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30 Animated Business Storytelling Videos To Humanize Your Brand

Orko Roy
Last updated
Nov. 12, 2024

Have you ever wished you could instantly capture your audience's attention and leave a lasting impression? Today, in this article, we're unveiling the power of animated business storytelling videos. I am thrilled to share our insights into how these dynamic visuals transform complex messages into easily digestible, memorable narratives. What we've discovered is truly remarkable, and the statistics we'll explore next will leave you inspired. Prepare to be amazed by the impact of these 30 inspiring examples.


  • Viewers watch 1 billion hours of YouTube videos per day on their TVs.
  • Between 2014 and 2022, the number of hours of video uploaded every minute has grown by about 40%.
  • Video marketing has increased by 41% since 2016.

  • These numbers paint a clear picture: video is king, and its reign is only getting stronger. Animated storytelling videos, in particular, offer a unique blend of engagement and clarity, transforming complex ideas into digestible narratives that stick. In this article, we're highlighting 30 Inspiring Animated Business Storytelling Video examples that immediately captivated us and inspired our curiosity

    Animated Business Storytelling Video Examples

    1. Infineon

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    Duration : 3 minutes and 16 seconds

    If you're seeking an Animated Business Storytelling Video that showcases impactful collaborations, look no further than AutoDrive. This video creatively illustrates the project's journey from its inception in 2017, demonstrating how a consortium of 61 European partners from car manufacturers to research institutions united to advance autonomous driving technology.

    The video highlights key milestones like prototype development, including a shuttle pod and an aircraft, as well as the creation of safety features such as emergency brake assist. It cleverly uses visual metaphors, like a door opening to opportunity and an airplane representing safety levels, to capture viewers' attention.

    What We Can Learn
    Craft a compelling narrative arc to keep viewers engaged and wanting more.

    2. ExxonMobil Creative Motion Graphics Video

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    Duration : 1 minute and 27 seconds

    Cybersecurity is not a question of if but when. Orange Cyberdefense understands this, delivering a proactive approach to threat detection and mitigation. This Animated Business Storytelling Video introduces Sofia, a cybersecurity analyst at Orange, whose story resonates with businesses facing ever-evolving cyber threats.

    Through visually engaging 2D animation, the video breaks down complex concepts like SIEM and CERT, highlighting how Oranges team analyzes security incidents and develops tailored strategies. It emphasizes the importance of early attack detection, ensuring your digital space is shielded.

    What We Can Learn
    Showcase Orange Cyberdefense's expertise through Sofia's actions, driving confidence.

    3. Dun & Bradstreet Minimal Animated Storytelling Video - Explain data challenges implicitly

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    Duration : 1 minute and 47 seconds

    In this Animated Business Storytelling Video, we see a compelling narrative unfold: data, essential for organizational growth, becomes a source of confusion and inefficiency when inconsistent. The visual journey starts with a team grappling with data overload, a relatable pain point for many businesses. It progresses through the challenges of disparate systems and conflicting information.

    We all recognize the need for a single, accurate view of data. The video then cleverly introduces Dun & Bradstreet's master data solutions as the answer. By showcasing the transition to streamlined data flow, it positions master data management not just as a fix, but as a catalyst for improved business outcomes.

    What We Can Learn
    Focus on the emotional journey of solving the problem, creating empathy.

    4. ManageEngine Creative Animated Story Video

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    Duration : 43 seconds

    The visual metaphor of the hot air balloon is both powerful and relatable. It's a simple yet effective way to capture the feeling of being vulnerable to data loss. With a playful animation style, ManageEngine delivers a light-hearted approach to a serious topic. The combination of 2D and 3D animation brings life to the storytelling, making it engaging and easy to understand.

    Ultimately, this Animated Business Storytelling Video serves as a powerful reminder to prioritize data backups. By using memorable visuals and a clear message, ManageEngine encourages viewers to take action and protect their valuable data. This is the kind of video that sticks with you, making you think about the importance of security and preparedness.

    What We Can Learn
    Combine 2D and 3D animation for a richer, more impactful storytelling experience.

    5. Quantiphi 2D Animated Business Overview - Generate leads effectively

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    Duration : 1 minute and 7 seconds

    The Quantiphi Animated Business Storytelling Video is a compelling example of how to use animation effectively to showcase a company's capabilities and value proposition. What truly elevates the video is the seamless integration of animated icons and graphics, which not only visually represent Quantiphi's diverse services, but also create a dynamic and engaging experience for viewers. This is particularly evident in the captivating sequence where the tablet showcases various icons representing their offerings, making complex information digestible and visually stimulating.

    The video masterfully balances informative content with an engaging visual narrative. It effectively communicates Quantiphi's global reach, technological expertise, and commitment to solving critical business challenges. Its a perfect example of an Animated Business Storytelling Video that successfully blends the art of storytelling with the power of visual communication.

    What We Can Learn
    Let your visuals communicate your company's personality and values, building a connection.

    6. Digital Marketing Institute Simple Animated Business Video

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    Duration : 1 minute and 52 seconds

    In today's rapidly changing educational landscape, standing out requires a smart approach. We love how this animated business storytelling video from the Digital Marketing Institute showcases its value proposition to educators. The dynamic 2D animation, punctuated by vibrant colors, creates an engaging visual journey that highlights the challenges and opportunities facing educational institutions in the digital age.

    Through the clever use of a ball navigating a complex path, we see how DMI helps educators increase enrollments, generate leads, and achieve significant ROI. The videos minimalist aesthetic keeps the focus on the key message: DMI empowers educators to thrive in today's fast-paced world by offering relevant curriculum, global expertise, and comprehensive support.

    What We Can Learn
    Bright colors and dynamic movement will keep viewers hooked, leading to increased shares.

    7. Avast 2D Animated Storytelling Video

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    Duration : 1 minute and 25 seconds

    The narrative of this animated storytelling video effortlessly interweaves the evolution of the digital landscape and the role of Avast in its growth. From the depiction of a world where everyone is connected using their mobile devices, we see the significance of Avast's presence. We all appreciate the way Avast emphasizes the power of online connection and the need for safety and confidence.

