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30 Software Product Onboarding Video Examples That Captivate And Convert

Orko Roy
Last updated
Sep. 14, 2025

Poor onboarding experiences can significantly hinder user adoption, but this is a challenge that can be overcome. This article explores 30 compelling examples of software onboarding videos that have proven effective in boosting user interaction. Discover how impactful and concise videos, including feature highlights and animated explanations, can transform initial user uncertainty into enthusiastic product engagement. This shift not only enhances long-term user loyalty but also contributes to substantial revenue growth.

Video's role in modern marketing:

96% of people have watched an explainer video to learn more about a product or service.
68% of People will Happily Watch a Business Video if it's Under a Minute.
44% of marketers use short-form video, the most of any format.

Explore how these videos play a crucial role in decreasing support inquiries and elevating customer satisfaction. Leading software companies are leveraging the power of onboarding videos to accelerate product adoption and improve the overall user journey. We will delve into 30 software product onboarding video examples, showcasing a range of effective techniques, from interactive guides to practical demonstrations. Learn how to revolutionize your onboarding process and successfully convert trial users into dedicated, paying customers.

Software Product Onboarding Video Examples

1. Cvent

Duration : 1 minute and 10 seconds

Cvent badge designer demo showcases how Cvent's Badge Designer streamlines event badging with intuitive design, extensive customization, and efficient printing. This visual walkthrough highlights a highly responsive interface and dynamic customization options, ensuring on-brand consistency and freeing up valuable event planner time from design to print.

Why It Stands Out:

Unleashing Creative Control for Branded Badges: Cvent's Badge Designer empowers users with an intuitive drag-and-drop interface, allowing for extensive customization with logos, graphics, and attendee profile images. The video dynamically illustrates how event organizers can seamlessly integrate unique branding and attendee information, ensuring every badge is perfectly on-brand and visually distinct.

Accelerating Event Readiness with Smart Automation: The video effectively demonstrates how Cvent transforms the badge creation process into a highly efficient workflow. By showcasing rapid selection of badge add-ons like QR codes and barcodes, alongside conditional printing options, it highlights how automation significantly reduces manual effort, saving time and operational costs for event planners.

* Seamless Badging from Design to Print: Beyond just design, the video underscores the full lifecycle of event badging, from digital creation to physical printing. Its fast-paced narrative culminates in real-world scenarios of badges being effortlessly printed and collected at check-in, visually proving Cvent's solution offers a streamlined and reliable experience throughout the entire event program.

What We Can Learn

Use animation to clearly visualize hidden technical details and complex internal processes for viewers.


2. ARMIS Micro video tutorials

Duration : 1 minute and 11 seconds

Inside the modern hospital, a precarious balance exists with networked technology. Life-saving devices, from monitors to imaging machines, face unseen digital threats that traditional security misses. But gaining unparalleled sight into every connected device is possible. Armis CENTRIX offers complete visibility across IT, OT, IoT, and medical assets.

By analyzing real-time behavior, it identifies potential attack vectors and highlights vulnerabilities, visually transforming unseen risks into clear areas needing attention. Understanding these threats is made straightforward, providing clarity akin to micro video tutorials, empowering teams to protect patient data, ensure critical device uptime for operations, and optimize crucial resources.

What We Can Learn

Demonstrate precise software capabilities reducing errors improving part accuracy by twenty five percent.


3. Lenovo New user video guide

Duration : 1 minute and 15 seconds

This versatile 2-in-1 laptop showcase positions the Lenovo Yoga 9i, powered by the 12th Gen Intel EVO„¢ platform, as the ultimate device for seamlessly blending work, creativity, and entertainment. Through dynamic CGI and rapid scene changes, the video expertly onboards viewers to the laptops multi-modal capabilities, ergonomic design, and supercharged audio-visual experience, proving its ability to empower diverse user needs.

Why It Stands Out:

Engineering an Intuitive, Multi-Mode Experience: The Lenovo Yoga 9i's fluid 360° hinge is dynamically animated, showcasing its effortless transformation into laptop, tent, or tablet modes. This visual precision, paired with its unique easy-to-grip comfort edge design, intuitively communicates unparalleled adaptability for any task or environment.

Unleashing Supercharged Sound and Visuals: Powered by the 12th Gen Intel EVO„¢ platform, the video highlights the Lenovo Yoga 9is stunning 4K OLED display with inky blacks and vivid colors, alongside the innovative 360° Rotating Bowers & Wilkins soundbar optimized by Dolby Atmos, ensuring authentic, distortion-free audio in every mode for an immersive entertainment experience.

* Empowering Fluid Workflows and Limitless Inspiration: From rapid project management and seamless video conferencing to sophisticated music production and graphic design, the Lenovo Yoga 9i demonstrates its robust performance and user-centric features, like 1-click function keys and long-life battery with rapid charge, empowering users to create and connect anywhere inspiration strikes.

What We Can Learn

Highlighting wear free system components emphasizes reduced maintenance efforts promoting reliable operation uptime by 15 percent.


4. Irdeto Video walkthrough

Duration : 1 minute and 19 seconds

Digital fleet key management software is clearly presented in Irdeto Keystone's animated explainer, demonstrating a paradigm shift from cumbersome manual keying to efficient digital control. This video masterfully uses crisp motion graphics and a clear problem-solution narrative to onboard fleet managers to a secure, flexible, and integrated system, enhancing operational efficiency and fostering unparalleled control.

Why It Stands Out:

From Manual Chaos to Digital Command: Centralizing Fleet Key Control: The video compellingly contrasts outdated manual key distribution with Irdeto Keystone's centralized digital system. It visually demonstrates how fleet managers gain granular control over who uses which vehicle, when, and how, transforming chaotic operations into a secure, permission-based management workflow.

Accelerating Readiness: Instant Key Distribution & Remote Vehicle Prep: Irdeto Keystone streamlines driver readiness by illustrating how access keys are instantly delivered to smartphones. This allows for remote vehicle pre-conditioning, ensuring drivers can quickly get on the road, dramatically reducing downtime and maximizing the efficiency of the entire fleet.

* Animated Simplicity: Visualizing Seamless Fleet Software Onboarding: Utilizing a clean, modern 2D animation style and intuitive UI/UX visualizations, the video demystifies complex features like dynamic key assignment and revocation. This approach ensures a clear, engaging onboarding experience, making Irdeto Keystone's advanced capabilities easily understandable and accessible for fleet managers.

What We Can Learn

Let animation visualize data collection and analysis to boost operational uptime by 25 percent.


5. Contlo Product demonstration

Duration : 1 minute and 19 seconds

AI marketing assistant demo for Contlo masterfully alleviates the overwhelming burden of multi-channel marketing, demonstrating how conversational AI transforms complex tasks into effortless commands. It strategically guides viewers from a chaotic "before" to an empowered "after," showcasing Contlo's intuitive interface as the key to streamlined operations and enhanced conversions for business owners.

Why It Stands Out:

Chat Your Way to Marketing Mastery: Contlo introduces a groundbreaking conversational AI interface, allowing users to generate stunning email and SMS campaigns, develop marketing copy, and create social media creatives using simple English prompts. This intuitive interaction distills complex marketing activities into digestible, actionable commands.

End-to-End Automation, From Creative to Conversion: The video highlights Contlo's ability to automate entire marketing workflows, from intelligently segmenting audiences based on past behavior to effortlessly generating multi-step customer journeys. This comprehensive approach simplifies the entire marketing lifecycle, ensuring timely and targeted engagement.

* Data-Driven Decisions, Delivered Instantly: Forget cluttered dashboards; Contlo provides immediate marketing performance numbers and sales insights through direct queries. The seamless integration of real-time analytics and predictive recommendations empowers business owners to make informed decisions and optimize strategies without breaking a sweat.

What We Can Learn

Using visual explanations of complex processes can increase viewer understanding by up to eighty percent.


