30 Technical Screencast Guide Video Examples That Captivate And Convert

Lights, camera, action on your product launch! Ever felt like your brilliant product is lost in the digital wilderness? A picture is worth a thousand words, but a video? A million, especially when you're explaining something complex. That's where the magic of technical screencasts comes in – breaking down intricate details with the clarity of a crystal ball. In the age of shrinking attention spans, video isn't just a tool, it's your secret weapon. But don't just take my word for it, the proof is in the pudding. Let's see what the data reveals about the power of video marketing.

• Video will account for 82% of consumer traffic by 2023.
• Brands that use video marketing grow their revenue 49% faster year-over-year than brands that don't.
• 37% of consumers prefer to discover products through short-form videos.

These stats highlight the immense potential of video, especially short, engaging formats like technical screencasts, to drive traffic, boost revenue, and capture audience attention. Technical Screencast Guide Videos can be your secret weapon in this video-first world. Let's dive in and explore 30 Inspiring Technical Screencast Guide Video examples to unlock actionable insights and elevate your video marketing game.

1. OpenText Technical Explainer Video

If you're struggling with keeping up with the ever-changing global e-invoicing mandates, OpenText has a solution. This Technical Screencast Guide Video uses crisp animations to illustrate the difficulties of managing invoice compliance across different countries, highlighting the pain point of siloed solutions and unique regional requirements. The animated sequences vividly portray OpenText’s unique ability to streamline this complex process.

Instead of just talking about features, this video cleverly shows how OpenText consolidates everything into one global solution. With a call to action implicitly urging viewers to seek further information, OpenText establishes itself as the go-to provider for seamless and future-proof e-invoicing compliance. The message is clear: simplify your global compliance with OpenText.

2. EfficientIP Animated Technical Screencast Video

Efficient IP's video cleverly uses 2D animation to communicate the complex subject of DNS security in a clear and engaging manner. The Technical Screencast Guide Video focuses on the challenges faced by growing businesses, illustrating how malware can exploit vulnerabilities in their networks. The visual narrative effectively demonstrates the potentially devastating consequences of such attacks, including system lockdowns and data breaches.

What sets this video apart is its focus on the solution. Efficient IP's DNS security is presented not just as a protective shield, but also as a tool for enhanced visibility, analysis, and automated response. The concise messaging, coupled with the clear and effective visuals, makes it an exemplary technical explainer video, inspiring businesses to take proactive steps to secure their digital landscapes.

3. Wiget Media Technical Screencast Example Video

Wiget's Technical Screencast Guide Video masterfully balances simplicity and sophistication, presenting a compelling case for its ad platform. The video immediately connects with its target audience, addressing their desire for improved online campaign performance. Its smart use of icons and motion graphics effortlessly guides viewers through the platform's key features, emphasizing its ease of use and data-driven approach.

The upbeat electronic music creates a positive and energetic atmosphere, while the vibrant gradient palette adds visual interest. Wiget’s video exemplifies the power of concise storytelling in showcasing technical software. It's a testament to how captivating design can make complex concepts accessible and inspire action.

4. Syncsort 2D Technical Screencast Video

Syncsort's Technical Screencast Guide Video offers a potent visual journey into the world of advanced data solutions. The video's sleek motion graphics coupled with a vibrant color palette bring complex concepts to life, showcasing the power of data optimization and cloud integration. This video is a prime example of how to create visually appealing content that informs and captivates, leaving viewers inspired to explore Syncsort's data-driven solutions. From IT governance to capacity planning, Syncsort's message is delivered with a refreshing clarity, making this an excellent model for technical explainers.

5. AvePoint Animated Technical Guide Video - Showcase design aesthetics implicitly

The smart use of visual metaphors in this Technical Screencast Guide Video immediately grabs attention, associating collaboration challenges with a daunting mountain climb. The hiker’s near-fall cleverly illustrates data loss risks, creating a sense of urgency while avoiding technical jargon.

AvePoint is subtly positioned as the solution, with seamless transitions highlighting their key services. The video showcases data protection capabilities without turning into a dry product demo. It inspires viewers to explore how AvePoint can elevate their own collaboration efforts.

6. Relativity Animated Process Demo Video

Relativity is an all-in-one tool for investigations. The video is designed to communicate how Relativity makes investigations easier and faster.

Video Design - This Technical Tutorial video uses a simple, abstract visual style. Bright, pastel colors and shapes are used to represent digital data, making it easy for viewers to understand the concept. The graphic design includes simple illustrations and geometric shapes, which are highly effective in representing the vast amounts of data that Relativity can handle.

The visual style of the video successfully communicates the objective, which is to show how Relativity can help investigators find the crucial data they need. The abstract, clean design is used to visualize the complex world of data, creating a video that is engaging and easy to understand. The video's tone is professional, confident, and reassuring, highlighting the benefits of using Relativity for investigations.

7. Google Visual Technical Guide Video

This Google video is designed to explain how Google's global fiber optic network connects data centers to ensure their cloud services run flawlessly.

Video Design - This Animated product guide video employs a vibrant color scheme, featuring bright greens, blues, and yellows, that mirrors the Google brand. Data centers are rendered as sleek gray buildings, contrasted by vibrant, flat-colored icons representing services like Google Search, Gmail, and Google Cloud. The simplified design effectively communicates a complex system in a visually engaging manner.