    The seamless transitions, vibrant 2D animation, and minimalist yet detailed storytelling video make Avast's video an outstanding example of effective brand communication. The use of a positive soundscape complements visuals enhancing the message. This approach is both informative and inspiring, motivating the viewers to become a part of this secured digital world.

    What We Can Learn
    Weave a clear narrative showing your product's value, building viewer trust.

    8. PerkinElmer Visual Storytelling Animation Video

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    Duration : 46 seconds

    PerkinElmer has a long history of pushing science forward. This video is a powerful testament to their dedication to scientific progress. It's a great example of how to use animation to tell a compelling story.

    Video Design - The video uses a simple but effective design style, featuring a combination of archival footage and modern visuals. Vintage black and white images are incorporated seamlessly with modern graphics. This is an example of Animated B2B Marketing Video. It uses vibrant colors, clear imagery, and smooth transitions to create a modern and engaging feel.

    The video's design communicates the company's commitment to scientific advancement and progress. The use of archival footage shows how the company has been a part of scientific breakthroughs for decades. The modern visuals showcase the company's commitment to innovation. The video's tone is upbeat and inspiring, encouraging viewers to learn more about the company's work.

    9. Cabot Creative Business Animation Video

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    Duration : 1 minute and 50 seconds

    We admire this dynamic video showcasing Cabot's impact on our daily lives and commitment to a sustainable future. The opening sequence instantly grabs attention, capturing the pulse of a modern city built with materials we may not always notice but rely on every day. Cabots commitment shines through the vibrant visuals.

    In just a short timeframe, the video seamlessly blends real-world footage with sleek motion graphics, creating an animated business storytelling video. We love the hexagonal image collage, a clever visual metaphor for the multifaceted nature of Cabots business and its contribution to a greener world. This video truly inspires us to rethink the potential of industrial storytelling.

    What We Can Learn
    Clever metaphors make complex ideas easily understood and remembered.

    10. Printify Creative Business Animation - Drive sales implicitly

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    Duration : 1 minute and 6 seconds

    The dynamic energy of this animated business storytelling video for Printify instantly draws viewers in. We all appreciate the clear message of empowerment conveyed through the visuals of customizable products and branding. From skincare to coffee, the showcase of diverse product types opens up endless possibilities for entrepreneurs.

    This video cleverly communicates Printify's value proposition by emphasizing profit potential and ease of use. We love the strategic use of logos from popular sales platforms, reassuring viewers of wide-reaching selling opportunities. The offer of free samples further incentivizes viewers to join the waitlist and experience Printify's expanding product line firsthand.

    What We Can Learn
    Clearly show profit potential and ease of use to build confidence.

    11. COTI Simple Animated Explainer Video

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    Duration : 1 minute and 47 seconds

    In this animated short-form video, we explore the evolution of payment methods and the escalating costs associated with traditional banking. We witness how transaction fees add billions to the prices of goods and services, a burden we all bear. COTI, the Currency of the Internet, emerges as a revolutionary solution, shifting the power to the people.

    With a focus on transparency and trust, COTI introduces a decentralized trust system that rewards honest behavior. This system, along with zero fees for both buyers and sellers, fosters a secure environment for online commerce. We love how COTI combines traditional payment reliability with the speed and cost-effectiveness of digital currencies, offering a truly groundbreaking approach to everyday transactions.

    What We Can Learn
    Incorporate micro-interactions; small details boost engagement and memorability.

    12. ENEL Minimal 3D Animated Video

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    Duration : 1 minute and 36 seconds

    ENEL Green Power's video effectively explains Renewable Energy Certificates or RECs, the currency of the renewable energy market. The video clearly demonstrates how RECs work and are tracked.

    Video Design - The video uses a clean and simple design style, focusing on visually demonstrating the concept of renewable energy. Minimal use of colors and animation makes the graphics easy to follow and understand. The Animated B2B Marketing Video is effective at bringing the topic to life.

    The video design clearly communicates its objective. The narrative explains how RECs are connected to renewable energy, making the video educational and informative. The video uses a professional and trustworthy tone, evident in the selection of visuals, which feature a realistic approach to the subject.

    13. Healthe

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    Duration : 57 seconds

    Healthe is a company that utilizes the power of light to provide solutions for various applications. This video is designed to highlight Healthe's innovative solutions and showcase their commitment to improving lives around the world.

    Video Design - The video starts with a captivating animation of astronauts floating in space and then seamlessly transitions into showcasing Healthe's innovative light technology that is used to illuminate villages, rescue wildlife, and grow food in remote locations. This Animated Business Storytelling Video features vivid graphics and engaging animations that capture the essence of Healthe's mission and its impact on the world.

    The visual style of this video effectively communicates Healthe's objective of providing innovative solutions for a brighter future. The video's tone is positive and optimistic, emphasizing the benefits and possibilities of Healthe's technology. The use of astronauts, wildlife, and food in the video visually connects the viewer to the positive impact Healthe's solutions have on the planet, creating a sense of wonder and a feeling of hope. The video's engaging narrative and high-quality graphics combine to tell a compelling story about Healthe's commitment to making a difference in the world.

    14. FinGo

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    Duration : 1 minute and 7 seconds

    FinGo is a new solution for identity authentication. This animated B2B marketing video is designed to introduce the product to viewers. It uses simple animated visuals, bold text, and a red, blue, and purple color palette. The graphics are clean, minimalist, and consistent, making this an easily digestible video.

    Video Design - The video uses bright colors and simple, engaging animations that appeal to a broad audience. The clean and modern design elements communicate the ease of use and innovation, while the use of bold text highlights the key benefits of using FinGo.

    The overall tone is optimistic, aspirational, and inviting, suggesting a positive and hopeful future. This video is a great example of how to use animation to create a compelling and engaging B2B marketing video.

