SaaS Animated Tutorial Examples: 17 Onboarding Tutorials

Avast Business Cloud Backup protects small and mid-sized businesses from losing their data to ransomware. The isometric animation shows the attack before it shows the fix.

What works here:

• The incident comes first. A growing business, then a ransomware attack, with error messages and locked files on screen.
• Then the setup, shown in the interface: backup plans and policies defined once, then running on their own across devices.
• It closes on recovery from anywhere, so the owner gets back to running the business instead of guarding files.

The move: Show the locked screen your user fears before the first setup step. If a viewer can't name the risk by second 20, move the incident earlier.

Blumira sells threat detection and response to IT teams buried in security alerts. The animation names that overload first, then shows the way out.

What works here:

• The problem is an IT team's daily feeling: too many alerts and too many complex tools.
• The fix is a 3-step process. Pre-tuned detections, automatic threat blocking, and findings ranked by priority.
• Every finding comes with a step-by-step playbook and access to security experts, at no extra cost. The new user is never left alone with an alert.

The move: Attach the next step to every alert your product raises, on screen. If a viewer would ask “then what?”, the tutorial isn't done.

Arctic Wolf Managed Risk helps organizations find and rank their cyber risks. The animation opens on circuit boards and glowing particles: risk that's everywhere and unmanaged.

What works here:

• One picture carries the problem. A seesaw shows critical vulnerabilities going unnoticed under a flood of alerts.
• Then the human side, the Concierge Delivery Model, with Arctic Wolf's security team turning raw data into a quantified view of risk.
• The fixes get named, one by one: software defects, system misconfigurations and unsafe password practices.

The move: Name the 3 specific issues your product finds. “Reduce risk” is a promise. “Unsafe password practices” is a task a new user can start today.

Ascent sells AI that tells financial institutions which regulations apply to them. The animation turns new rules into waves, and manual compliance into a sinking ship.

What works here:

• The metaphor does the warning: waves of regulation, manual processes and regulatory fines.
• Then the product filters out what doesn't apply, pinpoints each obligation and delivers rule changes in real time.
• The close is the same sea, now calm. The ship gets through.

The move: Pick one picture for the problem and bring it back at the end. If your opening image never returns, the viewer can't see the change.

Monte Carlo's tutorial answers the question in its title: what is data observability? It starts with the cost of data downtime, when the data a business runs on is wrong.

What works here:

• The cost is a picture. Revenue foundations crumble on screen, so data downtime reads as lost money, not a technical glitch.
• Then the concept, simplified with geometric shapes and an all-seeing eye that watches the data.
• It ends on the shift data teams want: from fixing problems after they happen to preventing them.

The move: If your category has a term new users can't define, title the tutorial with the question. Then answer it in the first 30 seconds.

Sana Learn is an AI learning platform for companies. The tutorial gives the whole floor plan in its second line: “the best of an LMS, LXP, authoring tool, and virtual classroom in one AI-native learning platform.”

What works here:

• Five verbs map the product before any room opens: “Generate, personalize, assign, automate, and analyze.”
• Then each room in turn: the AI tutor, the course editor with polls and quizzes, admin automations, and analytics you can question in plain language.
• One moment shows the speed. Drag in a document, and a course appears “in as many languages as you need.”

The move: Write your product's map as 5 verbs or fewer, and say it before the first screen. If a new user can't repeat the list, cut a verb.

Visa's guide is for the financial institutions that build digital wallets on its platform. It lays out the building blocks in order, from issuing a virtual card to paying with it.

What works here:

• Blocks first. Virtual debit, credit and prepaid cards, then tokenized payment credentials, then biometric authentication by fingerprint, voice or face.
• Consumer controls get their own block: setting how, when and where a virtual card can be used.
• The last blocks are the uses: contactless payments at the point of sale, peer-to-peer wallets and loyalty rewards on every transaction.

The move: If partners build on your platform, show the blocks in the order they'll assemble them. A new partner should be able to sketch the stack after one viewing.

WoodWing manages content for global brand teams. The 2D animation starts with scattered assets and teams in different time zones, then puts one hub in the middle.

What works here:

• The mess comes first: assets everywhere, and teams working across time zones without a shared view.
• Then the hub, with approvals, version control and formatting for each channel in one place.
• It names tools the team already runs, from Adobe CC to CRM, so the hub fits the floor they already work on.

The move: Draw your product at the center of the tools your user already runs. If a tool they pay for is missing from the map, add it.