The video uses a combination of simple yet visually appealing graphics and animations to effectively communicate the global network's core components and functionality. The video's tone is informative and engaging, providing an accessible overview of Google's networking infrastructure. The video's narrative moves from the global scale of Google's operations down to the individual data centers. The video's visual style aligns with the objective of educating viewers about Google's network. The use of animations and visual metaphors reinforces complex technical concepts and promotes viewer understanding.

8. AWS Technical Motion Graphics Video - Showcase diverse applications

AWS Elastic Beanstalk is a service for deploying and scaling applications on the cloud. This video is designed to introduce this service and explain how it can benefit the user.

Video Design - This Technical Demo Tutorial video has a visually clean and professional style, with a focus on high-quality 3D graphics. The video uses a neutral background with clear text overlays and transitions, to focus the user's attention on the topic, and the high-quality graphics for product visuals add to the overall professional feel.

The video successfully conveys the ease and simplicity of using AWS Elastic Beanstalk. The high-quality animation, along with clear explanations, reinforce the messaging of how easy it is to deploy and manage applications. The video's tone is neutral and informative, effectively explaining the benefits of using Elastic Beanstalk for developers.

9. Blend

Blend is a company that is making it easier to buy a home, and this video is designed to explain dividends to investors.

Video Design - This Animated Installation Guide video uses bright colors, simple illustrations, and minimal text, which helps to clarify and simplify financial concepts for viewers. The use of a blue and white background with a focus on teal colored illustrations is consistent throughout the video.

The design of the video is very clean, making the video appear simple and easy to understand. The graphics are not overly animated, but use a clean, minimalistic style, which helps to make the video engaging for viewers. The visual style helps to make the video informative and easy to follow. The tone of the video is lighthearted and playful, while still being informative. The video visual style, along with the straightforward, simple language used in the video narrative helps to communicate the objective of the video. The video makes it easy for investors to grasp the concept of dividends and encourages them to invest.

10. Check Point Technical Screencast Guide Video

Check Point Harmony is a security solution for remote users, devices, and access. The video is designed to showcase the benefits of this solution, highlighting its unified approach and comprehensive protection.

Video Design - The video starts by demonstrating a complex network of users, devices, and applications. This is achieved using a series of stylized illustrations of devices and users with graphic elements that represent cloud services. This Technical Feature guided tour video showcases how threats can infiltrate this network. The visual style is simple and clear, featuring distinct colors for various elements, making it easy to follow the message.

The video effectively communicates the message by emphasizing the complexity of securing a modern distributed workforce. It uses vibrant colors and simple illustrations to highlight the potential security gaps. The video is informative and engaging, highlighting how Check Point Harmony can help to close these gaps and provide a unified security solution for all users, regardless of their location or device. The overall tone of the video is confident and reassuring, highlighting the solution's ability to protect against a variety of cyber threats.

11. PropheSee

PropheSee is a marketing analytics software that provides simple and effective tools to streamline and optimize marketing campaigns across Facebook, Twitter, Snapchat, YouTube, Instagram and many more. The video is designed to highlight the struggles of marketers drowning in data from different platforms and showcase how PropheSee solves this problem.

Video Design - The video employs an App Instructional Guide Idea video style. It features bright colors and clean lines in the graphics, which further emphasizes the organized nature of the solution. This style creates a visually engaging experience and makes it easy for viewers to comprehend the core functionalities of the software.

The video uses a visual representation of a busy beach to demonstrate the vast amount of digital data that marketers need to sort through. This approach allows viewers to easily understand the problem that the solution is trying to solve. The video then transitions to an office setting to depict the daily struggles of marketers trying to analyze and interpret data. The graphic style of the video clearly communicates the problem and the solution. The video is informative and uses a lighthearted tone to engage viewers.

12. Namecheap Animated Technical Video - Showcase design implicitly

EasyWP is a WordPress hosting solution that is designed to simplify the process of setting up and maintaining a WordPress website. The video is designed to showcase how easy it is to get started with EasyWP.

Video Design -
The video uses a vibrant and playful animation style to present the idea of EasyWP. The graphics are bold and colorful, incorporating a diverse range of shapes. It presents a clear visual narrative, outlining the struggles faced by users when building a WordPress website, such as navigating complex technical processes. The video uses simple animation to explain the installation process, emphasizing the ease with which users can launch their website using EasyWP. This Animated Install Guide Idea video uses a unique blend of animated graphics and engaging narrative to highlight the ease of use and simplicity of EasyWP.

The video uses a bright color palette and a dynamic animation style to create a fun and engaging experience for viewers. The use of whimsical graphics helps to break down complex technical concepts and make the process of building a website seem more accessible. The playful tone of the video further emphasizes the ease of use, assuring potential users that they can easily create a website without needing to be a technical expert. This approach helps the video effectively communicate the value proposition of EasyWP. It also emphasizes the ability of EasyWP to allow users to focus on their creative vision rather than technical intricacies.

13. Chainlink

Chainlink is a decentralized oracle network, enabling smart contracts to access real-world data. The video is designed to explain how Chainlink oracles solve the problem of connecting blockchain smart contracts with external information.

Video Design - The video leverages a clean, minimalist style with a focus on data visualization. This Technical Software Solution Overview Idea video employs a combination of animated graphics and simple text to illustrate Chainlink's core concepts. The graphics utilize a muted color palette, primarily blue and white, and are presented on a white background, allowing the information to stand out. The simplicity and clarity of the design make the video easy to understand, particularly for those unfamiliar with blockchain technology.