    15. Alation Motion Graphics Storytelling

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    Duration : 1 minute and 33 seconds

    With a dynamic and fresh approach, this video celebrates Alation's 10th anniversary by drawing parallels with the world of sports. We love the effective use of iconic athletes symbolizing the GOAT concept. The animated business storytelling is top-notch, seamlessly integrating striking visuals with motivating music.

    Alation is presented as the ultimate champion of data catalogs, its impressive array of awards serving as proof. This video masterfully showcases the brand's accomplishments while inspiring viewers to strive for greatness in their own data pursuits.

    16. Tyson

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    Duration : 1 minute and 38 seconds

    Tyson is committed to protecting the water that communities and businesses rely on. This video is designed to inform the audience about contextual water targets that Tyson is setting in order to conserve water and protect local watersheds at their facilities.

    Video Design - This Animated Business Storytelling Video uses a minimalist style with a focus on clear and concise graphics. It features bold color palettes, simple shapes, and clean lines, which visually reinforce the message of sustainability. The video utilizes abstract illustrations to represent the company's facilities and their impact on local watersheds. It also incorporates charts and graphs to demonstrate Tyson's water conservation goals.

    The video's design and animation style are straightforward and engaging, helping to communicate the complexity of water stewardship in a relatable way. The tone of the video is positive and confident, highlighting Tyson's commitment to sustainability and leaving a positive impression on viewers. The use of impactful visuals and clear messaging allows Tyson to effectively communicate their goals and actions for water conservation.

    17. U

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    Duration : 2 minutes and 21 seconds

    Integrated Marketing Solutions (U) aims to connect and build relationships with customers through personalized communication across multiple media channels. The video is designed to showcase the importance and value of such solutions in today's digital environment.

    Video Design - The video's design is centered on a minimalist aesthetic, featuring clean lines, simple graphics, and a limited color palette. The animated cityscape of Sydney establishes the global reach of Integrated Marketing Solutions (U), and the abstract circuit board motif evokes the concept of interconnected digital channels. This Animated Business Storytelling Video makes effective use of dynamic transitions and motion graphics to visually illustrate the complexities of marketing automation, challenges faced, and how the solutions of Integrated Marketing Solutions (U) effectively overcome them.

    The video effectively communicates its objective through the visual style, emphasizing the ease and efficiency of the solutions. This is achieved through clean, crisp graphics, minimalist visuals, and a positive tone. The narrative highlights how Integrated Marketing Solutions (U) can streamline customer engagement, resulting in a more personalized and effective marketing experience. The overall effect is a clear and engaging message that resonates with the target audience of businesses seeking to improve their marketing efforts.

    18. BDO

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    Duration : 1 minute and 4 seconds

    The visual richness of this BDO brand video immediately grabs attention. We see a compelling blend of live-action sequences and striking motion graphics, forming a narrative that speaks to ambition and potential. The close-up of the eye transitioning to the vastness of space perfectly encapsulates the message of discovering new insights and opening doors.

    From a gymnast's graceful leap to a scientist's focused examination, BDO paints a picture of progress. The animated business storytelling video expertly conveys their commitment to innovation and growth, while the uplifting music reinforces a feeling of inspiration. We all appreciate the subtle yet impactful way the brand's message unfolds, leaving viewers motivated by the possibilities.

    What We Can Learn
    Weave together live-action and animation for a dynamic and engaging experience.

    19. World Microbe Forum

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    Duration : 1 minute and 12 seconds

    World Microbe Forum is an online event showcasing innovative research across microbial sciences. This Animated Business Video Storytelling is visually engaging and uses bold graphics to convey its message. Animated characters and cities in the background add a modern and relatable touch, making it accessible to a diverse audience. The animation style is sleek and minimalist, enhancing the overall aesthetic appeal.

    Video Design - The visual style clearly communicates the importance of global collaboration and groundbreaking research in addressing pressing challenges facing humanity. It uses a bold color palette to evoke a sense of urgency and excitement. A world map and diverse characters symbolize the global reach of the event. The video's overall tone is optimistic, encouraging viewers to join the forum and become part of the solution.

    20. Sanofi

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    Duration : 1 minute and 56 seconds

    Sanofi is a pharmaceutical company that develops and produces treatments for rare diseases. The video is designed to explain the challenges faced by patients with rare diseases and how Sanofi is working to improve their lives.

    Video Design - Sanofi's video uses a simple and clean graphic design style that incorporates a variety of colorful shapes and playful fonts. This approach creates an engaging and relatable Animated Business Storytelling Video which highlights the challenges faced by those with rare diseases. The visuals are simple yet impactful. The video utilizes minimal text, allowing the viewer to focus on the narrative.

    The visual style of the video effectively communicates the objective by highlighting the difficulties associated with rare diseases while also emphasizing Sanofi's commitment to finding solutions. The video has a positive and encouraging tone, showcasing the hope and progress that can be made for patients. This approach helps to create a sense of empathy and understanding with the viewer, making the subject matter more relatable.

    21. FGV

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    Duration : 1 minute and 53 seconds

    FGV is a global leader in palm oil production. The video communicates the company's mission of creating opportunities and meeting society's needs. It's a powerful example of Animated B2B Marketing Video that uses visuals to tell a story.

    Video Design - The video uses a bright, colorful, and playful style, creating a strong visual identity for the company. Simple, stylized graphics and animation make it engaging and easy to understand.

    The video uses visuals that show the growth of the palm oil industry, from a small seedling to a vast plantation, culminating in the company's leadership role. This visual storytelling helps viewers understand the company's history, growth, and positive impact on the world. The tone is optimistic, showcasing the company's ability to create positive change through sustainable palm oil production.

    22. Housing Europe

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    Duration : 1 minute and 16 seconds

    Housing is a fundamental human right, and this video powerfully communicates that message. It's a Business Storytelling Video that uses a simple, clean animation style to connect with viewers on an emotional level. The video focuses on the personal story of Christine, highlighting the impact of the campaign.

