Video Creation Service

30 User Guide Video Examples That Drive Product Adoption

Orko Roy
Last updated
Jul. 06, 2025

Is your SaaS product onboarding process failing to engage users? Unlock the potential of interactive tutorials! This article explores compelling examples of user guide videos crafted for SaaS products. Discover how these tutorials can transform intricate workflows into intuitive pathways, ultimately enhancing user engagement and accelerating product adoption.

Video's role in modern marketing:

96% of people have watched an explainer video to learn more about a product or service.
90% of marketers saw their digital engagement strategies completely transform during the COVID-19 pandemic, according to V. Afshar, Research Director at Salesforce.
There was a 50% increase in views on videos geared towards beginners.

Improve user retention and elevate satisfaction within your business. These examples demonstrate how impactful interactive user guide video can be in driving feature discovery and minimizing the need for customer support. Observe how interactive features, such as quizzes and adaptable scenarios, can cultivate a more immersive learning journey for your users. From interactive hotspots to integrated evaluations, explore a spectrum of interactive methods to inspire your next onboarding video project.

User Guide Video Examples

1. World Microbe Forum

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Duration : 1 minute and 12 seconds

Catalyzing collective action against humanity's microscopic adversaries, bridging dispersed expertise is paramount. Overcoming physical distance and dialogues stalled by global events is essential for rapid scientific progress and forming vital worldwide connections in critical research areas.

World Microbe Forum presents an innovative space to unite these efforts. Within its highly interactive online environment, researchers forge connections globally across diverse microbial sciences, illustrating the power of this how to video approach for fostering international collaboration among researchers.

Curated sessions and facilitated exchanges, from one-on-one to small groups, empower professionals to share insights and propel breakthroughs together. It offers a compelling blueprint, inspiring new approaches to collaborative discovery worldwide.

What We Can Learn

Clearly demonstrate complex processes and features using intuitive interface views


2. ZEISS Instructional video content

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Duration : 1 minute and 18 seconds

Unveiling the hidden complexities within products, this video showcases an extraordinary ability to reveal what lies inside. Powered by technology like ZEISS INSPECT X-Ray, it moves decisively beyond external examination, allowing users to grasp internal design and composition with remarkable clarity for critical quality assurance. Seeing beneath the surface provides crucial insights.

Beyond just seeing, the power of detailed internal analysis provides a significant advantage. Automated batch processing, individual component isolation, and precise defect and porosity detection transform complex scan data into actionable insights. This clear visual presentation offers powerful instructional video content for understanding integrity and enhancing product reliability.

What We Can Learn

Clearly showing problem solution via animation boosts understanding viewers retain 95 percent via video.


3. monday.com Software walkthrough video

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Duration : 1 minute and 1 second

Escape the chaos of scattered tools with a solution transcending traditional CRM limits. monday CRM emerges as a flexible work operating system adept at managing your sales pipeline, contacts, and seamlessly integrating vital client projects and marketing campaigns into one unified workspace. Its unique proposition is consolidating diverse functions, fostering team enthusiasm.

This software walkthrough video compellingly demonstrates the system's complete customization, allowing workflows tailored precisely for unique business needs. It provides crucial clarity into progress and team activity, facilitating seamless collaboration across your entire operation.

Dynamic views like Kanban or Chart offer insightful perspectives at a glance. Robust integrations create a seamless flow between vital tools, solidifying it as a powerful, unified hub designed to empower teams and streamline all sales-related efforts and beyond.

What We Can Learn

Discover how simulation makes abstract data and complex technical details immediately understandable and engaging.


4. Mandata Application guide video

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Duration : 1 minute and 22 seconds

Unveiling a streamlined future for transport businesses, this animation creatively simplifies complex operational challenges. It paints a compelling picture of efficiency and cost savings, establishing a clear value proposition for Mandata TMS.

Serving as a clear application guide video, it visually maps tangible gains like reduced empty miles through smarter planning and preventing costly errors via built-in alerts. By illustrating benefits such as improved cash flow, lower insurance premiums, and maintenance savings with simple, flowing steps, the piece builds confidence and inspires businesses to see how software can reshape their operational landscape.

What We Can Learn

Animated storytelling connects a visionary brand's purpose with the audience journey effectively.