The use of abstract graphics, representing the decentralized network and the flow of data, effectively communicates the concept of oracles bridging the gap between on-chain and off-chain information. The graphics are well-designed, with clean lines, making them visually appealing. A combination of bold text and binary code, the narrative emphasizes Chainlink's ability to securely connect blockchain smart contracts with the outside world. This combination of graphics and text, along with the smooth transitions, create a compelling and informative video. The overall tone of the video is professional and informative, conveying the importance of secure and reliable data for smart contract applications. The video's clear visuals and concise explanations effectively communicate the key benefits of Chainlink's solution and highlight the significance of oracles in the blockchain ecosystem.

14. CMDB

CMDB is a critical asset for IT operations managers. The video is designed to explain how CMDB can help companies increase agility by automating incidents.

Video Design - The video uses an animated style, incorporating colorful visuals and simplistic graphics to create a Technical Product Explanation Sample video. Simple illustrations and visual metaphors are used to illustrate complex concepts. For example, the video uses a gear metaphor to represent how CMDB can help companies increase agility. The video utilizes a clear and concise presentation, making it easy for the viewer to understand the key points.

The visual style helps viewers understand the concepts quickly and easily. The video's tone is professional and informative, but also engaging and approachable. The video emphasizes the importance of an accurate CMDB for successful incident automation. The style and narrative of the video effectively communicate the benefits of CMDB, emphasizing its ability to improve agility and automate incidents.

15. Citrix

Citrix helps healthcare organizations achieve a better future. The video is designed to explain how Citrix enables healthcare organizations to achieve a connected, secure, sustainable, and equitable future for their patients and employees.

Video Design - The video uses simple 2D animation to illustrate the message. The graphics are clean and modern. The use of bright, bold colors makes the video visually engaging and helps it stand out from other 2D Walkthrough Guide Sample video. There's a subtle emphasis on the use of circles and lines, creating a sense of connectivity and collaboration, which is a visual metaphor for the key goal of the video, driving a better healthcare future for everyone.

The video's visual style effectively communicates its objective. Using simple and bold graphics, Citrix highlights the key benefits of its platform, highlighting the connectivity, security, sustainability, and equity that are core to its offering. The video's tone is positive, optimistic, and reassuring. It helps drive the message by highlighting a collaborative and interconnected future for healthcare organizations, promoting a strong sense of hope for a better future.

16. US Ecology

The video is designed to explain how US Ecology and Smarter Sorting partnered to improve waste classification and compliance services for retailers.

Video Design - The video uses a clean and modern design, featuring minimalist graphics and text. The use of white and orange color scheme provides a visually engaging and professional aesthetic, while the simple icons representing different types of waste and the associated issues add clarity. The video is a great example of a â€ÅFeatures Overview Guide Sample video”, which outlines the benefits of the partnership through easy-to-understand visuals.

The combination of bright and contrasting colors, combined with a dynamic presentation of icons and animated transitions, help clearly illustrate the benefits of US Ecology and Smarter Sorting partnership for retailers. The video uses a positive and optimistic tone, highlighting the solution for waste classification problems faced by retailers, and communicating the ease of implementation with the partnership.

17. Datasite

Datasite is a platform that helps investment bankers streamline their workflows and gain greater insights during deals. This video is designed to demonstrate the benefits of Datasite's platform for investment bankers.

Video Design - The video utilizes a clean and minimalist design style with a bright orange color scheme. The animation consists of 3D graphics, creating a visually appealing and engaging experience. The video features a conveyor belt system, which symbolizes the deal lifecycle, highlighting how Datasite helps investment bankers move through deals quickly and efficiently. This animated, visual design makes the video a good How-To Training Guide Example video, ideal for explaining complex processes in a simple and easy-to-understand manner.

The use of animation and simple graphics helps communicate the benefits of Datasite clearly, highlighting how the platform can help investment bankers manage and analyze their deals. The minimalist design and bright color scheme create a professional and modern tone. The video's focus on the workflow process effectively conveys the value proposition of Datasite, driving viewers to the provided URL for further information.

18. VAIOT

VAIOT offers a portfolio of blockchain-based AI Assistants for businesses and consumers to provide automated services and transactions.

Video Design - The video utilizes clean graphics and vibrant color palettes to convey the idea of a global network. The simplicity of the designs enhances the accessibility and appeal of the video. The illustrations in the video are very much like a How-To Guide Example video, with the animated elements moving smoothly and in a structured sequence, making the user experience smooth and easy to follow. The overall design is focused on providing clarity and simplicity to showcase the process of how VAIOT operates.

The video is designed to communicate the benefits and functionality of the VAIOT platform. By using a minimalistic and contemporary style, it effectively conveys the message of how VAIOT can make interactions easier and faster. The video uses a bright color scheme, simple animations, and concise text to make the process of using VAIOT easy to understand. The tone of the video is optimistic and confident, reflecting VAIOT's ambition of disrupting the traditional service and transaction market.

19. AppFolio

AppFolio is a property management software company. This video is designed to illustrate how AppFolio's software can help property managers communicate more effectively with residents, owners, and their team.