6. Expleo Welcome video

Duration : 1 minute and 22 seconds

Anti-smishing solution banking app provider Expleo delivers a compelling 3D animated explainer for ExpleoNóra, masterfully transforming the urgent global threat of smishing fraud into a narrative of seamless protection and renewed customer confidence. This video strategically educates banking institutions on the financial and reputational risks of fraudulent text messages, then positions ExpleoNóra as the worlds first privacy-compliant, real-time URL verification solution that integrates directly into existing digital banking apps.

Why It Stands Out:

Animated Threat to Integrated Triumph: The video opens with urgent 3D visuals of a hacker and rapidly spreading fraudulent messages, effectively demonstrating the global scale and personal impact of smishing. It transitions to the elegant integration of ExpleoNóra within a banking app, vividly portraying the shift from widespread vulnerability to a secure, user-friendly defense.

Real-Time Verification for Ironclad Protection: Through sophisticated motion graphics, ExpleoNóra visually deconstructs how its core engine instantly compares URLs in inbound messages against blocklists. This dynamic, real-time detection process is clearly animated, making the complex technical function of fraud interception tangible and reassuring for banking customers and institutions alike.

* Privacy-First Fraud Prevention: The ExpleoNóra Standard: ExpleoNóra emphasizes critical differentiators like full GDPR compliance, explicitly stating that "messages never leave users' phones." This strategic focus on data privacy and transparent, instant user notification builds an "ironclad" layer of trust and security, positioning ExpleoNóra as a responsible and innovative standard in anti-fraud solutions.

What We Can Learn

Show multi sensor data fusion delivering a comprehensive 360 degree maritime picture.


7. 1Password User onboarding video

Duration : 1 minute and 27 seconds

Developer secret management automation is brilliantly streamlined in this 1Password Developer Tools explainer, transforming the complex challenge of juggling numerous infrastructure credentials into a unified, secure, and highly efficient workflow. The video leverages crisp isometric animation and expert narration to visually deconstruct credential sprawl and showcase the product's seamless integration into the developer's ecosystem.

Why It Stands Out:

Unifying Disparate Developer Secrets: This 1Password video opens by visually depicting the scattered, insecure nature of traditional credential management, then dramatically consolidates these into a single, secure 1Password system. This iconic "stacking blocks" animation clearly communicates the product's core benefit: centralizing passwords, keys, and tokens.

Accelerating Development with Automated Access: Demonstrating tangible workflow enhancements, 1Password showcases effortless SSH key generation, secure autofill into platforms like GitHub, and streamlined terminal authentication via a revamped CLI. Biometric unlock for git push operations further exemplifies how productivity is boosted without sacrificing security.

* Uncompromised Security, Everywhere You Code: Beyond mere convenience, the video emphasizes robust security features like biometric authentication and dynamic secret injection into scripts at runtime. This positions 1Password Developer Tools as a comprehensive solution for working securely and efficiently from any device, building deep trust with its developer audience.

What We Can Learn

Visualize abstract processes like data flow and AI boosting technical engagement by twenty five percent.


8. BlueShift AI User success video

Duration : 1 minute and 30 seconds

AI-powered marketing personalization software, BlueShift AI's Customer AI, strategically positions itself as the ultimate solution for marketers struggling to convert customer data into tangible, revenue-generating actions. This video masterfully deconstructs how its intelligent system predicts customer intent, personalizes outreach, and optimizes engagement across every touchpoint, thereby simplifying complex marketing challenges into clear, actionable strategies.

Why It Stands Out:

Predictive AI: Transforming Data into Actionable Insights BlueShift AI's core strength lies in its ability to convert raw customer data into actionable intelligence. The video powerfully illustrates this with dynamic visualizations of predictive scores for purchase intent, activity levels, and real-time behavior, providing marketers with a clear understanding of who to target and when, moving beyond guesswork to data-driven confidence.

Hyper-Personalization: Engaging Customers at Peak Receptivity The Customer AI system personalizes every facet of the customer journey, from content recommendations to communication strategy. BlueShift AI demonstrates how the AI selects the optimal channel (e.g., mobile), the best send time (e.g., 6 PM), and even the most effective tone and style, ensuring messages resonate with customers at their most receptive moments, significantly boosting engagement.

* Quantifiable Impact: Driving Revenue with Smart Marketing This video effectively translates advanced AI capabilities into tangible business outcomes. By showcasing real-world success, such as Tradera's 131% sales increase, BlueShift AI provides compelling evidence that its Customer AI empowers marketers to make smarter decisions, maximize revenues, and cultivate deeply personalized customer experiences that lead to measurable growth and loyalty.

What We Can Learn

High fidelity visualization of components increases dwell time on key product benefits by 25 percent.


9. Scaleflex Getting started video

Duration : 1 minute and 38 seconds

IoT device fleet management is brilliantly simplified in this explainer animation, which positions JFrog Connect as the ultimate all-in-one platform for remotely managing and maintaining connected products. The video masterfully transitions from the chaos of developing diverse smart devices to the streamlined control offered by a single, powerful solution, empowering teams to ensure global product stability and drive innovation.

Why It Stands Out:

Visualizing End-to-End Device Lifecycle Mastery: The animation uses dynamic network topology visuals and evolving iconography to abstractly illustrate the overwhelming complexity of new smart products (from cameras to robots). It then transforms this scattered ecosystem into a unified, centrally managed network, demonstrating JFrog Connect's comprehensive reach from deployment to global maintenance.

Proactive Intelligence & Rapid Remote Remediation: JFrog Connect's core value of proactive problem-solving is vividly depicted. The video shows an animated "eye" representing the platform's agent, instantly detecting a critical issue like a CPU limit breach on an edge device. This leads to an on-screen prompt for an immediate fix, highlighting the platform's ability to deploy Over-The-Air (OTA) updates and remote debugging, resolving problems in minutes before they are even noticed.

* Empowering Teams with Unified Control: By simulating the user interface, the video showcases JFrog Connect's intuitive tools for updates, remote control, monitoring, and security. It directly addresses the needs of developers, support teams, and project managers, emphasizing how a plug-and-play platform offloads non-core infrastructure burdens, ensuring a stable product 24/7 and freeing up valuable resources for core product development.

What We Can Learn

Show global presence and robust infrastructure visually; build immense trust and credibility effectively.


10. BenQ Video training module

Duration : 1 minute and 6 seconds

Stepping into a new dimension of visual fidelity, this presentation unveils the MOBIUZ Gaming Monitor line.

More than just showcasing specs, it focuses on the revolutionary impact of detail, using abstract light and precise imagery to convey the power of 1152-zone Mini LED and 1000 nits brightness. This approach serves as a vivid video training module on next-level display technology.

The true magic lies in features like AI Detail Enhancement and Aesthetic Game Color modes, bringing unseen elements to light in Sci-Fi, Fantasy, and Realistic settings. This empowers players to uncover hidden depths and gain a competitive edge, truly transforming the gaming landscape shown.

What We Can Learn

Let your messaging simplify complex technology by using an easily understood relatable analogy.


11. Opel Interactive onboarding video

Duration : 1 minute and 8 seconds

EV technical features animation, the Opel Interactive onboarding video masterfully demystifies the Corsa-e's advanced engineering, proving its sophisticated electric vehicle technology is seamlessly integrated for dynamic performance and practical, efficient daily use. This compelling 3D product visualization strategically employs transparent CGI effects and precise information design to build profound consumer confidence, ensuring a clear understanding of EV ownership benefits.

Why It Stands Out:

X-Ray Vision: Unveiling the Opel Corsa-e's Electric Core The animation's signature "ghosting" effect provides an unprecedented x-ray view, peeling back the exterior to reveal the Opel Corsa-e's water-cooled battery, electric motor, and chassis-integrated design. This technical transparency visually proves efficient power distribution and optimized cabin space, addressing engineering complexities with undeniable clarity.