5. Mastercard virtual cards Software tutorial video

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Duration : 1 minute and 23 seconds

Simplifying business spending for intricate projects is compellingly shown. An event planner tackles the complexities of expenses by leveraging allocated digital cards, demonstrating a seamless blend of security and adaptability. The narrative captures how precise control over finances can be achieved with modern tools.

The video effectively details receiving a mobile virtual card, adding it to a digital wallet, and executing transactions online or via contactless payment. The clear steps, presented much like a software tutorial video, highlight the intuitive nature of integrating this tool into various purchasing scenarios. It reveals how real-time visibility supports confident financial management.

What We Can Learn

Use dynamic visuals to promise hassle free delivery eliminating audience worries.


6. RAM Product guide video

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Duration : 1 minute and 25 seconds

Industrial operations face a surging wave of cyber threats, dispersed yet interconnected. The video for RAM squared cuts through this complexity, offering a compelling look at securing everything you operate. This insightful product guide video transforms abstract risks into concrete, visualized vulnerabilities and comprehensive protection.

Empowering security practitioners with dynamic defense, it visualizes gaining command over complex environments, enabling proactive prevention of disruption across assets and production lines. The system offers a consolidated 360-degree view and seamlessly integrates, whether standalone or overlaid, building resilience and enhancing ROI.

What We Can Learn

Generate campaigns effortlessly with AI achieving 63.7% open rate and 28% click through rate.


7. Framia Procedure video

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Duration : 1 minute and 26 seconds

Design breathes new life into spaces with Framia, becoming an integral, elegant element on the wall. Its minimalist form, frameless edge, and remarkably slim profile work to create visually serene and uncluttered environments, enhancing the overall aesthetic experience with every effortless interaction.

Functionality extends thoughtfully across diverse settings. The inherent quality and robust engineering are strikingly revealed; a procedure video shows the durable internal components and high-quality materials, building confidence. Demonstrating applications from hospitality power outlets to office network ports highlights Framia's seamless integration and essential role in modern, connected interiors.

What We Can Learn

Showcasing clinically proven claims with clear visualization builds trust and credibility quickly.


8. Capacity Instructional video content

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Duration : 1 minute and 32 seconds

Navigating the complexities of student support and institutional demands often feels like an uphill battle. This video powerfully portrays how outdated processes can create friction, leaving both students and staff struggling to connect and find solutions efficiently. It visualizes the frustration of delayed answers and the burden on limited personnel.

Capacity offers a compelling vision for overcoming this challenge. Its AI-powered automation platform acts as an intelligent layer, instantly answering common questions and streamlining workflows. This type of instructional video content demonstrates how the system frees faculty and administrators from repetitive tasks, allowing them to dedicate time to crucial, personalized support, particularly highlighting proactive interventions for at-risk students. The clarity here is truly inspiring for operational improvements.

What We Can Learn

Presenting the primary value proposition within the first few seconds captures attention immediately.


9. ST Engineering How to video

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Duration : 1 minute and 35 seconds

In moments demanding immediate hospital response, AGIL®Care emerges as the critical central nervous system. It transforms complex patient flows and operational data into real-time insights, providing instant visibility during uncertain times.

This sophisticated platform actively identifies subtle trends, proactively detecting potential abnormalities and instantly triggering vital alerts. Its a powerful demonstration of how data-driven insights empower swift, coordinated responses and efficient resource management.

Seamless transparency ensures all relevant teams receive crucial updates immediately, making this a compelling how to video on modern healthcare readiness. This solution helps institutions drive truly human-centered impact.

What We Can Learn

Focus on the overarching purpose and people benefiting making the technology's impact relatable.


10. EPHESOFT TRANSACT Process explanation video

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Duration : 1 minute and 37 seconds

Watching unstructured documents overwhelm traditional systems sets a powerful visual contrast. This video dramatically illustrates the transition from manual data chaos to streamlined digital operations, immediately highlighting the critical need for modern solutions in a rapidly evolving business landscape.

Offering intelligent automation, Ephesoft Transact extracts data from diverse content, including handwriting, with minimal coding. Serving as a clear process explanation video, it shows how AI goes beyond simple recognition to understand and contextualize information, freeing employees from tedious tasks and accelerating workflows with meaningful insights.

Flexible deployment options and an adaptable architecture mean this solution enables scaling to meet evolving business needs. It offers an inspiring perspective on overcoming data challenges, demonstrating how seamless integration can propel growth without disruptive upheaval, truly leveraging content to work for the business.