Video Design - The video starts with a lively and colorful cartoon animation to highlight the various ways property managers can connect and build a stronger community with their residents. The animated video style, with bright color palettes, uses a combination of simple, yet visually appealing graphics, and icons that are easy to understand. The video moves through an informative feature guide example, using the simple and clean animation style, to illustrate the various aspects of AppFolio's software. The video is designed to showcase the ease of use, and the versatility of the platform for effective communication and management.

The video effectively demonstrates the value of AppFolio's software for property managers. The engaging animation style coupled with simple and clear messaging about the benefits of the software, conveys how property managers can create a more proactive and connected experience with their teams, residents and owners. The tone of the video is positive and reassuring, highlighting the ease with which AppFolio can address the communication needs of a busy property manager. The graphics are visually appealing and engaging, which makes the video easy to understand and relatable for the target audience.

20. Scorebuddy

Scorebuddy is a Contact Center QA solution that helps businesses of all sizes track and manage interaction quality. This video is designed to show the importance of QA and introduce Scorebuddy as a solution.

Video Design - The video design features simplified illustrations and bright colors creating a clean and modern look, making it a good Top App Introduction Guide video. The animated elements, like the growing chart for businesses, make the information easy to digest. The graphics are simple and effective, highlighting the key features of Scorebuddy without being overwhelming.

The visual style effectively communicates the objective of the video, which is to showcase the importance of a powerful QA program for improving customer experience. The use of bright colors and fun visuals create a positive and engaging tone, while the animation adds a sense of movement and dynamism. The video ends with a clear message about the benefits of using Scorebuddy, leaving viewers with a positive and informative impression of the solution.

21. StayWell

StayWell is a health empowerment company that uses the science of behavior change to help people live healthier, happier lives. The video is designed to generate excitement for attending HIMSS19 and visiting booth 1715.

Video Design - The video uses a bright, modern design style that is engaging and easily understandable. The video uses bold, easy to read text that contrasts well with the light blue background. The use of simple, yet effective animations, like the light bulb, and the color scheme, make this a good Top product feature Guide video.

StayWell uses a simple, clean aesthetic with a focus on visual elements that help make the content engaging. The video uses bold text and bright colors to grab attention. The animation is simple, yet effective, conveying the message of reduced stress and better health with the light bulb design. The tone of the video is optimistic and encouraging. The clear messaging and visuals drive the goal of the video which is to encourage attendees of HIMSS19 to visit the StayWell booth.

22. Rieter

Rieter provides digital spinning solutions for the textile industry. This video is designed to introduce Rieter's ESSENTIALbasic which is the basic module of the ESSENTIAL - Rieter Digital Spinning Suite - and is available for all Rieter customers.


Video Design - This video is a Top Technical Product Demonstration video. It uses 3D animated graphics, making the product look interactive and user friendly. The video highlights the key features of the product, using vivid colors. The graphics have a clean and sharp visual style, with minimal text, and simple graphics. This video uses clean animation and clean text to explain the solution in detail.

The visual style of the video uses a clean and modern design to effectively communicate the objective. The video uses simple animation to explain the features of the product and a minimal text design to ensure that the focus remains on the product. The video uses clean animation to visually highlight the benefits of the product and is targeted at a professional audience. The video is designed to communicate the functionality and value of the product, and to present the product in a professional and engaging manner. The video uses a neutral tone, with minimal audio narration.

23. Signifyd

Signifyd Commerce Protection Platform is a solution designed to improve the online shopping experience by protecting merchants from fraudulent orders. The video is designed to communicate the challenges of online fraud, the value proposition of Signifyd, and how the Signifyd Commerce Protection Platform delivers this value.

Video Design - The video design utilizes a clean and modern style, with a focus on bright colors and simple animations. The visuals are minimal and illustrative, making the video easy to understand and engaging. A combination of simple animation of the phone, and graphics, creates a dynamic visual presentation, making it an engaging Animated software demo Guide video.

The visual design complements the message by creating a sense of security, trust, and reliability. The animation of the phone and the icons emphasizes the speed and efficiency of Signifyd's solution. The overall tone of the video is confident and optimistic, leaving viewers with a positive impression of the Signifyd Commerce Protection Platform.

24. Arctic Wolf

Arctic Wolf provides security operations as a concierge service. The video is designed to highlight the importance of having a robust incident response plan, and how Arctic Wolf can help organizations prepare for and respond to cyberattacks.

Video Design - This is an Animated Technical product pitch video, using a bold graphic style. The blue color scheme, with a hint of yellow and orange, reflects the brand's emphasis on security and technology. The design is visually appealing and modern, utilizing clean lines and geometric shapes to portray efficiency and precision.

The video's graphic style effectively conveys the concept of swift and decisive action in the event of a cyberattack. The use of dynamic visuals, such as the spinning hexagon with a target inside, and the sharp, straight lines used to represent network infrastructure, further reinforce this message. The animation style and high-quality graphics help to build trust and credibility, demonstrating Arctic Wolf's expertise and commitment to providing a reliable incident response solution. The video's narrative, emphasizing the importance of planning for the worst, establishes a sense of urgency and highlights the need for immediate action. This tone of urgency and preparedness further underscores the value of the product, demonstrating how Arctic Wolf can help businesses stay one step ahead of cyber threats.

25. Cotiviti

Cotiviti works with over 180 healthcare payers to improve payment accuracy, risk adjustment, and quality improvement programs. This video is designed to introduce the company and its services to viewers.