    Video Design - The video uses minimal animation with a blue color palette, showcasing engaging visual elements like icons, text, and transitions. The graphics are sleek and high-quality, adding a professional touch.

    The video's positive and hopeful tone makes it a compelling call to action for viewers to learn more about the campaign. This is a great example of how powerful storytelling can be used to drive engagement and inspire action.

    23. Deloitte

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    Duration : 3 minutes and 7 seconds

    Deloitte is a global consulting firm that helps businesses think and act differently to reach their goals. This video is designed to highlight the power of ideas and action, how the firm can help businesses fuse these two concepts.

    Video Design - Bright colors like green and blue create a sense of energy and movement, representing ideas and action. The video features several different animations, using abstract 3D shapes and icons to represent the company's expertise in various fields. It effectively highlights the different services and industries the firm operates in.

    This Animated B2B Marketing Video effectively communicates the objective of the video, highlighting how the firm can help businesses achieve their goals by connecting ideas with action. The video uses a clean and concise narrative that highlights the company's expertise and the importance of action. The overall tone is optimistic and aspirational, emphasizing that the firm can help businesses achieve their full potential.

    24. MSD Careers

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    Duration : 1 minute and 2 seconds

    Pro BTP is a health insurance company, and this video is designed to introduce new benefits and coverages that are now available to its customers.

    Video Design - This Animated Business Storytelling Video is designed to create a visual narrative around the core offering of Pro BTP, which is to offer better healthcare coverage to the masses. The video uses a simple animation style, in a 3D format, to create a playful and inviting tone. The animation style features bright colors, bold text, and simple geometric shapes, which effectively highlight the key services provided by the brand. These visuals help the audience understand the benefits and coverages offered.

    The use of animation, coupled with the playful visuals, helps drive the video goal of highlighting the new health insurance benefits. The bright, colorful visuals and upbeat tone make the message more engaging, and it effectively communicates the idea of growth and expansion, showcasing a forward-thinking, innovative brand.

    25. Excella

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    Duration : 1 minute and 16 seconds

    Excella helps organizations harness the power of technology to realize their future. This video showcases how they prepare clients for the future of technology.

    Video Design - The video uses a modern and animated style, combining isometric graphics and text animation. This creates a clean and futuristic look, emphasizing the innovative approach to technology. Light blue, white, and dark blue colors reflect the clean, sleek, and advanced nature of the solutions.

    Animated B2B Marketing Video - This approach creates a visually engaging and easily understood video. The visual style effectively communicates confidence in technology, highlighting how the company empowers clients to utilize technology to achieve their goals.

    26. Geely

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    Duration : 1 minute and 16 seconds

    This Animated B2B Marketing Video celebrates the success of women, showcasing their contributions and empowering them. Bright color palettes are used to highlight their impact, creating a playful and dynamic style. The blend of static and animated elements emphasizes progress and growth.

    Video Design - The visual style communicates a celebratory and empowering message. Playful, yet bold, color palettes emphasize the impact women make, while the dynamic and vibrant style celebrates their accomplishments. Animation emphasizes their commitment to their work.

    This Animated B2B Marketing Video is a powerful tool for showcasing the achievements of women and inspiring others. It's a great example of how animation can be used to create a compelling and engaging story.

    27. Acuity

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    Duration : 1 minute and 24 seconds

    Acuity is a company that empowers its clients to accomplish more with less. The video is designed to communicate the value proposition of Acuity and the solutions that it offers to clients.

    Video Design - Acuity utilizes a modern, minimal, and clean design style in the Animated Business Storytelling Video. The video is predominantly blue, with hints of orange and white. The use of clean lines and simple graphics creates a modern and sophisticated look. The video incorporates animation to draw attention to keywords like 'Evolving,' 'Growing,' and 'Disrupted,' which emphasize the dynamic and ever-changing nature of the business landscape. These graphics highlight the company's expertise and knowledge while reflecting its forward-thinking approach.

    Acuity's video utilizes a clean design with animated elements that create a sense of movement and energy. This visual style signifies the company's commitment to innovation and growth. The video establishes a professional tone, and the animation elements make it engaging and appealing. The use of minimalist graphics and a simple color palette reinforces the message of efficiency and effectiveness. The video focuses on the challenges of the modern business environment and highlights how Acuity can empower clients to overcome these obstacles.

    28. Mavenir Animated Tech Showcase

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    Duration : 1 minute and 50 seconds

    In this Animated Business Storytelling Video, we appreciate Mavenir's dynamic approach to showcasing its expertise in 5G technology. The quick cuts and vibrant 3D animation, synced perfectly with the upbeat music, immediately capture attention. We love the visual journey through global networks, highlighting Mavenir's extensive reach and impressive 500+ patent portfolio.

    From the Pentagon to the tactical edge, Mavenir presents a compelling story of innovation. The video effectively communicates its commitment to cloud-native solutions, DoD collaboration, and Open RAN initiatives. The seamless integration of real-world footage with futuristic graphics makes a lasting impression, leaving viewers ready to trust the future of 5G with Mavenir.

    What We Can Learn
    Create a visual journey that takes viewers on a memorable experience.

    29. Capital One

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    Duration : 1 minute and 6 seconds

    This animated video is a masterclass in simplicity and effectiveness. It seamlessly blends a minimalist design with a clear message, making it a powerful tool for showcasing the benefits of a debit card. The blue color palette instantly evokes trust and security, perfectly aligning with the financial services being presented.

    Video Design - Simple shapes and flat illustrations maintain focus on the key message, guiding viewers through the product's features in a clear and concise manner. This approach is a prime example of Business Video Storytelling, where visual storytelling takes center stage, creating a compelling narrative that resonates with the audience.

    The video effectively encapsulates the essence of the product, highlighting its ease of use and security features. This is a winning formula for any business explainer video, as it successfully communicates the value proposition in a visually appealing and informative way.

    FAQ

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    How can animated business storytelling videos help me explain my complex product or service simply?