What We Can Learn

Animation illustrating deep biological function establishes trust showing high effectiveness in 86 percent of cases.


11. Armis Software walkthrough video

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Duration : 1 minute and 43 seconds

Addressing the invisible threats lurking across modern networks demands clear insight. This software walkthrough video compellingly demonstrates how bringing together critical data points creates a unified security narrative. The visual representation expertly depicts data fusing, powered by the Armis Intelligence Platform, providing comprehensive asset visibility and rich contextual intelligence across every device.

This powerful combination accelerates threat triage, empowering security teams to contain attacks proactively before damage occurs, by streamlining investigations and reducing manual lookups. Explaining how this covers managed, unmanaged, IoT, and OT assets, it offers an inspiring look at optimising resources for strategic business growth.

What We Can Learn

Animated visuals simplify complex features and benefits effectively enhancing viewer comprehension.


12. Axway Software tutorial video

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Duration : 1 minute and 43 seconds

Meeting the demands of modern healthcare means tackling the complexities of regulated processes like controlled substances ordering with unwavering compliance and efficiency. True system interoperability provides the essential bridge, transforming intricate tasks into streamlined operations for better customer satisfaction.

An interoperable solution from Axway provides the Drummond certified framework for trusted, cost-effective integration across diverse platforms and workflows. This isn't just a software tutorial video; it powerfully illustrates how the Axway Controlled Substances Ordering System simplifies stringent DEA regulations and security. It unlocks faster processing, modern user experiences, and facilitates future connected healthcare initiatives with confidence.

What We Can Learn

Illustrate niche audience interests with data like 1.4x likelihood for fashion among specific groups.


13. DataOps Instructional video

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Duration : 1 minute and 52 seconds

Finding clarity amidst the deluge of enterprise data and unwieldy manual processes is a significant hurdle. This interpretive video presents DataOps as the strategic framework to overcome this. It thoughtfully breaks down the approach into its core components: essential tools, optimized processes, and necessary organizational alignment for efficient management.

Where this truly empowers viewers is by offering a structured blueprint for implementation. Detailing steps from initial data sourcing and refinement through automating insights via pipelines, this instructional video provides a practical guide. It uniquely conveys how DataOps moves organizations from data chaos to reliable, automated insights, enhancing decision-making and driving success.

What We Can Learn

Use relatable characters navigating the system flow, humanizing the complex process for the viewer.


14. Decred Onboarding video

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Duration : 1 minute and 57 seconds

Addressing limitations inherent in current digital finance, this video charts a course for stability and empowerment. It clearly illustrates how Decred employs a hybrid proof-of-work and proof-of-stake system, specifically engineered to resist destructive hard forks and enhance network security. This novel consensus mechanism provides a robust defense where other currencies have faltered.

Power resides with participants, who guide technical direction and project development through integrated governance tools. This allows for a currency that is truly self-ruling and community-driven. Effectively serving as an onboarding video, it highlights this commitment to decentralization, showcasing a platform built for enduring relevance and participant control.

What We Can Learn

Animated visuals effectively demonstrate how to simplify complex technical processes for better audience engagement.


15. NightView Procedure video

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Duration : 1 minute and 6 seconds

Silent risks hide in plain sight during sleep, a crucial blind spot in health monitoring. OMRON NightView unlocks this hidden dimension, offering a pioneering way to capture the complete picture of one's cardiovascular profile and potential implications. This innovative monitor reveals vital insights conventional daytime checks miss, empowering proactive health management beyond half-data.

The procedure video compellingly demonstrates NightView's unique capability: automatic, silent readings captured comfortably during sleep. Gentle inflation and a slim build ensure minimal disturbance. Capturing these vital sleeping hours allows for a deeper, more accurate understanding of pressure trends. Results connect seamlessly via app, empowering physician conversations and inspiring viewers towards better health understanding.

What We Can Learn

Use dynamic visuals and concise messaging to powerfully introduce innovation and set the stage.


16. Controlar Product guide video

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Duration : 1 minute and 9 seconds

A dynamic journey across twenty-five years unfolds, visually charting Controlar's remarkable evolution. The clear progression of the logo design speaks volumes about their adaptation and dedication to innovating industry over time, showcasing a rich history.