Video Design - The video uses an animated style featuring stylized illustrations and bright colors. It showcases various healthcare scenarios with a clean and modern design, making it an excellent example of a Best Walkthrough Guide Screencast video. The simple animated style complements the healthcare-focused content by using familiar icons like a mobile phone notification or a medical bill to present information. The vibrant purple and pink color scheme adds a touch of energy and helps highlight key information in a visually appealing manner.

The video uses a positive tone to present Cotiviti's solutions and highlight the company's commitment to delivering better healthcare. The style is welcoming and engaging, conveying the brand's dedication to improving the healthcare system for everyone. The video's overall visual style effectively communicates Cotiviti's goal to make the healthcare system more efficient and beneficial for both patients and healthcare providers.

26. CorVel

CorVel offers comprehensive pharmacy solutions to manage the total exposure of their clients. The video is designed to demonstrate the value of CorVel's pharmacy management expertise.

Video Design -
This video is a great example of a Best app feature Guide video because it clearly demonstrates the features of CorVel's pharmacy solution, the prior authorization process. The video uses bright, clean colors and simple graphics to emphasize the automated process and how the pharmacy management expertise benefits the clients.

CorVel clearly emphasizes the value of their service in this video by displaying a simple, animated scene, depicting the entire workflow of their solution, from flag to fill. The video's tone is confident and straightforward, reflecting the benefits of using CorVel's service. The video utilizes clear, simple graphics, emphasizing the ease of use and effectiveness of CorVel's pharmacy management solutions. The video's clean, concise animation style communicates the effectiveness of the pharmacy management solution and highlights its ability to streamline the process and ensure the best possible outcomes for clients.

27. Instacart

Instacart is an online grocery delivery service that connects shoppers with customers. This video is designed to introduce shoppers to Shop Talk, Instacart's online community, and highlight its benefits for the shopper community.

Video Design - The video features a simple yet engaging cartoon design style, using bright and colorful graphics. A series of animated icons, showcasing the shopper community and its features, make this a Best Walkthrough Demonstration Guide video.

The video uses clear visual cues to guide the viewers through the different features of Shop Talk. The use of simple animations, such as the icons popping up and disappearing on the screen, keeps the viewers engaged while explaining how to use the features. The bright and engaging color palette makes the video visually appealing and easy to follow, allowing the viewer to understand the key features of Shop Talk, and communicate the overall tone of the video, which is positive, encouraging, and community driven.

28. FireMon

FireMon automation is a solution designed to help security operations today. The video is designed to showcase how FireMon has redefined automation, going beyond â€Åzero touch”.

Video Design - The video has a Step By Step Guide Animation video style, using a clean, simple, and modern aesthetic. Isometric visuals are used to depict a multi-layered, comprehensive approach, and the use of bold colors and sharp lines effectively highlights the key points of the video. The visual design is very clear and concise, and the quality of the graphics is high, which makes it easy for the viewer to understand the steps involved in the automation process.

The clear animation style, with simple icons, characters, and clean graphics, visually communicates the process of automation. The video design uses a professional tone, with a focus on clarity, and simplicity. The animation style is engaging, and the use of bright colors and simple graphics is an effective way to communicate the key points of the video. The video effectively illustrates the four levels of automation, and the benefits that each level offers, making the product easy to understand, even for a first-time user.

29. Health Catalyst

Health Catalyst is a company that develops solutions for the healthcare industry, especially focused on costing systems. This video is designed to introduce their new product, the CORUS suite, and highlight its benefits for managing healthcare costs.

Video Design - This Technical Feature Showcase Animation video uses a creative and visually appealing style to communicate the complexities of healthcare cost management. The animation takes the viewer on a journey, with calming imagery of nature, such as a starry night and calm water. This reinforces the idea that navigating financial storms is challenging. However, with the right tools, healthcare leaders can chart a clear course. The animation depicts the CORUS Suite as the solution that helps companies weather the storm, using visually appealing metaphors to illustrate the product's capabilities.

The video's visual style is engaging and easy to understand, effectively communicating the challenges of navigating healthcare finances. The soft colors, simple illustrations, and metaphorical animations create a sense of calm, which contrasts with the intense financial pressures that healthcare leaders face. The narrative of the video is clear and concise, effectively highlighting the benefits of the CORUS Suite and driving viewers to learn more about the product.

30. Deloitte

Deloitte is showcasing its new digital banking solution, BankingSuite. The video is designed to communicate the solution's value proposition and the benefits of modern banking.

Video Design - The video uses a clean, minimal design style. It focuses on text-based animation with a simplified, modern aesthetic. The graphic design, animated text style with smooth transitions, make it a strong User Guide Demo Example video.

The video starts with a light blue background and uses a dark blue font for the text. As the video progresses, the background color changes and the text takes on a darker green hue. This color change subtly implies the challenges of digital banking, the rapid evolution of customer expectations, and the competitive landscape banks are operating in. Each word is carefully animated with a subtle pop effect that draws attention to the key messages. This visual approach makes the video engaging and easy to follow. The video ends with a call to action, encouraging viewers to learn more.

Back

Get Pricing for making this video

Type-in your official email id

Enter email id

A Video Producer will share details soon

3400+ brands trust ADVIDS

• 
• 
• 
• 

How to plan and optimize Technical Screencast Guide Videos?