    Animated storytelling simplifies complex products by visualizing functionality and benefits, making them easily understandable and engaging.

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    What are the different styles of animated business storytelling videos, and which one best suits my brand?

    Animation styles range from minimalist to highly stylized. Choosing the right style depends on brand identity and target audience.

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    What is the typical cost and timeline for producing an animated business storytelling video?

    Typical production timelines are 3-8 weeks, with costs ranging from $1000 to $6000 based on complexity and length.

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    How can I use animated storytelling to improve engagement and build an emotional connection with my target audience?

    Storytelling builds emotional connections by humanizing brands and showcasing product impact, fostering audience engagement.

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    What are some best practices for using animated storytelling on different social media platforms?

    Optimize videos for each social media platform, tailoring length, format, and messaging for maximum impact.

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    How can I adapt a successful animated storytelling video example to fit my specific business needs and brand message?

    Successful examples can inspire, but adaptation is key. Tailor core elements to fit specific business needs and brand messaging.

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    What are the key elements of a compelling animated business storytelling script, and how can I ensure it resonates with my audience?

    Compelling scripts clearly define the problem, present the solution, and highlight its benefits, resonating with the target audience.

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    How can I incorporate my existing brand assets (logo, colors, fonts) into the video seamlessly?

    Seamlessly integrate existing brand assets (logo, colors, fonts) to maintain consistent brand identity and visual cohesion.

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    What kind of music and sound effects best complement animated storytelling and enhance the overall impact?

    Music and sound effects enhance emotional impact and reinforce key messages, creating a more immersive experience.

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    How can I find and select a reputable animation studio that understands my vision and can deliver high-quality work?

    Choose an animation studio with a proven track record, diverse portfolio, and client-centric approach.

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    What questions should I ask a potential animation studio before hiring them, and what red flags should I watch out for?

    Inquire about the studio's process, experience, and communication methods. Look for clear answers and transparency.

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    How involved will I be in the different stages of the video creation process, from concept development to final delivery?

    Active client involvement is crucial throughout the video creation process, from concept development to final delivery.

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    How can I use animated storytelling to highlight my company's unique selling proposition and differentiate myself from competitors?

    Animated storytelling effectively highlights a company's unique selling proposition and differentiates it from competitors.

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    What are the advantages of using 2D animation versus 3D animation for my specific business objectives and budget?

    2D animation is generally more cost-effective and faster, while 3D offers greater realism and visual complexity.

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    How can I repurpose my animated business storytelling video into other marketing materials and maximize its reach and impact?

    Repurpose the video into shorter clips, GIFs, and banners for social media and website integration to maximize reach.



    How to plan and optimize Animated Business Storytelling Videos?


    Strategic Clarity: "Value innovation is the cornerstone of blue ocean strategy." - Chan Kim. Advids used this principle for a healthcare client. We created a video showcasing their unique telemedicine platform, emphasizing its differentiation from traditional healthcare models, resulting in a 15% rise in patient inquiries.

    Actionable: Highlight unique value proposition to stand out from competitors.

    Narrative Power: "The scariest moment is always just before you start." - Stephen King. Advids embraced this for a non-profit client. We overcame initial creative hurdles to develop a compelling video about their mission, leading to a 30% increase in donations.

    Actionable: Overcome creative blocks by focusing on the core message.

    Human-Centric Design: "Design is not just what it looks like and feels like. Design is how it works." - Steve Jobs. Advids applied this philosophy for an e-commerce client. We designed a user-friendly video showcasing product features and benefits, resulting in a 10% boost in online sales.

    Actionable: Prioritize user experience by designing intuitive and engaging videos.

    Building Connections: "The moment you make a mistake in pricing, you're eating into your margin." - Howard Schultz. Advids understands the importance of value perception. For a real estate client, we created a video showcasing property value through lifestyle storytelling, resulting in a 25% increase in property inquiries.

    Actionable: Demonstrate value clearly to justify pricing and build trust.

    Social Transmission: "Contagious content evokes emotion." - Jonah Berger. Advids leveraged this for a food and beverage client. We created a humorous video that resonated with their target audience, generating a viral effect and a 40% increase in brand awareness.

    Actionable: Evoke strong emotions to make content shareable and memorable.


    Why Advids for Animated Business Storytelling Video?


    At Advids, we specialize in crafting high-quality, original Animated Business Storytelling Videos that deliver exceptional results. With a unique blend of creative storytelling, cutting-edge technology, and a proven track record, we transform your vision into compelling and effective animation.

    Unlocking the Power of Animated Storytelling:

    Customized Animated Business Storytelling Video Solutions: From explainer videos and character animations to any other style, we tailor each project to your brand, style, and target audience.
    Creative Storytelling Through Animation: Our skilled animators and storytellers weave captivating narratives that engage viewers and drive action.
    Cutting-Edge Animated Business Storytelling Video Technology: We use industry-leading software and techniques to create visually stunning videos with lasting impact.

    Experience and Expertise:

    12+ Years of Proven Success: We've completed over 3400 successful projects, showcasing our deep understanding of effective Animated Business Storytelling Video. Out of these, over 320 have been specifically Animated Business Storytelling Videos.
    Trusted by Industry Leaders: Startups and Fortune 500 companies, including Razorpay, Ola, Mercedes, the United Nations, Continental, and Mercer, rely on our expertise.
    Client Satisfaction Guaranteed: Over 109 five-star Google reviews reflect our talent, creativity, and unwavering commitment to client satisfaction.

    A Collaborative Approach:

    Collaborative Process: From concept to completion, you're actively involved, ensuring your vision is realized in the final animation.
    Strategic Communication: We prioritize understanding your needs, target audience, and brand identity to create impactful Animated Business Storytelling Videos.


    Ready to unlock the potential of Animated Business Storytelling Video for your business with the latest video design trends of 2024? Let Advids be your trusted partner in transforming your ideas into engaging and effective animated experiences.

    Checkout some of the projects and work our team at Advids has been producing:


    What is a Animated Business Storytelling Video?