While unlike a standard product guide video focused on features, this piece offers a different kind of insight. It powerfully communicates brand resilience and a forward-looking vision, demonstrating why their pioneering spirit remains highly relevant and inspiring for future endeavors.

What We Can Learn

Animate new system integration into existing infrastructure, clarifying benefits 40% faster.


17. Bio-Rad Troubleshooting guide video

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Duration : 2 minutes and 21 seconds

Preventing profound suffering is at the heart of this Bio-Rad educational video addressing Thalassemia, a serious genetic condition impacting families across India. It starkly illustrates the lifelong burden for affected children, underscoring the urgency of action.

The power lies in its clear genetic explanation, showing how carriers pass risk and the critical importance of pre-conception testing. Visuals like the symptom wheel powerfully convey severity, adding emotional resonance to the message.

This video acts as an essential troubleshooting guide video, empowering couples with proactive steps toward safeguarding their future children's health. Its clarity and actionable advice inspire preventive health action, offering hope for a future free from this inherited disease.

What We Can Learn

Showcasing over 600 built applications confirms a strong active ecosystem enabling innovation globally.


18. AIMMS How to video

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Duration : 2 minutes and 23 seconds

Grasping the sheer scale and complexity of managing vast networks and daily customer orders seems daunting. Yet, AIMMS Network Design presents a powerful simplification, offering the supply chain team the clarity and swift results needed to navigate such intricate operational landscapes with confidence.

Serving as a clear how to video, the visual narrative demonstrates precisely how insights gained from the application allowed BT to strategically optimize depot locations, right-size their network, and rebalance workflows across sites. Measurable results include cutting engineer drive times from over thirty minutes to under fifteen. The ability to inform these decisions with data fundamentally changes conversations and improves outcomes.

What We Can Learn

Engage viewers instantly addressing common pain points directly with impactful questions.


19. MixMode Software walkthrough video

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Duration : 2 minutes and 28 seconds

Against a backdrop of ever-evolving cyber dangers, traditional security defenses relying on known patterns are often outpaced. With 87% of businesses facing novel attacks, the digital battlefield demands a new kind of vigilance that doesn't just spot fingerprints but understands the very rhythm of your network.

MixMode presents an AI-powered threat detection system built for this challenge. Its unique AI utilizes self-supervised learning to model normal behavior, enabling it to proactively identify subtle deviations indicative of novel threats traditional, signature-based methods miss entirely. This system's capacity to detect the absence of expected events, a critical blind spot for others, is truly insightful.

The dynamic concepts visualized here offer a compelling preview of what a software walkthrough video of its capabilities might reveal. This forward-thinking approach offers a powerful defense layer, showcasing how sophisticated AI can provide inspiration for tackling the most challenging security threats today.

What We Can Learn

Make complex processes understandable increasing audience comprehension by 74 percent using animation.


20. YugabyteDB Application guide video

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Duration : 2 minutes and 31 seconds

Navigating the complexities of modern architecture requires databases built for agility and scale. Breaking free from the constraints of traditional, cumbersome systems, YugabyteDB presents a foundational shift for critical applications, precisely as this application guide video illustrates.

This distributed SQL platform unlocks effortless, non-disruptive scaling alongside inherent resilience that shrugs off cloud or infrastructure issues. Crucially, its deep PostgreSQL compatibility empowers development teams to innovate faster, leveraging existing knowledge and proven ecosystem tools seamlessly.

Built on a transparent, open-source core, it fosters community collaboration while offering robust support and managed services for enterprises needing reliability and control on their modernization journey.

What We Can Learn

Reaching over one billion users globally demonstrates widespread confidence and adoption.


21. Arta Troubleshooting guide video

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Duration : 2 minutes and 58 seconds

Navigating the world of structured products can feel like needing a detailed troubleshooting guide video just to understand the basics. Arta simplifies this complex landscape, revealing structured products as dynamic, goal-oriented investments. Their most impactful element is disrupting traditional access; Arta orchestrates a competitive auction among numerous banks to secure optimal terms, a process that puts the investor's interests first.

This unique approach replaces opaque, pre-made offerings often tied to misaligned commission incentives with a clear, flat-fee model. It presents diverse options like 'Protect', 'Balance', 'Yield', and 'Rally', each tailored to different market views or income needs. This level of personalized access and transparency makes sophisticated strategies attainable.

What We Can Learn

Show how seamless integration connects every channel simplifying management and reach.