Visual Clarity: "The ability to simplify means to eliminate the unnecessary so that the necessary may speak." - Hans Hofmann. Advids applied this to a screencast for a complex engineering software. By using clear visuals, concise annotations, and a logical flow, we improved user comprehension by 25%, as measured by post-video quizzes.

Actionable: Prioritize clear visuals and concise messaging in videos.

Engaging Narrative: "If you don't know where you are going, any road will get you there." - Lewis Carroll. Advids believes a clear narrative is crucial. For a healthcare client, we structured their screencast guide video around a patient journey, making the technical information relatable and increasing viewer retention by 15%.

Actionable: Structure videos with a clear narrative arc for better engagement.

Targeted Messaging: "Marketing is not the art of selling what you make but knowing what to make." - Iwan Setiawan. Advids used this insight for a cybersecurity client. By focusing the screencast guide video on specific pain points of IT managers, we saw a 20% increase in lead generation from the video's landing page.

Actionable: Tailor video messaging to resonate with specific target audiences.

Value-Driven Content: "Good management is the art of making problems so interesting and their solutions so constructive that everyone wants to get to work and deal with them." - Paul Hawken. Advids applied this philosophy to a client in the manufacturing sector. Their screencast guide video focused on solving a common production line problem, resulting in a 10% increase in sales leads from engineers seeking solutions.

Actionable: Focus video content on providing valuable solutions to audience problems.

Iterative Improvement: "Successful investing is about managing risk, not avoiding it." - Marty Whitman. Advids believes in continuous improvement. For a client in the education sector, we A/B tested different versions of their screencast guide video's call to action, resulting in a 5% increase in click-through rates to their course registration page.

Actionable: Continuously test and refine video elements to optimize performance.

Why Advids for Technical Screencast Guide Video?

At Advids, we create high-quality, original Technical Screencast Guide Videos designed to achieve your specific business objectives. Our blend of creative storytelling, advanced technology, and proven experience ensures your vision translates into a compelling and effective screencast.

Expertise in Technical Screencast Guide Video Production:

12+ Years of Proven Success: With over 3400 clients served, we possess a deep understanding of effective video production, including over 320 successful Technical Screencast Guide Video projects.
Trusted by Industry Leaders: From startups to Fortune 500 companies, brands like Razorpay, Ola, Mercedes, the United Nations, Continental, and Mercer rely on our expertise.
Client Satisfaction Guaranteed: Our commitment to excellence is reflected in over 109 five-star Google reviews, showcasing our talent, creativity, and dedication to client satisfaction.

Crafting Effective Technical Screencasts:

Customized Technical Screencast Guide Video Solutions: We tailor each project, whether it's a software tutorial, product demo, or training video, to precisely match your brand, style, and target audience.
Clear and Concise Communication: We focus on delivering information effectively through concise visuals and narration, ensuring viewers easily grasp complex technical concepts.
Cutting-Edge Screencast Technology: We utilize industry-leading screen recording and editing software to produce professional, high-definition videos optimized for various platforms.

A Collaborative Approach to Your Success:

Collaborative Process: We work closely with you from concept to completion, ensuring your vision is realized in the final screencast. Your input is valued throughout the entire process.
Strategic Communication: We prioritize understanding your needs, target audience, and brand identity to create impactful Technical Screencast Guide Videos that achieve your goals.


Ready to unlock the potential of Technical Screencast Guide Video for your business with the latest video design trends of 2024? Let Advids be your trusted partner in transforming your ideas into engaging and effective animated experiences.

Checkout some of the projects and work our team at Advids has been producing:

What is a Technical Screencast Guide Video?

A Technical Screencast Guide Video is a digital recording of a computer screen, often accompanied by audio narration, that provides step-by-step instructions, demonstrations, or explanations of a technical process, product, or service. These videos are commonly used to educate customers on how to use software, navigate websites, or troubleshoot technical issues.

Technical Screencast Guide Videos are particularly useful for businesses that need to provide clear and concise instructions to their customers. They can be used for a variety of purposes, such as Onboarding new users, providing product demos, explaining complex features, or troubleshooting common problems.

What do top Technical Screencast Guide Videos have in common?

What makes Technical Screencast Guide Videos effective?

Comprehensive Technical Screencast Guide Videos are a powerful tool for businesses looking to improve customer understanding and engagement. The design to effectively communicate technical information is driven by a clear understanding of the target audience and their needs.

Methodical Technical Screencast Guide Videos aim to provide a clear and concise explanation of the topic, using visuals to illustrate key points and make the information more accessible. The use of visuals, such as screen recordings, animations, and graphics, can make technical information more engaging and easier to understand.

How long should your Technical Screencast Guide Video be?

Strategic Technical Screencast Guide Videos are designed to be concise and informative, keeping viewers engaged and providing the information they need without overwhelming them. The ideal length of a Technical Screencast Guide Video depends on the complexity of the topic and the target audience.

Methodical Technical Screencast Guide Videos aim to provide just enough information to be helpful without being too long or drawn out. A good rule of thumb is to keep videos short and focused, aiming for a length of 2-5 minutes for most topics.

How to create Technical Screencast Guide Videos?

Comprehensive Technical Screencast Guide Videos are a valuable asset for businesses looking to improve customer satisfaction and drive engagement. The creation involves a well-defined process that ensures the video is informative, engaging, and effective.