Dynamic Performance, Practical Power: The Corsa-e Experience The video powerfully showcases the Opel Corsa-e's real-world capabilities, from its rapid charging (80% in 30 minutes) and 337 km WLTP range to impressive acceleration (0-100 km/h in 8.1s) and energy-recovering regenerative braking. These dynamic sequences build excitement while emphasizing the car's practical benefits for everyday urban and longer journeys.

Intuitive Clarity: Onboarding Drivers with Smart Design Complex EV concepts are made accessible through a highly structured visual hierarchy and concise, synchronized on-screen text that highlights key features like selectable drive modes and the 7" digital driver information cluster. This thoughtful information design guides viewers through the Corsa-e's innovations, ensuring an intuitive understanding of its intelligent features.

What We Can Learn

Show how technology empowers operators with simplified control improving compliance sustainability costs.


12. PETAL In-app video tutorial

Duration : 2 minutes and 11 seconds

Real-time healthcare data integration is vividly explored in this PETAL in-app video tutorial, which masterfully illustrates how their cloud-based platform tackles systemic issues like fragmented data and sub-optimal patient access in Canada. Through engaging animation and data visualization, the video defines the challenge and then positions PETAL as the essential orchestrator, transforming disparate information into actionable insights for continuous improvement.

Why It Stands Out:

Orchestrating Healthcare Data Interoperability: The tutorial visually deconstructs the problem of siloed healthcare information with pixelated hospital icons, then brilliantly animates PETALs cloud-based orchestrator consolidating diverse data sources into an intricate, interconnected hexagonal network. This compelling sequence demonstrates real-time integration and standardization, proving PETALs capability to bridge critical information gaps.

Translating Big Data into Continuous Improvement: PETAL showcases its advanced analytics by depicting raw binary data dynamically transforming into clear concepts like "DECISION MAKING" and "CONTINUOUS IMPROVEMENT." This compelling visual metaphor, combined with a comprehensive real-time KPI dashboard featuring animated bar charts and numerical rankings, powerfully communicates how the platform generates actionable insights to enhance healthcare operations.

* Real-Time Metrics for Enhanced Patient Access: By highlighting Canada's national healthcare challenges and demonstrating a dynamic KPI dashboard that monitors wait times, appointments, and resource availability, PETAL directly addresses key pain points. The video concludes with a doctor-patient interaction, reinforcing the tangible impact of improved data flow on patient access to quality, integrated, and safe care, effectively onboarding viewers to the product's ultimate human benefit.

What We Can Learn

Hook viewers by highlighting existing uncertainties before presenting your precise technology solution effectively.


13. Trendence Product walk-through

Duration : 2 minutes and 19 seconds

This AI/ML data quality management platform walkthrough for Tredece's Sancus solution masterfully addresses the pervasive challenge of poor enterprise data quality. It visually dissects the financial and operational impact of unreliable data, then presents Sancus as a comprehensive, AI-driven solution designed to cleanse, enrich, and unify data for accelerated business outcomes and enhanced customer trust.

Why It Stands Out:

Quantifying the Hidden Costs of Poor Data: The video immediately establishes urgency by detailing the "$10 mn/year" financial impact of poor data quality (Gartner). It visually contrasts data chaos with seamless insights, compelling organizations to address the complexity, siloed decision-making, and eroded customer trust caused by unreliable information.

AI/ML-Driven Data Transformation with Active Learning: Tredeces Sancus showcases scalable machine learning algorithms that cleanse, deduplicate, and enrich data, built on the Databricks Lakehouse Architecture. Its intuitive dashboard with configurable metrics and an active learning feedback loop ensures continuous improvement and precise data management across diverse sources.

* Unlocking Real-Time Insights & Accelerating Business Outcomes: Sancus transforms raw data into rich, real-time insights, enabling proactive responses to evolving customer needs and mitigating critical issues like out-of-stocks. Seamless integration with enterprise systems like ERP/CRM ensures that high-quality, validated data flows efficiently, accelerating decision-making and business outcomes.

What We Can Learn

Visually contrast the old multi-part setup with the new single component, highlighting core innovation.


14. SymphonyAI Software walkthrough video

Duration : 2 minutes and 35 seconds

AI retail insights software: SymphonyAIs walkthrough expertly demonstrates how its predictive and generative AI platform transforms the overwhelming data challenges faced by retailers and CPG manufacturers into actionable, growth-driving intelligence. The video unfolds a compelling narrative, moving from the depiction of disparate data chaos to a world of instant insights, better decisions, and strategic growth, powered by intelligent, humanized AI assistance.

Why It Stands Out:

From Data Chaos to Actionable Clarity: The video strategically visualizes the "mountains of data" problem, then introduces SymphonyAIs central AI engine orchestrating dynamic information flow graphics and UI/UX simulations. This clear visual hierarchy transforms complex data streams into understandable insights, providing immediate answers to "what's happening" and "why it's happening."

AI-Powered Co-pilots for Intelligent Insights: SymphonyAI's "Sindy GenAI" applications feature innovative AI copilots that understand user intent, ask for clarity, and generate comprehensive visuals and narratives. This signature technique, like an expert assistant, empowers users to explore "what if" scenarios, solve complex merchandising questions, and identify all performance-affecting factors with unparalleled accuracy.

* Automating Decisions, Accelerating Growth: By integrating predictive and generative AI across Category Management, Supply Chain, and Store Operations, SymphonyAI removes manual burdens from data collection and analysis. The platform proactively manages complexities, automates report generation, and guides users through strategic scenarios, enabling faster, more informed decision-making and accelerating quantifiable revenue growth opportunities for businesses.

What We Can Learn

Quantify performance gains visually showing cooling efficiency improving CPU performance by 38 percent.


15. Valley Software demo video

Duration : 2 minutes and 38 seconds

Center pivot irrigation system explainer, Valley's video masterfully traces humanity's ancient quest for agricultural efficiency, culminating in a sophisticated demonstration of modern water management. Through visually compelling 3D animation and clear instructional breakdowns, this explainer comprehensively showcases how advanced technology optimizes resource use and boosts crop productivity.

Why It Stands Out:

3D Animation Reveals Precision Irrigation Mechanics: The video employs meticulous 3D animation to deconstruct the Valley system, vividly illustrating water capture from diverse sources, its journey through the conduit, and the precise application of drops by sprinklers for optimal soil absorption. This technical transparency effectively communicates the intelligent engineering behind efficient water delivery.

Versatility for Maximized Crop Potential: Highlighting the system's flexibility, the animation showcases its adaptability to various agricultural crops and terrains. Dynamic visuals demonstrate how Valley's variable rate irrigation precisely customizes water application based on topography and soil type, ensuring optimal growth and significantly increasing yields across the entire field.

* Remote Control for Smart Farm Management: Empowering growers, the video features a modern interface for remote management of their Valley irrigation systems via PC, tablet, or smartphone. This strategic emphasis on digital control underscores significant labor and time economies, allowing for multiple harvests per year and robust protection against drought, ensuring peace of mind.

What We Can Learn

Visually demonstrating complex technical mechanisms can increase viewer product understanding by over eighty percent.


16. FileRobot Product tour video

Duration : 2 minutes and 4 seconds

Operating effectively in the modern digital landscape, where assets reside in numerous disconnected systems, presents a significant hurdle to streamlined workflows and creative collaboration. This compelling video provides a genuinely insightful look at overcoming content fragmentation, offering a fresh and unified approach to managing and leveraging vital media resources effortlessly across teams.

FileRobot by Scaleflex is introduced as the foundational headless DAM solution, serving as the essential, universal source of truth for digital content. As shown in this comprehensive product tour video, its APIs and connectors facilitate deep integration, acting as a central hub connecting marketing, product, and technical workflows via a modern UI, finally eliminating asset duplication.

