in user activation rates and a 10% reduction in onboarding support requests.


    Case Study: How Amazon Leveraged Video Best Practices for Process Efficiency


    Challenge:

    Amazon, a global e-commerce giant, faced the challenge of maintaining consistent process efficiency across its vast network of fulfillment centers. Traditional methods, like written guidelines and in-person training, were often difficult to scale and lacked the ability to provide real-time feedback.

    Solution:

    Amazon implemented a video-based best practices program for its fulfillment center employees. The program featured a library of short, engaging videos demonstrating the most efficient ways to perform key tasks, such as picking, packing, and shipping. The videos were designed to be easily accessible and reusable, allowing employees to refresh their knowledge and learn new techniques.

    Results:

    The Video Best Practices program proved to be a successful way to improve process efficiency.

    • Reduced Error Rates: The Video Best Practices program led to a 10% reduction in error rates across fulfillment centers.
    • Increased Productivity: Employees who utilized the Video Best Practices program saw a 5% increase in productivity.
    • Improved Employee Satisfaction: The Video Best Practices program provided employees with a more engaging and effective way to learn, leading to a 15% increase in employee satisfaction.

    Key Takeaways:

    By incorporating video into its best practices program, Amazon created a more scalable and effective way to train employees and improve process efficiency. This case study demonstrates the power of video in driving process excellence and enhancing employee performance.


    Case Study: Improving Customer Service at GoDaddy


    Challenge: GoDaddy, a leading domain registrar and web hosting company, faced a challenge in streamlining its customer service process. With a large customer base and diverse service needs, GoDaddy sought to improve efficiency and reduce customer wait times.

    Solution: GoDaddy implemented a video-based user feedback system. They created a series of short, engaging videos that showcased common customer service scenarios. These videos included questions about specific interactions, allowing customers to provide real-time feedback on their experiences.

    Results: The Video Feedback System proved highly effective. GoDaddy saw a 15% reduction in average customer wait times and a 10% increase in customer satisfaction scores. The videos provided valuable insights into customer pain points, enabling GoDaddy to identify areas for process improvement.


    How process tutorial video examples are curated?


    We dove deep into process tutorial videos, curating an insightful resource guided by an 8-parameter framework:

    Our 8-Parameter Curation Framework

    1.Relevance Authentic process tutorial videos showcasing real-world applications.
    2.Diversity Showcasing diverse visual styles, industries, and target audiences for inspiration.
    3.Engagement Analyzing audience response, information design, 10-second litmus test.
    4.Visual Design Evaluating aesthetics, clarity, effectiveness of visuals.
    5.Narrative Structure Assessing storyline clarity, flow, message effectiveness.
    6.Practical Application Examining the clarity and ease of replicating the demonstrated process.
    7.Completeness & Accuracy Determining the video's comprehensive coverage and factual correctness of the tutorial.
    8.Performance Metrics Utilising VidIQ to assess watch time, audience retention.

    A team of video designers, video marketers, and digital content experts collaborated with lead editor Orko to ensure diverse, adaptable examples, moving beyond the repetitive.

    Updated October 15th, 2024, this collection is constantly refreshed with new examples meeting high standards, featuring styles like:

    1. Animated Explainers
    2. Product Demos
    3. Customer Onboarding
    4. Technical Walkthroughs
    5. UI Demo Animations

    0.41% of videos are featured in this blog. With only 3.5% videos meeting the visual design parameter.

    Advids
    Source: Advids/Youtube, process tutorial video examples 2024, n=7300 videos within duration <3 mintues, across industries.

    Author at advids
    A video producer with a passion for creating compelling video narratives, Orko Roy brings a wealth of experience to his role. His background in Digital Journalism and over 11 years of freelance media consulting inform his approach to video production. For the past 7 years, he has been a vital part of the Advids team, honing his expertise in video content planning, creation, and strategy.

    His collaborative approach ensures that he works closely with clients, from startups to enterprises, to understand their communication goals and deliver impactful video solutions. He thrives on transforming ideas into engaging videos, whether it's a product demo, an educational explainer, or a brand story.

    An avid reader of modern marketing literature, he keeps his knowledge current. Among his favorite reads from 2024 are "Balls Out Marketing" by Peter Roesler, "Give to Grow" by Mo Bunnell and "For the Culture" by Marcus Collins. His results-driven approach ensures that video content resonates with audiences and helps businesses flourish.