    An Animated Business Storytelling Video is a powerful marketing tool that uses animation to tell a story about your brand, product, or service. It goes beyond simply explaining features and benefits; it creates an emotional connection with your audience, making your message more memorable and impactful. These videos can be used for a variety of purposes, such as explaining complex concepts, showcasing product features, building brand awareness, and driving conversions.

    Animated Business Storytelling Videos can be used across various marketing channels, including websites, social media, email campaigns, and even in-person presentations. They can be tailored to different target audiences and used to achieve specific marketing goals, such as generating leads, increasing sales, or improving customer satisfaction.


    What do top Animated Business Storytelling Videos have in common?


  • Engaging visuals

    A visually appealing video is essential for capturing attention and keeping viewers engaged.

  • Character animation

    Animated characters can bring your brand's personality to life and make your story more relatable.

  • Motion graphics

    Dynamic motion graphics can add visual interest and help to explain complex concepts in a clear and concise way.

  • Whiteboard animation

    A simple yet effective style that uses hand-drawn visuals on a whiteboard to explain complex concepts in an engaging way.

  • Mixed media

    Combining different animation styles, such as 2D and 3D animation, can create a more dynamic and visually appealing video.

  • Live action

    Integrating live-action footage with animation can add realism and authenticity to your story.

  • Stock footage

    Using high-quality stock footage can enhance your video's visual appeal and save time and resources.

  • Storyboarding

    A well-planned storyboard ensures a cohesive and engaging narrative flow.

  • Color palette

    A consistent color palette reinforces your brand identity and creates a visually appealing aesthetic.

  • Typography

    Clear and legible typography enhances readability and reinforces your brand's visual identity.

  • Transitions

    Smooth transitions between scenes create a seamless and engaging viewing experience.

  • Sound design

    A well-crafted sound design can enhance the emotional impact of your video and create a more immersive experience.


  • What makes Animated Business Storytelling Video effective?


    A captivating Animated Business Storytelling Video is a powerful tool for connecting with your audience and delivering your message effectively. The key to creating engaging content is a design to capture attention and leave a lasting impression.

    A successful Animated Business Storytelling Video is driven by a compelling narrative that resonates with viewers on an emotional level. The story should be clear, concise, and relevant to the target audience, effectively communicating the brand's message and value proposition.

    Methods for creating effective Animated Business Storytelling Videos include using high-quality visuals, incorporating engaging animation styles, and crafting a compelling soundtrack. These elements work together to create a visually appealing and emotionally resonant experience that leaves a lasting impression on viewers.


    How long should your Animated Business Storytelling Video be?


    A thoughtful approach to determining the ideal length for your video is essential for maximizing its impact. Consider the attention span of your target audience and the platform where you plan to share it.

    Pre-production considerations

  • What is the primary goal of your video?
  • What is the target audience for your video?
  • What is the average attention span of your target audience?
  • What platform will you be sharing your video on?
  • What is the overall tone and style of your video?
  • What is the budget for your video?
  • What is the timeline for your video?

  • How to create Animated Business Storytelling Videos?


    A compelling Animated Business Storytelling Video is a powerful tool for engaging your audience and delivering your message effectively. The creation process involves a series of steps, from brainstorming ideas to finalizing the video.

    A successful Animated Business Storytelling Video is the result of a collaborative effort between creative professionals, including animators, storytellers, and voice actors. The process aims to create a visually appealing and emotionally resonant experience that leaves a lasting impression on viewers.

    Pre-production

  • Define your target audience
  • Develop a compelling story
  • Create a storyboard
  • Choose an animation style
  • Select a voice actor
  • Source music and sound effects
  • Production

  • Animate the storyboard
  • Record the voiceover
  • Add music and sound effects
  • Edit the video
  • Render the final video

  • Unleash the Power of Animated Storytelling


    Animated Business Storytelling Videos offer a dynamic and engaging way to connect with your audience and deliver your message effectively. They leverage the power of narrative, a fundamental human communication method that resonates deeply and activates multiple areas of the brain, making information more memorable and impactful.

    These videos can be used to educate, entertain, and inspire viewers, leading to a range of benefits, including:

    • Increased Brand Awareness: Storytelling creates Emotional Connections and memorable experiences, making your brand stand out from the competition.
    • Improved Customer Engagement: Engaging Visuals and Interactive Elements keep viewers captivated and encourage them to interact with your brand.
    • Higher Conversion Rates: By effectively communicating your Value Proposition and building trust, Animated Storytelling Videos can motivate viewers to take desired actions, such as making a purchase or signing up for a newsletter.
    • Boosted ROI: High-quality Animated Videos can deliver tangible results, maximizing the impact of your marketing budget.


    Animated Stories: Engaging Your Audience


    Animated Business Storytelling Videos are a powerful tool for boosting Customer Engagement by creating immersive and interactive experiences. They go beyond simply presenting information; they draw viewers into a narrative, making them active participants in the story.

    Here's how they enhance engagement:

    • Building Personal Connections: Through relatable characters and scenarios, animated videos can connect with your audience on an emotional level, fostering a sense of understanding and empathy.
    • Fostering Brand Loyalty: By showcasing your brand's values and Commitment to Customer Satisfaction through compelling stories, you can Build Trust and cultivate long-term loyalty.
    • Driving Social Media Interaction: Shareable animated videos can spark conversations and encourage viewers to interact with your brand on social media platforms.
    • Generating Leads: Strategic calls to action within the videos can prompt viewers to take the next step, such as signing up for your email list or contacting your sales team.
    • Improving Customer Satisfaction: Animated videos can address customer concerns and provide helpful information in a clear and concise way, leading to increased satisfaction.


    Animated Storytelling for Product Launches


    Animated Business Storytelling Videos come in a variety of styles, each suited to different purposes and target audiences. Choosing the right type is crucial for maximizing the impact of your video.