This integrated capability transforms how teams collaborate, offering not just superior organization but driving significantly enhanced productivity and accelerating content delivery speed. Every valuable asset becomes instantly accessible globally, empowering departments to move with remarkable agility and achieve greater impact across all channels and platforms.

What We Can Learn

Clearly demonstrating the step by step user journey accelerates understanding and viewer confidence significantly.


17. Oracle First run experience video

Duration : 2 minutes and 55 seconds

Years of cultivating reliable support builds a robust foundation for business growth. With deep roots in over four decades of experience, Oracle's global support network empowers customers, like a trusted compass guiding their journey. This scale of expertise ensures businesses navigate complexities effectively, bolstered by massive R&D investment and extensive professional resources.

Their commitment to comprehensive care spans every layer of technology, from hardware to applications. This holistic approach, detailed clearly almost like a first run experience video for navigating their offerings, includes crucial security patching and thorough testing. Such proactive measures significantly reduce vulnerabilities and safeguard your essential technology investments against potential threats.

Beyond defense, tools for self-resolution and automated processes dramatically cut down issue resolution times. This ensures a seamless experience, promising predictability with a transparent roadmap, avoiding forced migrations, and confirming dedicated support for core applications, helping you optimize value well into the future.

What We Can Learn

Explain innovative core technology and features through precise engaging visual storytelling and demonstration.


18. CMC Markets Feature adoption video

Duration : 31 seconds

Investing ideas spring to life through relatable illustrations, linking everyday concepts to financial possibilities and making investment feel approachable from the start. This creative opening is the video's strongest element, setting a distinct, welcoming tone for potential users.

Following this engaging intro, the video transitions into a practical feature adoption video, laying out the user experience within the CMC Invest app. It clearly demonstrates navigating markets, checking portfolios, and placing trades with straightforward visuals designed to build user confidence in the platform's ease of use.

Building confidence further, the video highlights impressive long-standing industry awards and showcases the compelling benefit of zero brokerage on key international shares, providing solid, results-oriented reasons to choose the platform.

What We Can Learn

Showcase product internal workings through detailed animation, building audience trust and expertise visually.


19. Lendi Software guide video

Duration : 31 seconds

This home loan refinancing explainer video for Lendi expertly demystifies the complex process, transforming a daunting financial task into an effortless customer journey. Leveraging an innovative 3D animated "house on wheels" and a dynamic cityscape, Lendi visually communicates its vast options and streamlined online application, swiftly instilling financial confidence in homeowners.

Why It Stands Out:

Animated Metaphor for Effortless Refinancing: Lendi brilliantly personifies the home loan process through a charming, mobile "house on wheels." This central characters seamless journey through a stylized city visually proves how the Lendi platform makes navigating the vast financial market intuitive and stress-free.

Dynamic Billboards for Instant Clarity: Complex data, such as "4K+ Home Loan Options" and "25+ Lenders," is presented with impactful motion graphics. These animated billboards effectively convey Lendi's comprehensive offerings and promise of "answers in minutes," turning abstract numbers into clear, digestible value propositions for the viewer.

* Modern Aesthetics Build Financial Confidence: The video's clean, minimalist 3D animation and vibrant brand color palette exude a contemporary and trustworthy feel. This polished visual design reinforces Lendis commitment to transparency and efficiency, assuring potential clients of a modern, reliable, and user-friendly digital financial solution.

What We Can Learn

Gradually reveal product complexity and features guiding viewers through the design story effectively.


20. Resolution Software tutorial

Duration : 32 seconds

Atlassian API Token management is redefined by Resolution's innovative app, transforming how Jira and Confluence integrations ensure security and control. This animated explainer visually demonstrates how unique API tokens replace passwords, offering enhanced security and seamless SSO compatibility, simplifying complex API access across diverse applications and devices.

Why It Stands Out:

Streamlined API Security for Jira & Confluence: The video deftly navigates the complexities of API access within Atlassian platforms, visually articulating how Resolution's app empowers users to take control. Through clear 2D isometric animation, it establishes a narrative where unique tokens provide a superior, more secure alternative to traditional passwords for integrating various applications.

Unique API Tokens: More Secure, Less Hassle: The explainer effectively illustrates the procedural generation of unique API tokens, using animated "key" symbols and concise on-screen text to highlight their inherent security benefits. This focused approach by Resolution instills confidence, demonstrating a tangible upgrade in protecting valuable Jira and Confluence data.

* Seamless SSO Integration for Enterprise Atlassian: Resolution strategically addresses enterprise-level concerns by prominently featuring the API Token app's compatibility with Single Sign-On environments. The clear visual cues and synchronized narration ensure that this crucial technical differentiator is immediately understood, positioning the solution as a frictionless enhancement for existing Atlassian infrastructures.

What We Can Learn

Explaining complex technical processes with clear animation increases audience information retention by 95 percent.


21. GL.iNet Customer activation video

Duration : 38 seconds

Advanced 4G LTE Wi-Fi 6 router technical product showcase, the GL.iNet Spitz Plus onboarding video strategically deconstructs advanced network hardware, offering an authoritative technical showcase that captivates and converts. It illuminates the router's precision engineering through an animated "x-ray" view, then systematically unveils its comprehensive connectivity and versatile features, making complex information instantly digestible.

Why It Stands Out:

X-Ray Vision into Advanced Hardware Design: The video employs sophisticated 3D product rendering to present an "x-ray" animation, revealing the GL.iNet Spitz Plus's internal Qualcomm SoC and efficient passive cooling architecture. This detailed look visually confirms the router's robust build and thoughtful engineering, enhancing user confidence in its durability and performance.

Mastering Multi-Gigabit Cellular and Wi-Fi Speeds: Through clear visual layers and on-screen metrics, the GL.iNet Spitz Plus highlights its high-capacity cellular connectivity (CAT-12) and AX3000 Wi-Fi 6 capabilities. The animation distinctly showcases 2.4GHz (574 Mbps) and 5GHz (2402 Mbps) throughputs, unequivocally communicating its superior network performance.

* Versatile Features for Modern Network Demands: The video systematically introduces user-centric functionalities like dual Nano-SIM card slots, 1G WAN/LAN ports, and advanced software features such as VPN Client/Server and AdGuard Home. This comprehensive overview positions the Spitz Plus as an adaptable solution for diverse, high-demand connectivity scenarios.

What We Can Learn

Combine abstract data visuals with realistic models, simplifying complex technical explanations for viewers.


22. NordVPN Reduce churn video

Duration : 3 minutes and 11 seconds

VPN vs Proxy Explained: NordVPN's animated explainer masterfully deconstructs the core differences between proxy servers and VPNs, establishing its superior security and privacy as the definitive choice for robust online protection. Through engaging 2D motion graphics and clear comparative visuals, the video navigates complex technical concepts, empowering users to make informed decisions about their digital safety.

Why It Stands Out:

Clearly Decoding Proxy vs. VPN Differences: The video utilizes a clever query-based menu and distinct color-coding (red for proxy, blue for VPN) to visually segment and simplify complex networking concepts. This side-by-side comparison, from application-level proxy operations to a VPN's operating system-wide functionality, ensures viewers grasp the fundamental distinctions with intuitive clarity.

Encryption in Action: Proving VPN's Comprehensive Shield: NordVPN effectively visualizes a VPN's robust security by demonstrating animated data scrambling as traffic passes through an encrypted tunnel. This starkly contrasts with the "eye" metaphor for unencrypted proxy traffic, powerfully communicating how a VPN like NordVPN offers system-wide protection, preventing third-party surveillance of all online activity.

* Strategic Feature Showcase: NordVPN's Advanced Protection: Beyond general comparisons, NordVPN strategically integrates its premium features, such as Threat Protection for blocking malicious websites and malware. By emphasizing its audited no-logs policy and advanced privacy controls, the video subtly positions NordVPN as the superior, trustworthy solution for comprehensive digital security, empowering users to choose a product that truly protects their data.