ActiveCampaign HQ is a marketing platform for franchise brands. In 46 seconds it lays out the whole product, “all from one dashboard.”

What works here:

• The buyer is named in the second line: “Purpose built for multi-location brands.”
• Each part gets one short line: unify brand messages and automations, sync templates and images, personalize for local customers.
• Reporting closes the map at two levels, regional and global, so head office sees every location.

The move: Name your buyer's shape in line 2, then give each part of the product one line. If a part needs two sentences, it needs its own tutorial.

monday magic turns a typed prompt into a working setup on monday.com. The tutorial builds one: an applicant tracking system for HR at a local city board.

What works here:

• The task is specific. A directory, job openings, dashboards for reporting and a form for applications, typed as one request.
• The result arrives with boards, AI-powered columns, forms and dashboards, plus a solution overview with personas and user flows.
• Changes take a request too. The point and ask button explains any column, and a typed change adjusts the structure.

The move: Type your new user's real request on screen, word for word, and show what comes back. If the request needs your product's jargon, rewrite it.

GitLab's tutorial shows one job: getting a code review from Amazon Q inside GitLab Duo. It starts with why reviews hurt. They take time and involve a number of people.

What works here:

• The setup is one merge request with many code updates.
• The action is one comment, the Q review quick action. Then Amazon Q reviews the updated code.
• The result is named: feedback on bugs, readability, syntax errors and adherence to coding standards.

The move: Show the exact command your user types to start the job. If the tutorial never names it, the user won't find it.

Vosker's tutorial introduces its new app for outdoor security cameras. It walks the app screen by screen, in the order a new user will open it.

What works here:

• Home comes first: the latest activity from every connected camera in one view.
• Then live streaming, and a Cameras view with each device's information and status.
• It ends on notifications. Vosker Sense AI Tools filter motion by vehicles, humans or animals, so users get fewer false alarms.

The move: Walk your app in the order a new user taps it: home, then the main action, then settings. If your tutorial jumps between menus, users will too.

Cymonix IQ+ is an AI data platform aimed at CFOs. The tutorial breaks data management into four steps a finance team can follow.

What works here:

• The AI engine builds visual maps of how the data connects, so hidden relationships show up on screen.
• Questions go to Izzy, a natural-language chatbot, instead of a query tool.
• Insights become shared work. Teams share findings and create tasks in the same platform, tied to budget targets and growth plans.

The move: Number the steps of your first task on screen. If there are more than 4, split the tutorial.

Arcadia's platform gathers healthcare data into one place for care organizations. The animation follows that data from hundreds of sources to a decision.

What works here:

• Scattered data points pull together into charts and graphs. Integration is drawn, not described.
• Then the next stop: risk stratification, targeted outreach and patient care plans.
• Geometric motion graphics and on-screen text keep a dense healthcare topic readable.

The move: Draw your data's path in 3 stops: where it comes from, what it becomes, and what someone does with it. If a stop is missing, the viewer fills it with doubt.

Blueshift's Customer AI turns customer data into marketing decisions. The tutorial mixes animation with live action to show how that data gets read.

What works here:

• Profiles, activity, intent and real-time behavior feed in. Predictive scoring sliders show what comes out.
• Then the output: recommended products, personalized content, and the right channel, tone and timing for each message.
• It ties the scores to revenue, so a marketer sees why the data step matters.

The move: Show the score or label your product gives a customer record. If a marketer can't say what the score means, add one line that does.

Sysdig's tutorial answers “What is Container Security?” for security and DevOps teams. It maps where risk enters, from code to production.

What works here:

• The attack surface is drawn across Kubernetes workloads, EC2 instances, IAM roles and RDS databases.
• Checks move into the CI/CD pipeline, with scans for vulnerable third-party packages and misconfigurations before code ships.
• When notifications reach the hundreds, the interface narrows them to threats that are publicly exposed and in use.

The move: Follow one piece of code from commit to production and mark where your product checks it. Each check is a stop on the path.

SIG Connected Pack links a physical package to digital data through a QR code. The package isn't software. It's here for one technique: showing where data goes after one scan.

What works here:

• One scan starts it. The code opens product information and interactive content for the shopper.
• The data splits two ways: PAC.ENGAGE for consumer interaction, and PAC.TRUST for quality control and supply chain data.
• The same scan serves two audiences, so one tutorial covers both.

The move: If one action in your product feeds two teams, show the split on screen. If a viewer can't say who gets which data, draw the fork.