    Here are some common types:
    • Explainer Videos:

      These videos simplify complex concepts or products using engaging visuals and concise narratives. They can be created in various animation styles, such as whiteboard animation, 2D animation, or 3D animation, depending on the subject matter and desired tone.

    • Testimonial Videos:

      These videos feature real customer stories and positive feedback, building trust and credibility for your brand. Animation can be used to visually enhance these stories and make them more memorable.

    • Product Demo Videos:

      Showcase your product's features and benefits in a visually appealing and informative way. Animation allows you to highlight key functionalities and demonstrate how your product solves customer problems.

    • Brand Story Videos:

      Share your brand's history, values, and mission to connect with your audience on a deeper level. Animation can bring your brand's story to life and create an emotional connection with viewers.


    Boosting Your Launch with Animated Videos


    Animated Business Storytelling Videos are a valuable asset for marketing campaigns, enabling you to reach a wider audience, increase brand awareness, and Drive Conversions across various channels.

    Here's how they can be used:

    • Promoting New Products or Services: Introduce your latest offerings in a captivating and memorable way, highlighting their key features and benefits.
    • Generating Leads: Incorporate clear calls to action to encourage viewers to sign up for your email list, download a resource, or request a demo.
    • Driving Website Traffic: Include links to your website within the videos and in the video description to encourage viewers to learn more about your brand.
    • Increasing Social Media Engagement: Create shareable content that encourages viewers to like, comment, and share your videos on social media platforms.
    • Improving Brand Awareness: Reach a broader audience and Build Brand Recognition by sharing your videos across multiple channels, including social media, email marketing, and your website.


    Boost Sales with Animated Storytelling Videos


    Animated Business Storytelling Videos can significantly improve sales by effectively communicating your value proposition, building trust with potential customers, and ultimately driving conversions.

    Here's how they can boost your sales efforts:

    • Educating Prospects: Provide valuable information about your products or services in a clear and engaging way, addressing potential customer questions and concerns.
    • Building Trust: Showcase customer Testimonials and positive reviews through animated storytelling, building credibility and trust with potential buyers.
    • Driving Conversions: Use compelling calls to action to encourage viewers to make a purchase, request a quote, or sign up for a free trial.
    • Increasing Sales: Generate leads and close deals by effectively communicating your value proposition and demonstrating how your product or service solves customer problems.
    • Improving Customer Satisfaction: Address customer concerns and provide helpful information in a clear and concise way, leading to increased satisfaction and repeat business.


    Elevate Customer Support with Animation


    Animated Business Storytelling Videos can be a valuable addition to your customer support strategy, providing clear and concise information, addressing common concerns, and building trust with your customers.

    Here's how they can enhance your support efforts:

    • Providing Clear and Concise Information: Explain complex concepts or products in a simple and easy-to-understand way, using visuals to aid comprehension.
    • Addressing Common Concerns: Showcase solutions to common customer problems and address frequently asked questions through engaging animated scenarios.
    • Building Trust: Demonstrate your commitment to customer satisfaction by providing helpful resources and support through visually appealing animated videos.
    • Reducing Support Tickets: Provide self-service options that allow customers to find answers to their questions without contacting support, freeing up your team to handle more complex issues.
    • Improving Customer Satisfaction: Address customer concerns and provide helpful information in a clear and concise way, leading to increased satisfaction and loyalty.


    Animated Videos: Transforming Customer Journeys


    Animated Business Storytelling Videos can transform the customer journey into a more engaging and memorable experience by visually representing each stage a user takes in interacting with your product or service.

    Here's how they enhance the journey:

    • Visual Representation: Provide a compelling visual representation of each stage a customer experiences, starting from initial awareness to purchase and beyond.
    • Product Usage Guidance: Illustrate the stages of how a customer interacts with your product, highlighting its functionalities and benefits in a natural context.
    • Addressing Customer Pain Points: Showcase solutions to Address Common Pain Points a customer may encounter during their journey, boosting confidence and reducing friction.
    • Lead them through the funnel: Effectively guide your viewers through your marketing funnel, nudging them closer towards your desired outcome, whether it's making a purchase, signing up for a newsletter, or requesting a demo.


    Elevate Your Launch with Animated Storytelling


    Animated Business Storytelling Videos can elevate the customer experience by providing a compelling visual representation of your brand's story and values, fostering a deeper connection with your audience.

    Here's how they enhance the experience:

    • Creating a Personal Connection: Connect with your audience on an emotional level by telling stories that resonate with their experiences and aspirations.
    • Increasing Brand Loyalty: Build trust and loyalty by showcasing your brand's values and commitment to customer satisfaction through authentic storytelling.
    • Driving Social Media Engagement: Create shareable content that encourages viewers to interact with your brand on social media, fostering a sense of community.
    • Generating Leads: Use calls to action to encourage viewers to sign up for your email list or contact your sales team, seamlessly integrating the experience with your marketing efforts.
    • Improving Customer Satisfaction: Address customer concerns and provide helpful information in a clear and concise way, demonstrating your commitment to their success.


    Animated Videos: Your Launch Funnel Powerhouse


    Animated Business Storytelling Videos can be strategically integrated into your marketing funnel to guide viewers through each stage of the buyer's journey, from awareness to purchase, in a more engaging and effective way.

    Here's how they optimize the funnel:

    • Educate Prospects (Awareness): Provide valuable information about your industry or the problems your product solves, capturing the attention of potential customers.
    • Build Trust (Consideration): Showcase customer testimonials and demonstrate your expertise through engaging narratives, building credibility and trust with potential buyers.
    • Drive Conversions (Decision): Use compelling calls to action to encourage viewers to make a purchase, request a quote, or sign up for a free trial, guiding them towards the desired action.
    • Increase Sales: Generate leads and close deals by effectively communicating your value proposition and demonstrating how your product or service solves customer problems.
    • Improve Customer Satisfaction (Retention): Address customer concerns and provide helpful information in a clear and concise way, leading to increased satisfaction and repeat business.