What We Can Learn

Vividly visualize the transformation process demonstrating system efficiency and quality results with clear visual appeal.


23. Provisur Product adoption video

Duration : 3 minutes and 1 second

Industrial meat separator animation by Provisur provides an exceptional onboarding experience, using advanced 3D product visualization to illuminate the Barracuda machine's complex capabilities. This video strategically employs photorealistic rendering, CGI ghosting effects, and precise segmented animations to transparently showcase the internal mechanisms and user-centric features, thereby building confidence and driving adoption.

Why It Stands Out:

Animated Transparency: Revealing Advanced Meat Separation: Provisur's Barracuda machine comes to life through sophisticated mechanical animation that uses X-ray views and dynamic material flow simulations. This granular detail reveals the intricate internal screw mechanism and highlights the precise separation process, delivering unparalleled insight into its core functionality and engineering excellence.

Precision Yield Control: Maximizing Product Quality & Efficiency: The video effectively demonstrates the Barracuda's critical role in optimizing output with visually compelling adjustable yield sequences and clear dual product streams. On-screen text, like "Decrease yield" and "Increase yield," provides immediate understanding of control options, directly addressing operational efficiency and product quality concerns.

* Adaptable Engineering: Versatile Head & Smart Automation: Provisur emphasizes the Barracuda's adaptability through a split-screen comparison of tapered and cylindrical processing heads, showcasing modularity. Innovative features such as "Auto reverse to relieve pressure" and "Soft start" are demonstrated with clarity, ensuring the audience grasps the intelligent design and operational benefits for streamlined product flow and maintenance.

What We Can Learn

Visualize technical specifications and speeds; audience engagement improves by 68% when features are clearly shown.


24. Sofitel Onboarding video tutorial

Duration : 3 minutes and 7 seconds

Legendary hotel brand narrative. The Sofitel Legend video meticulously crafts a legendary hotel brand narrative, establishing its properties as iconic destinations where history, culture, and bespoke luxury converge. Through a distinctive layered collage animation, it seamlessly weaves together historical figures, significant events, and global cultural tapestries, effectively onboarding viewers to an experience far beyond conventional luxury.

Why It Stands Out:

Unveiling History: Legendary Destinations Brought to Life: The video strategically positions each Sofitel Legend property not just as a hotel, but as a living monument, vividly illustrating "where history is made." From Agatha Christie's inspiration at the Old Cataract to Charlie Chaplin's honeymoon at the Metropole, the brands deep historical connections are dynamically revealed through artful paper cut-out and tear-away transitions, captivating culturally-minded guests.

Bespoke Luxury: Where Every Stay Tells a Story: Sofitel Legend elevates its brand promise by showcasing personalized, artful service alongside unique historical contexts. The narrative highlights intimate details, like private butler services in Cartagena, or the People's Grand Hotel's exquisite guest care, fostering a perception of luxury that is deeply experiential and tailored, converting viewers with the allure of a uniquely curated stay.

* Dynamic Collages: An Artistic Journey Through Culture: Employing a sophisticated layered collage animation, the video offers an aesthetically rich exploration of diverse global cultures. Each scene blends vintage maps, historical photos, and vibrant illustrations with modern hotel imagery, creating a visual tapestry that is both enchanting and informative. This innovative storytelling approach ensures the Sofitel Legend brand's rich heritage is communicated with unparalleled artistry.

What We Can Learn

Displaying multiple units effectively conveys product scalability and availability to a wide audience.


25. Vantiva Video user guide

Duration : 53 seconds

Integrated smart soundbar reveal, the Vantiva Soundscape video strategically redefines home entertainment, moving beyond conventional audio quality to promise a phenomenal, immersive experience. It orchestrates a sophisticated visual and auditory journey, showcasing advanced integration of sound, vision, and smart features through dynamic CGI and compelling storytelling.

Why It Stands Out:

Dynamic CGI Illuminates Engineering Mastery: This Vantiva Soundscape video utilizes intricate procedural component breakdown animations and glowing particle effects to visibly translate complex internal engineering into a captivating visual narrative. This technical virtuosity builds immediate confidence in the product's advanced design and capabilities.

An Immersive Journey into Phenomenal Sound: The video takes viewers on an aspirational sensory odyssey, transforming an ordinary living room into a cosmic environment, complete with an astronaut, to convey the "epic" scale of 150-watt sound and Dolby Atmos. This experience-driven approach powerfully communicates the transformative impact of Vantiva Soundscape.

The Integrated Ecosystem of Future Entertainment: Beyond sound, the video positions Vantiva Soundscape as a comprehensive, future-proof entertainment hub. It seamlessly integrates key smart features like WiFi 6, Google Assistant, Android TV 12, and Cloud Gaming, using concise on-screen text to highlight a complete, cutting-edge solution for the modern home.

What We Can Learn

Use clear visuals of product features to increase purchase consideration by over sixty percent.


26. RIFO Video welcome series

Duration : 53 seconds

RIFO push-fit plumbing animation masterfully deconstructs the F6 Push-Fit system, proving its superior engineering, remarkable ease of installation, and robust reliability for diverse piping. Through a sophisticated CGI visualization, the video meticulously reveals internal mechanics and highlights critical safety features, effectively onboarding viewers with absolute clarity and building immediate trust in the RIIFO product.

Why It Stands Out:

Engineering Unveiled: Simplifying Push-Fit Technology: RIIFO employs a stunning exploded view animation, meticulously labeling internal components like the brass body, collet, and double seal rings. This technical transparency, coupled with clear on-screen text, transforms complex engineering into easily digestible insights, demonstrating the F6 Push-Fit's innovative design and intuitive "just push to connect" functionality.

Beyond Connection: Proving Leak-Proof Reliability: The video provides compelling visual evidence of the RIIFO F6 Push-Fit's integrity through detailed animations. It showcases the crucial "double slip prevention" of the spacer and grab ring, alongside a "double seal rings structure," which together guarantee a secure, leak-proof connection, visually confirmed by the illuminating green inspection holes and a fluid simulation.

* Award-Winning Adaptability: RIIFO's Design Edge: RIIFO strategically highlights the F6 Push-Fit's versatility, demonstrating seamless compatibility with both PEX and multilayer pipes using the same fitting. This crucial benefit, combined with a proud display of its German iF and Reddot Design Awards, positions RIIFO as a leader in innovative, future-proof plumbing solutions, enhancing brand credibility and market appeal.

What We Can Learn

Visual explanations help viewers retain 95% of complex concepts improving understanding


27. Ansys Explainer video

Duration : 1 minute and 25 seconds

Ansys CFD F1 design optimization masterfully communicates the transformative power of virtual simulation, showcasing how Ansys's software rapidly optimizes complex F1 car designs. Through dynamic 3D visualizations, it deconstructs advanced Computational Fluid Dynamics (CFD) processes to illustrate how engineers accelerate innovation, reduce costs, and achieve optimal performance, positioning Ansys as the critical tool for cutting-edge automotive development.

Why It Stands Out:

Deconstructing the F1 Car: Visualizing Complex CFD Workflows: The video meticulously explains Ansyss CFD methodology, starting from a high-fidelity F1 CAD model and progressively illustrating the intricate meshing process, fluid flow, and heat transfer analysis. This multi-layered, visually rich approach makes highly technical engineering processes digestible and engaging.

Accelerated Virtual Prototyping for Optimal Design: Ansys demonstrates the power of rapid design iteration by visually transitioning through numerous F1 prototype variations and simulating their performance. This highlights how virtual testing efficiently identifies optimal solutions and significantly reduces development time and costs "before any metal is cut."

* Bridging Digital Precision with Real-World Performance: By linking detailed simulations (showing particle traces and thermal mapping) with the ultimate goal of F1 racing success, the Ansys explainer effectively contextualizes the software's impact. It showcases how virtual accuracy translates directly into superior on-track performance and empowers data-driven decision-making for engineering teams.