Methodical Technical Screencast Guide Videos aim to provide a clear and concise explanation of the topic, using visuals to illustrate key points and make the information more accessible. The process of creating a Technical Screencast Guide Video typically involves several key steps, including planning, scripting, recording, editing, and publishing.

B2B Screencast Secrets for Success

Onboarding Made Effortless with Video Guides

Imagine new customers effortlessly navigating your product, their questions answered proactively. Technical screencast guide videos can make this a reality. These videos act as virtual onboarding assistants, guiding users through the initial setup, explaining key features, and addressing common stumbling blocks.

For example, a screencast can walk users through the software installation process, highlighting important settings and configurations. It can then demonstrate basic functionalities, empowering users to quickly achieve initial success with the product. By providing clear, concise instructions, you reduce the learning curve and minimize the need for users to contact support. This translates to faster onboarding, happier customers, and a significant reduction in support tickets.

Screencast Strategies for Product Launches

Technical screencast videos come in various formats, each tailored to specific needs and goals. Product demo videos offer a compelling overview of your product's capabilities, ideal for capturing the attention of potential customers. Tutorial videos provide in-depth guidance on specific features, empowering existing users to maximize their product knowledge.

Explainer videos simplify complex concepts or processes, making them accessible to a wider audience, including those unfamiliar with your product. Onboarding videos guide new users through the initial setup and usage, ensuring a smooth and successful start. Support videos offer troubleshooting tips and solutions to common problems, reducing customer frustration and support inquiries.

Brand Your Screencast for Impact

Your technical screencast should be an extension of your brand. Maintain visual consistency by using your brand's color palette, fonts, and logo throughout the video. Ensure the tone of voice in your script and narration aligns with your brand's communication style – whether it's professional, friendly, or innovative.

Select music and sound effects that complement your brand's image and resonate with your target audience. For example, a tech startup might opt for upbeat, modern music, while a financial institution might choose a more calming and professional soundtrack. By ensuring Brand Consistency across all elements, you create a cohesive and memorable experience that reinforces your brand identity.

• Use your brand's color palette for backgrounds, text, and graphics.
• Choose fonts that are consistent with your brand's style guide.
• Include your logo in the intro and outro of the video.
• Write a script that reflects your brand's tone of voice.
• Select music and sound effects that align with your brand's image.

By following these guidelines, you can create a technical screencast that is both informative and engaging, while also reinforcing your brand identity.

Screencasts: Your Product Launch Video Secret Weapon

Think of your marketing funnel as a journey. Technical screencast videos can be strategically placed along this path to nurture leads and guide them towards a purchase. At the awareness stage, Explainer Videos can introduce your product and its value proposition, sparking initial interest.

As prospects move to the consideration stage, product Demo Videos can showcase features and address potential concerns. Case studies or Testimonials within these videos can further Build Trust and credibility. Finally, at the decision stage, Tutorial Videos can demonstrate Ease of Use and highlight the value proposition, providing the final nudge towards conversion.

Feature Showcase: Beyond Static Shots

Enhancing Product Descriptions with Visuals

Instead of simply listing features, bring them to life through dynamic visuals. Use screen recordings to demonstrate your product in action, highlighting its user interface, functionalities, and ease of use.

Animations and motion graphics can visually explain complex concepts or processes, making them easier to grasp. For instance, you can use animation to illustrate data flow within your software or to highlight the steps involved in a specific workflow.

Craft a narrative around real-world use cases, showcasing how your product solves specific customer pain points and delivers tangible benefits.

Captivate Your Audience: Screencast Secrets

Creating an effective technical screencast requires a delicate balance between conveying information and keeping your audience engaged. Here's a breakdown of key elements to consider:

• Needs: What are they trying to achieve? What problems are they facing?
• Knowledge Level: Are they beginners, intermediate users, or experts? Tailor your language and explanations accordingly.
• Pain Points: What specific challenges are they encountering? Address these directly in your screencast.

• Focus on Relevance: Include only the most essential information. Avoid unnecessary details or technical jargon.
• Use Simple Language: Explain concepts in a way that everyone can understand.
• Structure Your Content: Break down complex topics into smaller, digestible chunks.

• Screen Recordings: Show viewers exactly how to perform tasks.
• Animations and Graphics: Illustrate complex concepts and make your screencast more visually appealing.
• Visual Aids: Use charts, diagrams, and other visuals to enhance understanding.

• Relatable Characters: Introduce a character facing a challenge that your product or service solves.
• Problem-Solution Structure: Highlight the problem, present your solution, and demonstrate its benefits.
• Emotional Connection: Appeal to viewers' emotions by showing how your product can improve their lives.

• Clear Next Steps: Tell viewers what they should do next, such as visiting your website or downloading a free trial.
• Sense of Urgency: Create a Sense of Urgency by offering a limited-time offer or bonus content.
• Enthusiasm: End your screencast on a positive note, leaving viewers feeling motivated and inspired.

By following these guidelines, you can create engaging and informative technical screencasts that effectively communicate your message and drive results.

Beyond Views: Measuring Video Success

Measuring the success of your video requires looking beyond vanity metrics like view count. Watch time is a crucial indicator of engagement, revealing how long viewers are actively watching your content. Click-through rates on your call to action measure how effectively your video is driving conversions.

Track lead generation and sales conversion rates attributed to your video to understand its impact on your bottom line. For example, you can use UTM parameters in your video links to track the source of website traffic and leads. By analyzing these metrics, you can identify areas for improvement, optimize your video content, and maximize its ROI.