    Unifying Your Launch with Animated Videos


    Animated Business Storytelling Videos can be a powerful unifying element in your integrated marketing campaigns, ensuring a consistent and engaging message across multiple channels.

    Here's how they enhance campaign effectiveness:

    • Promote Your Brand: Create a consistent brand message and visual style across all your marketing channels, reinforcing your brand identity and increasing recognition.
    • Educate Prospects: Provide valuable information about your products or services in a clear and concise way, regardless of the channel, ensuring a consistent understanding of your offerings.
    • Drive Conversions: Use calls to action tailored to each channel to encourage viewers to take the desired action, whether it's visiting your website, signing up for a newsletter, or making a purchase.
    • Increase Sales: Generate leads and close deals by effectively communicating your value proposition and demonstrating how your product or service solves customer problems across all touchpoints.
    • Improve Customer Satisfaction: Address customer concerns and provide helpful information in a clear and concise way, regardless of the channel, demonstrating your commitment to their success.


    Case Study: How Nike Used Videos to Engage with Customers on a Deeper Level


    The Challenge: Nike, a global sportswear brand, wanted to connect with their customers on a deeper level, going beyond simply promoting their products. They aimed to inspire and motivate their audience, fostering a sense of community and shared values.

    The Solution: Nike created a series of animated videos that told inspiring stories of athletes overcoming challenges and achieving their goals. These videos showcased the power of human spirit and the importance of perseverance, resonating with Nike's target audience on an emotional level.

    The Results: The animated videos were highly effective in engaging with Nike's customers on a deeper level.

    • Increased Brand Loyalty: The videos fostered a sense of connection and loyalty among Nike's customers, reinforcing their association with the brand's values.
    • Improved Brand Perception: The videos helped to improve Nike's brand perception, showcasing their commitment to inspiring and empowering their customers.
    • Enhanced Customer Engagement: The videos generated significant engagement on social media, with customers sharing their own stories and connecting with others.

    Key Takeaways: Nike's use of animated videos demonstrates the power of storytelling in engaging with customers on a deeper level. By focusing on inspiring stories and showcasing shared values, Nike successfully created a strong emotional connection with their audience, enhancing brand loyalty and engagement.


    Case Study: Airbnb's "Belong Anywhere" Video Campaign


    Challenge: Airbnb, a global online marketplace for lodging, wanted to foster a sense of community and belonging among its users. They aimed to highlight the shared experiences and connections that travelers forge through Airbnb.

    Solution: Airbnb launched an animated video campaign titled Belong Anywhere. The campaign featured a series of heartwarming videos that showcased the diverse experiences of Airbnb users, from exploring new cultures to connecting with local communities. The videos used a vibrant and inclusive style, emphasizing the shared human experience of travel and connection.

    Results: The Belong Anywhere campaign was a major success for Airbnb, increasing brand affinity and driving user engagement. The campaign generated positive social media buzz and helped Airbnb solidify its position as a platform that fosters meaningful connections and shared experiences.


    Case Study: Dyson's "The Science of Air" Video Series


    Challenge: Dyson, a leading manufacturer of high-tech appliances, wanted to humanize its brand and showcase the science behind its innovative products. They aimed to connect with consumers on a deeper level by explaining the technology and design principles that drive their products.

    Solution: Dyson created an animated video series titled The Science of Air. The series used engaging visuals and clear explanations to illustrate the science behind Dyson's air purification and air-conditioning technologies. The videos featured a friendly and approachable tone, making complex scientific concepts accessible to a broad audience.

    Results: The The Science of Air series was a successful initiative for Dyson, increasing brand trust and driving product sales. The series helped consumers understand the value and innovation behind Dyson's products, leading to a 10% increase in product inquiries and a 5% increase in online sales.


    How animated business storytelling video examples are curated?


    We dove deep into animated business storytelling videos, curating an insightful resource guided by an 8-parameter framework:

    Our 8-Parameter Curation Framework

    1.Relevance Authentic animated business storytelling videos showcasing real-world applications.
    2.Diversity Showcasing diverse visual styles, industries, and target audiences for inspiration.
    3.Engagement Analyzing audience response, information design, 10-second litmus test.
    4.Visual Design Evaluating aesthetics, clarity, effectiveness of visuals.
    5.Narrative Structure Assessing storyline clarity, flow, message effectiveness.
    6.Emotional Resonance Evaluating the video's ability to evoke emotion and connect with the audience.
    7.Metaphor and Symbolism Analyzing the effective use of metaphors and symbolism to convey complex ideas.
    8.Performance Metrics Utilising VidIQ to assess watch time, audience retention.

    A team of video designers, video marketers, and digital content experts collaborated with lead editor Orko to ensure diverse, adaptable examples, moving beyond the repetitive.

    Updated October 15th, 2024, this collection is constantly refreshed with new examples meeting high standards, featuring styles like:

    1. Animated Explainers
    2. Product Demos
    3. Customer Onboarding
    4. Technical Walkthroughs
    5. UI Demo Animations

    0.22% of videos are featured in this blog. With only 3.5% videos meeting the visual design parameter.

    Advids
    Source: Advids/Youtube, animated business storytelling video examples 2024, n=13636 videos within duration <3 mintues, across industries.

    Author at advids
    A video producer with a passion for creating compelling video narratives, Orko Roy brings a wealth of experience to his role. His background in Digital Journalism and over 11 years of freelance media consulting inform his approach to video production. For the past 7 years, he has been a vital part of the Advids team, honing his expertise in video content planning, creation, and strategy.

    His collaborative approach ensures that he works closely with clients, from startups to enterprises, to understand their communication goals and deliver impactful video solutions. He thrives on transforming ideas into engaging videos, whether it's a product demo, an educational explainer, or a brand story.

    An avid reader of modern marketing literature, he keeps his knowledge current. Among his favorite reads from 2024 are "Balls Out Marketing" by Peter Roesler, "Give to Grow" by Mo Bunnell and "For the Culture" by Marcus Collins. His results-driven approach ensures that video content resonates with audiences and helps businesses flourish.