What We Can Learn

Illustrate real world use cases through simple graphic representation boosting application understanding for users.


28. Acer Product explainer video

Duration : 15 seconds

This eco-friendly laptop product explainer for the Acer Aspire Vero masterfully onboards eco-conscious consumers by visually translating its core thesis: a high-performance, aesthetically pleasing device forged from recycled materials. Through dynamic 3D animation and strategic visual storytelling, the video seamlessly blends cutting-edge technology with a compelling commitment to environmental responsibility, showcasing how sustainability can enhance, not compromise, modern tech.

Why It Stands Out:

Showcasing Sustainable Materiality and Design: The Acer Aspire Vero video meticulously renders the unique, speckled texture of its Post-Consumer Recycled (PCR) materials with photorealistic fidelity. This visual emphasis on the material's origin, coupled with sleek industrial design, positions the laptop not just as eco-friendly but as a premium, thoughtfully crafted product.

Integrating Modern Performance with Green Innovation: Beyond its sustainable build, the video seamlessly highlights the Aspire Vero's powerful 11th Gen Intel® Core„¢ Processors and Windows 11 integration through concise on-screen text and dynamic reveals. This dual-focus reassures viewers that environmental responsibility comes without sacrificing the high-performance capabilities expected from a modern laptop.

* Crafting an Aspirational Eco-Tech Narrative: With fluid camera choreography and aspirational scenes set in lush, natural environments, the video constructs a compelling "Green PC" identity for the Acer Aspire Vero. This narrative artistry inspires viewers to embrace a harmonious blend of advanced technology and environmental consciousness, fostering brand trust and promoting responsible consumer choices.

What We Can Learn

Employ educational visuals effectively to build foundational knowledge deeply connecting with your audience.


29. Electrolux Video aided onboarding

Duration : 15 seconds

The Electrolux cordless vacuum features video for the UltimateHome 900 masterfully demonstrates how superior power and advanced filtration combine for a truly healthy home. Through dynamic CGI and compelling live-action, it visually proves the cleaner's exceptional dirt removal and microdust capture, making invisible benefits tangible for viewers.

Why It Stands Out:

Powerful Suction, Visually Verified: See the Ultimate Clean The video provides a visual tour de force, leveraging slow-motion close-ups and dynamic CGI particle simulations to demonstrate the Electrolux UltimateHome 900s "5 times more powerful suction," pulling visible debris from deep carpets with undeniable force. This direct visual proof builds immediate confidence in the cleaners efficacy.

Beyond Dirt: Revealing Microdust Filtration for a Healthier Home Going beyond surface-level cleaning, the Electrolux video utilizes a seamless animated breakdown of its 5-step filtration system. This reveals how the UltimateHome 900 captures "up to 99.99% of microdust," transforming an abstract health benefit into a clear, visually comprehensible promise of purer air.

Swedish Thinking, Better Living: The Aesthetic of Effortless Clean Set in a modern, sunlit home, the production frames the Electrolux UltimateHome 900 within an aspirational lifestyle. Its clean aesthetic and efficient pacing, paired with concise on-screen text, underscore the brand's commitment to "Swedish thinking, Better Living," positioning the cleaner as an essential, high-performance tool for effortless home well-being.

What We Can Learn

Show technical performance improvements through clear animated side by side comparisons for greater impact.


30. FXTM Step by step video guide

Duration : 19 seconds

Potential for market engagement unfolds clearly, presenting a compelling route for diverse participation. The focus on being copied for a profit share or effortlessly replicating top strategies highlights a unique accessible approach to FXTM Copy Trading.

The clean platform interface visuals masterfully simplify complex concepts, serving as a practical step by step video guide. This makes the entire process feel intuitive and achievable for viewers, effectively framing trading as a collaborative, win-win venture where everyone can potentially thrive, fostering confidence and inspiring viewers to seize their own potential in the markets.

What We Can Learn

Visually demonstrating internal technology through animation can increase audience understanding by 65%.


FAQ

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How can a software onboarding video boost early user engagement?

Onboarding videos accelerate user engagement by showcasing value and simplifying initial use. This fosters faster adoption and higher user satisfaction.

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What are must-have elements for a successful software onboarding video?

Essential elements include clear explanations of key features, benefits, and use cases, presented with high-quality visuals and audio.

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What's the ideal length for a software onboarding video to keep users hooked?

Ideal length is typically 60 seconds to 3 minutes, tailored to software complexity. Shorter videos maintain user attention and deliver core information effectively.

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How can I use videos to reduce new user frustration with my software?

Videos mitigate frustration by visually guiding users through common tasks and troubleshooting, proactively addressing potential issues.

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How do I showcase complex software features in a video without overwhelming users?

Complex features are best presented in digestible steps, using screen recordings, animations, and clear narration to avoid overwhelming users.

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What's the best way to structure a software demo video for new customers?

Structure demos around user journeys and problem-solving, showcasing how the software provides solutions and drives conversions.

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Can storytelling make my software onboarding videos more compelling? How?

Storytelling enhances onboarding by forging emotional connections, making the software more relatable and memorable.

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What's a strong call to action for my software product tour video?

Strong calls to action encourage immediate engagement, prompting users to explore further through free trials, demos, or additional resources.

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What type of onboarding video best suits my software's complexity and target audience?

The optimal video type depends on software complexity and target audience. Interactive tutorials suit complex software, while concise explainers work for broader audiences.

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How can I make my software onboarding videos more engaging and memorable?

Engaging onboarding videos utilize dynamic visuals, clear audio, and concise narratives, often incorporating interactive elements and real-world examples.

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What are scripting best practices for clear and concise software onboarding videos?

Effective scripts focus on benefits, employ clear and concise language, and follow a logical narrative structure.

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Should I use animation in my software onboarding videos? When is it most effective?

Animation excels at visualizing abstract concepts, simplifying complex processes, and enhancing visual appeal.

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How do welcome videos set the tone for a positive user experience with my software?

Welcome videos establish a positive user experience by introducing the software's purpose and benefits, creating a welcoming first impression.

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How can video tutorials improve user adoption of key software features?

Video tutorials boost user adoption by providing step-by-step guidance on key features, increasing user confidence and proficiency.

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How can I plan a series of onboarding videos that guide users through my software seamlessly?

A successful onboarding video series maps the user journey, creating videos for each stage to ensure a seamless and progressive learning experience. Typical project timelines range from 3-8 weeks, with fixed-fee pricing from $1000-$6000 depending on complexity and length.



Measure & Optimize Onboarding Video Performance


Creating a Software Product Onboarding Video is only the beginning. True impact comes from understanding how users engage with it and constantly improving. This measurement cycle transforms a static asset into a dynamic tool, unlocking valuable insights into the user experience.

  • Teams must closely track video completion rates and identify specific drop-off points, revealing exactly where viewers lose interest or encounter confusion.

  • Delving deeper involves analyzing rewind or replay segments and gathering direct user feedback to pinpoint specific unclear moments needing refinement.

  • Connecting video watch data with subsequent in-app actions provides clear evidence of effectiveness and links viewing directly to feature adoption rates.

  • Leverage these insights for targeted optimization, perhaps through A/B testing different calls to action or tailoring video content based on user segment data.


  • Analyzing performance data and user feedback offers a roadmap for refinement, ensuring the video remains relevant and effective as the product evolves. This iterative process is key. Consistently measuring and optimizing maximizes user engagement, smoothing the user journey and significantly boosting overall product adoption.


    Why Advids for Software Product Onboarding Video?


    At Advids, we create compelling software product onboarding video s that drive results. Our blend of creative storytelling, advanced technology, and proven experience ensures your vision translates into effective animation. We've completed over 3400 successful projects across various industries, and now we're ready to help you onboard users seamlessly with engaging video content.