Building Trust with Screencasts

Technical screencasts can be powerful tools for building trust. Share valuable insights and industry knowledge that demonstrate your expertise. For example, you can offer practical tips related to your industry or discuss common challenges businesses face.

Feature testimonials from satisfied customers. Hearing about positive experiences from other businesses builds confidence in your product or service. Maintain a professional and transparent tone throughout the video. Avoid making exaggerated claims or using overly salesy language. By consistently delivering value and demonstrating your commitment to customer success, you foster trust and position yourself as a reliable partner.

Storytelling for Engaging Product Launches

Start with a hook that grabs attention and establishes the relevance of your topic. For example, you can open with a statistic highlighting a common industry challenge.

Introduce a relatable protagonist, such as a customer persona, facing a problem that your product solves. Guide viewers through the solution, showcasing the features and benefits of your offering in action. You can use a narrative structure similar to a before and after scenario, highlighting the positive transformation achieved by using your product. Conclude with a resolution that emphasizes the positive outcomes, leaving viewers with a sense of satisfaction and a desire to learn more.

Case Study: How Autodesk Used Video to Drive Technical Growth

Case Study: IBM's Video Marketing Funnel for Technical Leads

Challenge: IBM, a global technology giant, wanted to nurture technical leads through a targeted Video Marketing Funnel that would ultimately drive conversions. The company needed to create a seamless experience that would engage leads at each stage of the funnel.

Solution: IBM developed a multi-stage Video Marketing Funnel that incorporated different video formats and content types to address the specific needs of technical leads. The funnel included:

• Awareness Stage: Short, engaging videos introducing IBM's technology solutions and highlighting key industry trends.
• Consideration Stage: In-depth webinars and case studies showcasing the benefits of IBM's solutions and demonstrating their real-world applications.
• Decision Stage: Product demos, customer testimonials, and ROI calculators providing detailed information and compelling evidence to support purchasing decisions.

Results: IBM's Video Marketing Funnel proved highly effective in nurturing technical leads. The company saw a 10% increase in conversion rates and a 25% reduction in sales cycle time for leads who engaged with the video content.

Case Study: Cisco's Video Collaboration for Technical Expertise

Challenge: Cisco, a networking technology leader, wanted to leverage video collaboration to connect its technical experts with customers and partners around the world. The company needed a platform that would facilitate seamless communication and knowledge sharing.

Solution: Cisco implemented a comprehensive Video Collaboration Strategy that included:

• Live Webinars: Hosting live webinars featuring technical experts discussing industry trends, product updates, and best practices.
• On-Demand Video Libraries: Creating a library of on-demand videos covering a wide range of technical topics, accessible to customers and partners.
• Virtual Training Sessions: Offering interactive virtual training sessions led by Cisco experts, providing hands-on learning experiences.

Results: Cisco's Video Collaboration Strategy fostered a strong sense of community and facilitated knowledge sharing among its customers and partners. The company saw a 15% increase in customer satisfaction and a 20% reduction in support tickets related to technical issues.

How technical screencast guide video examples are curated?

We dove deep into technical screencast guide videos, curating an insightful resource guided by an 8-parameter framework:

Our 8-Parameter Curation Framework

1.Relevance Authentic technical screencast guide videos showcasing real-world applications.
2.Diversity Showcasing diverse visual styles, software applications, and target audiences for inspiration.
3.Engagement Analyzing audience response, information design, 10-second litmus test.
4.Visual Design Evaluating aesthetics, clarity, effectiveness of visuals.
5.Narrative Structure Assessing storyline clarity, flow, message effectiveness.
6.Conciseness & Clarity Examining the video's ability to deliver technical information efficiently and understandably.
7.Accuracy & Completeness Determining the video's technical accuracy and comprehensive coverage of the topic.
8.Performance Metrics Utilising VidIQ to assess watch time, audience retention.

A team of software engineers, instructional designers, and digital content experts collaborated with lead editor Orko to ensure diverse, adaptable examples, moving beyond the repetitive.

Updated October 15th, 2024, this collection is constantly refreshed with new examples meeting high standards, featuring styles like:

1. Software Tutorials
2. Coding Demonstrations
3. Troubleshooting Guides
4. Feature Walkthroughs
5. API Integrations

0.22% of videos are featured in this blog. With only 3.5% videos meeting the visual design parameter.

Advids
Source: Advids/Youtube, technical screencast guide video examples 2024, n=13636 videos within duration <3 mintues, across industries.

A video producer with a passion for creating compelling video narratives, Orko Roy brings a wealth of experience to his role. His background in Digital Journalism and over 11 years of freelance media consulting inform his approach to video production. For the past 7 years, he has been a vital part of the Advids team, honing his expertise in video content planning, creation, and strategy.

His collaborative approach ensures that he works closely with clients, from startups to enterprises, to understand their communication goals and deliver impactful video solutions. He thrives on transforming ideas into engaging videos, whether it's a product demo, an educational explainer, or a brand story.

An avid reader of modern marketing literature, he keeps his knowledge current. Among his favorite reads from 2024 are "Balls Out Marketing" by Peter Roesler, "Give to Grow" by Mo Bunnell and "For the Culture" by Marcus Collins. His results-driven approach ensures that video content resonates with audiences and helps businesses flourish.