    Streamline User Onboarding with Engaging Videos:

    Customized Software Product Onboarding Video Solutions: From concise explainer videos to interactive tutorials, we tailor each project to your specific software, brand, and target audience.
    Creative Storytelling Through Animation: We craft narratives that resonate with users, simplifying complex features and highlighting key benefits for a smooth onboarding experience.
    Cutting-Edge Software Product Onboarding Video Technology: We utilize the latest animation software and techniques to create visually stunning videos that leave a lasting impression.

    Experience and Expertise You Can Rely On:

    12+ Years of Proven Success: With over 3400 successful projects under our belt, we understand what makes a Software Product Onboarding Video truly effective. Out of these, over 270 projects have been specifically focused on software product onboarding, demonstrating our specialized expertise in this area.
    Trusted by Industry Leaders: Brands like Razorpay, Ola, Mercedes, the United Nations, Continental, and Mercer trust Advids to bring their stories to life. We've helped numerous software companies optimize their user onboarding process through engaging video content.
    Client Satisfaction Guaranteed: Our commitment to excellence is reflected in over 109 five-star Google reviews, showcasing our talent, creativity, and dedication to client satisfaction.

    A Partnership Built on Collaboration and Communication:

    Collaborative Process: We work closely with you throughout the entire process, from initial concept to final delivery, ensuring your vision is realized in the final animation.
    Strategic Communication: We prioritize clear and open communication, understanding your needs, target audience, and brand identity to create impactful Software Product Onboarding Videos.

    Ready to unlock the potential of Software Product Onboarding Video for your business with the latest video design trends of 2024? Let Advids be your trusted partner in transforming your ideas into engaging and effective animated experiences.

    Checkout some of the projects and work our team at Advids has been producing:


    What is a Software Product Onboarding Video?


    A software product onboarding video is a short, engaging video that introduces new users to your software and guides them through its basic functionalities. It acts as a virtual tour , showcasing the interface, features, and benefits of your product. This video aims to simplify the learning process , reduce user frustration, and increase product adoption .

    Onboarding videos can be used for various purposes, such as welcoming new users, explaining key features, providing step-by-step tutorials, and addressing common questions. They can be incorporated into your website, email marketing campaigns, or even within the software itself.


    What do top Software Product Onboarding Videos have in common?


    Craft compelling software onboarding videos by focusing on user needs and showcasing tangible results.

    Target Audience Focus - Tailor the video's message and tone to resonate with specific user segments . Best practice: Create user personas .

    • Defined Software Objectives - Set measurable goals, such as increased trial sign-ups or feature adoption. Best practice: Define clear KPIs.
    • Intuitive User Journey - Guide users through a logical flow, highlighting key interactions. Best practice: Use interactive elements .
    • Prioritized Feature Showcase - Focus on the "must-have" features that solve critical user needs. Best practice: Use a tiered approach.
    • Compelling Visuals - Use high-quality screen recordings and animations to enhance engagement. Best practice: Use professional editing .
    • Problem/Solution Approach - clearly articulate the problem and demonstrate how the software solves it. Best practice: Use a before-and-after approach.
    • Engaging Narrative - Create a compelling story that connects with viewers emotionally. Best practice: Use relatable characters.
    • User Success Stories - Showcase real-world examples of how the software has benefited users. Best practice: Feature diverse users.
    • Quantifiable Results - Use data visualizations to present key performance indicators. Best practice: Use charts and graphs.
    • Authentic Testimonials - Include genuine user feedback to build trust and credibility. Best practice: Use video testimonials.


    What makes Software Product Onboarding Video effective?


    Imagine instantly boosting user engagement and product adoption. Effective software product onboarding videos achieve this by addressing specific user pain points, such as difficulty navigating the dashboard, confusion over key features like reporting, and a lack of clear guidance on achieving desired outcomes. They demonstrate how the product solves these problems using a clear problem-solution-benefit story arc. Each stage should be visually represented, for example, using animated icons to guide users through the interface, showing real users successfully completing tasks, and employing screen recordings with voiceover to highlight key workflows.

    The video must be concise, ideally under 2 minutes. Allocate time strategically: opening hook , core feature demonstration , etc. Use plain language, focusing on user benefits, not technical specifications. Include multiple CTAs tailored to different viewer segments: schedule a demo, download a guide, or watch a tutorial on a specific feature.

    Conduct A/B testing of different video versions and gather feedback on clarity, engagement, and comprehension. Maintain consistent brand colors, fonts, and logo placement throughout the video. Track specific KPIs: click-through rates on CTAs, average view duration, and correlation between video views and subsequent in-app actions. This data-driven approach ensures continuous improvement and maximizes the videos impact.


    How long should your Software Product Onboarding Video be?


    Optimize software onboarding video length for maximum impact by aligning video type , content, and target audience stage .

    Pre-production Considerations for Determining Video Length:

    • What key features need showcasing?
    • Which audience segment is targeted?
    • What's the ideal video style?
    • How complex is the software workflow?
    • What platform dictates video length?
    • Does the video need a demo or tutorial?
    • What's the desired user engagement level?

    Software product onboarding video length guide

    Software Product Onboarding TypesVideo LengthUse CaseFunnel
    Explainer Video45-60 secondsConcisely highlights key features and benefits, using engaging visuals and narration, possibly with a minimalist styleAwareness/Consideration
    Product Demo1-2 minutesShows the software in action, focusing on core functionalities and user experience, using a live-action screen recordingConsideration/Conversion
    Tutorial Video1-2 minutesGuides users through specific tasks, step-by-step, using clear instructions and screen recordingsConversion/Retention
    Walkthrough Video90 seconds - 1 minute 30 secondsProvides a comprehensive overview of the software's features and workflow, using a kinetic typography styleConsideration/Conversion
    Animated Screen Recording30-45 secondsVisually engaging demonstration of key features, highlighting user interactions, using a fast-paced styleAwareness/Consideration


    How to create Software Product Onboarding Videos?


    Creating effective software onboarding videos requires a strategic approach that prioritizes user understanding and clear communication. Mastering the pre-production and production phases is key to delivering a compelling and impactful final product.

    * Define Target Audience - Use user personas to create a highly targeted video that speaks directly to their needs.

    • Identify Key Features - Prioritize features that offer the most significant value and address user pain points effectively.
    • Craft Compelling Narrative - Use a problem/solution structure, focusing on user benefits and showcasing quick wins .
    • Storyboard Development - A detailed storyboard ensures visual consistency and prevents costly reshoots during production.
    • Scriptwriting - Use concise, clear language and focus on the user's perspective to maintain engagement.
    • Screen Recording - Use high-resolution recordings with clear visuals and smooth transitions to enhance clarity.
    • Animation Creation - Employ animations to illustrate complex processes or abstract concepts in a user-friendly way.
    • Video Editing - Use dynamic editing techniques to maintain viewer interest and highlight key features effectively.
    • final review - Conduct multiple review sessions with stakeholders to ensure the video is accurate, engaging, and effective.
    • Platform Optimization - Optimize for various devices and platforms to ensure consistent viewing experience across all channels.


    Crafting a Compelling Onboarding Video Script


    Crafting a compelling script is the heart of creating effective onboarding video examples. A well-written script transforms features into benefits, turning viewers into engaged users. Let's explore how we can achieve this.

    Think about how different audiences have different needs. A product demo video for project managers would focus on efficiency and collaboration tools, unlike a video for designers, which might emphasize creative features. Remember the user personas we discussed earlier? Use those to guide your scriptwriting. A strong opening hook , like a relatable problem statement, grabs attention immediately.

    Let's dive into some key pointers for crafting a script that converts:

    • Clearly articulate how the software solves user problems and improves their lives. Instead of just listing features, show how they translate into tangible benefits .
    • Use clear, concise language and visuals. Avoid jargon and technical terms, opting for a conversational tone that builds rapport. Think about how you'd explain the software to a friend.
    • Structure your narrative logically, guiding users through a seamless journey . Highlight quick wins to showcase immediate value and encourage further exploration. Product demo videos can be particularly effective for this.
    • End with a clear call to action . Tell viewers what to do next, whether it's signing up for a free trial or exploring specific features.

    By following these tips, you can create effective onboarding video examples that truly resonate with your target audience and drive meaningful engagement .


    The Benefits of Using Professional Onboarding Video Production


    Beyond the technicalities of video creation lies the art of crafting truly effective onboarding experiences. professional production elevates user engagement, comprehension, and ultimately, your bottom line. Imagine onboarding that not only informs but inspires, transforming new users into confident advocates.

    Investing in professional expertise unlocks a world of advantages. We bring your vision to life, crafting high-quality onboarding video examples that resonate with your target audience. From concept to completion, we handle every detail, freeing your team to focus on what they do best.

    • We tell compelling stories that connect with users on an emotional level, showcasing the true value of your software. Software Explainer Videos , expertly crafted, transform complex processes into easily digestible visuals , accelerating user understanding and adoption.
    • brand consistency is paramount. We ensure your brand message shines through every frame, reinforcing trust and recognition.
    • optimized for conversions , our videos guide users seamlessly through the onboarding journey, maximizing engagement and driving desired actions.
    • Data-driven optimization allows us to continuously refine your video strategy, ensuring maximum impact and return on investment.

    With professional onboarding videos, you're not just creating content; you're building relationships, fostering loyalty, and setting the stage for long-term user success.


    Choosing the Right Animation Style for Onboarding Videos


    Creating engaging software onboarding videos requires careful consideration of animation style. The right approach can transform a simple explanation into a captivating experience, boosting user comprehension and overall satisfaction. Think about it – a playful 2D animation might resonate with a younger audience, while a sleek, corporate client onboarding video demands a more professional touch. Choosing the right style is key to creating the best onboarding videos software.

    Let's explore some popular animation styles and their applications:

    • 2D and 3D Animation: 2D animation offers a cost-effective and versatile solution for various onboarding needs. 3D animation, on the other hand, brings a level of realism and depth, perfect for showcasing intricate product features. Imagine a client onboarding video demonstrating a complex software interface – 3D animation can make it crystal clear.
    • Motion Graphics and Whiteboard Animation: Motion graphics excel at visualizing data and abstract concepts, making complex information digestible. Whiteboard animation, with its engaging storytelling approach, is ideal for step-by-step tutorials and explaining intricate workflows.
    • Kinetic Typography: For text-heavy narratives or highlighting key messages, kinetic typography offers a dynamic and visually appealing solution. Think impactful slogans or core value propositions brought to life through animated text.

    Remember, the goal is to enhance user understanding, not overwhelm with excessive visuals. Balance visual appeal with clarity and conciseness. Test different styles with your target audience and gather feedback to refine your approach. Collaborating with experienced animators can elevate your onboarding videos to the next level. By carefully considering these factors, we can create compelling onboarding experiences that truly resonate with our users.


    Collaborating Effectively with Onboarding Video Producers


    Working effectively with video producers hinges on clear communication and a shared vision. We've covered the essentials of onboarding videos, now let's explore how to translate that knowledge into a successful collaboration. Think of your producer as an extension of your team, a partner in bringing your vision to life. Open communication is key – sharing your goals, target audience insights, and desired outcomes sets the stage for a productive partnership. Remember those user personas? Sharing them provides valuable context for the producer's creative process.

    Providing existing brand assets ensures consistency and reinforces your brand identity. Think style guides, logos, and any previous marketing materials. This helps the producer align with your overall brand aesthetic. Reviewing application onboarding video examples together can spark creative ideas and ensure you're both on the same page. Exploring interactive product videos can add another layer of engagement, transforming passive viewers into active participants.

    • Collaboratively develop the script, ensuring it accurately reflects your message and resonates with your target audience.
    • Provide regular feedback throughout the production process. This keeps the project on track and allows for adjustments along the way.
    • Respect the producer's expertise. They bring valuable technical and creative skills to the table. Trust their judgment and be open to their suggestions.
    • Discuss budget and timelines upfront to establish realistic expectations and avoid surprises down the line.

    By following these guidelines, we can foster a strong working relationship with our video producers, resulting in high-quality onboarding videos that effectively engage our target audience and drive desired results.


    Optimizing Onboarding Videos for Different Platforms


    Let's talk about optimizing our onboarding videos for different platforms . It's crucial to remember that each platform has its own unique audience and best practices. Creating top onboarding video examples requires us to think strategically about how we tailor our content for maximum impact. software training videos , especially, can benefit from this targeted approach.

    Thinking about where our audience spends their time online is key. Are they on YouTube, LinkedIn, or maybe even TikTok? Each platform has its own quirks and preferences. Let's dive into some practical tips for optimizing our videos across different platforms.

    • tailor video length and format: Shorter, snappier videos might work wonders on TikTok, while longer, in-depth tutorials could thrive on YouTube. Think about what feels natural for each platform and adjust accordingly.
    • customize content for each audience: A video aimed at seasoned professionals on LinkedIn will likely have a different tone and message than one designed for a younger audience on Instagram. Consider user demographics and tailor our content to resonate with each specific group.
    • Leverage platform-specific features : Think interactive elements, captions, and hashtags. Using these features can significantly boost engagement and visibility.
    • Track performance and adapt: Keep an eye on those metrics! Are people watching our videos all the way through? Are they clicking on our calls to action? Use data to refine our strategy and ensure we're getting the most bang for our buck.

    By following these tips, we can create truly effective onboarding videos that reach our target audience on the platforms they prefer, ultimately driving engagement and achieving our desired outcomes.


    How software product onboarding video examples are curated?


    We dove deep into product tour videos, curating an insightful resource guided by an 8-parameter framework:

    Our 8-Parameter Curation Framework

    1.Relevance Authentic product tour videos showcasing real-world applications.
    2.Diversity Showcasing diverse visual styles, industries, and target audiences for inspiration.
    3.Engagement Analyzing audience response, information design, 10-second litmus test.
    4.Visual Design Evaluating aesthetics, clarity, effectiveness of visuals.
    5.Narrative Structure Assessing storyline clarity, flow, message effectiveness.
    6.Call to Action Examining call to action strength, clarity, and effectiveness in driving trial sign-ups or feature exploration within the software.
    7.Brand Alignment Determining video alignment with brand message , identity, and the overall user experience within the software.
    8.Performance Metrics Utilising VidIQ to assess watch time, audience retention.

    A team of video designers, video marketers, and digital content experts collaborated with lead editor Orko to ensure diverse, adaptable examples, moving beyond the repetitive.

    Updated October 15th, 2024, this collection is constantly refreshed with new examples meeting high standards, featuring styles like:

    1. Animated Explainers
    2. Product Demos
    3. Customer Onboarding
    4. Technical Walkthroughs
    5. UI Demo Animations

    0.22% of videos are featured in this blog. With only 3.5% videos meeting the visual design parameter.

    Advids
    Source: Advids/Youtube, software product onboarding video examples 2024, n=13636 videos within duration <3 mintues, across industries.

    Author at advids
    A video producer with a passion for creating compelling video narratives, Orko Roy brings a wealth of experience to his role. His background in Digital Journalism and over 11 years of freelance media consulting inform his approach to video production. For the past 7 years, he has been a vital part of the Advids team, honing his expertise in video content planning, creation, and strategy.

    His collaborative approach ensures that he works closely with clients, from startups to enterprises, to understand their communication goals and deliver impactful video solutions. He thrives on transforming ideas into engaging videos, whether it's a product demo, an educational explainer, or a brand story.

    An avid reader of modern marketing literature, he keeps his knowledge current. Among his favorite reads from 2024 are "Balls Out Marketing" by Peter Roesler, "Give to Grow" by Mo Bunnell and "For the Culture" by Marcus Collins. His results-driven approach ensures that video content resonates with audiences and helps businesses flourish.

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