22. DBS yuu Card Onboarding video

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Duration : 30 seconds

Making everyday spending more rewarding feels like an effortless shift with the presentation of the DBS yuu Card. Lively animation creates a clear visual flow from app to card to earning potential, featuring the promise of up to 30x bonus points as a standout, compelling hook.

Presenting diverse categories like dining and groceries visually highlights how easily significant rewards integrate into daily life where spending naturally occurs. This clear, benefit-focused style positions it perfectly as an onboarding video, translating complex value into easily understood steps.

What We Can Learn

Highlight unexpected customer conversations through specific visualizations to uncover hidden insights.


23. UOB Process explanation video

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Duration : 32 seconds

Connecting with banking support feels instantly accessible, captured by the ease shown when entering UOB Chat Assist through a simple click. A brief security check confirms safety before smoothly transitioning into the heart of the digital assistance, creating a sense of effortless access to financial help.

The video excels as a process explanation video, guiding users through common requests like checking balances or activating cards via intuitive button presses. This clear, visual path empowers users to manage tasks easily, offering the option to connect with an officer for comprehensive support.

What We Can Learn

Clearly identify common challenges faced by the audience making your solution the obvious helpful answer.


24. Securitas Troubleshooting guide video

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Duration : 36 seconds

Finding the ideal security setup for an SME shouldn't feel overwhelming. Securitas simplifies this quest by presenting their SME security packages through an engaging animation. Icons depicting crucial services, from physical patrols to lone worker monitoring, dynamically link and combine, offering a clear picture of possibilities.

This visual strategy is compelling; it doesn't just list services but demonstrates the power of combining them. Showing tailored solutions build visually instills confidence and saves potential clients the hassle of navigating complex fixed packages. It highlights the unique value of a flexible approach.

While distinct from a detailed troubleshooting guide video, this animation offers an inspiring blueprint for conveying customizable offerings. It shows how abstract services can be made tangible and emotionally reassuring, a valuable lesson for anyone crafting explainer content about adaptable solutions.

What We Can Learn

Discover hidden customer conversations affecting your performance and insights.


25. Odoo Instructional video

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Duration : 40 seconds

Seamless online purchasing for a customer is just the beginning. This video immediately dives behind the curtain, revealing the intricate web of orders, inventory, and logistics a successful business must master. Witnessing the sudden influx of orders visually underscores the critical need for precise management. This visual storytelling effectively demystifies the operational backbone of eCommerce.

Navigating this complexity becomes clear as the video presents the flow, showing how Odoo seamlessly connects warehouse steps, handles diverse product variants, and ensures smooth delivery. This instructional video acts as a confident guide, demonstrating Odoo's elegant power to track sales, invoices, and inventory, transforming potential chaos into a smoothly operating engine for growth.

What We Can Learn

Use a simple, cheerful animation style to make serious or complex topics feel approachable.


26. Autel Robotics Instructional video

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Duration : 42 seconds

Piercing the veil of night's challenges, this demonstration reveals how specialized drone technology grants unprecedented vision. The footage, serving as an instructional video, shows a police officer deploying the EVO II Dual, immediately grounding the technology in critical, real-world application.

The dramatic transition to thermal imagery is the heart of the piece, showcasing the sensor's power to illuminate hidden heat signatures. Features like zoom and diverse color palettes aren't just specs; they highlight the granular detail available, proving this capability difference is truly profound for vital nighttime missions from Autel Enterprise Robotics.

What We Can Learn

Showcase real time data access giving decision makers financial certainity reducing business errors by up to 30 percent.


27. GPSLive Product guide video

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Duration : 44 seconds

Witnessing movement unfold in real-time provides a powerful level of control. As this product guide video illustrates, seeing vehicles on a live map complete with specific driver details and current speed transforms raw data into immediate, understandable operational insight, offering a dynamic connection to your assets wherever they roam.

Beyond tracking, GPSLive empowers users with immediate, critical updates. Timely notifications instantly appear for events like overspeeding or ignition status, reaching you on phone or desktop. The clear demonstration of diverse alerts, from battery levels to harsh driving, reveals a multi-faceted safeguard, building confidence in managing and protecting your vehicles.

What We Can Learn

Blend dynamic animation with cinematic visuals to convey abstract and tangible value.


28. Arkose Labs Process explanation video

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Duration : 56 seconds

Billions vanish annually to SMS Toll Fraud, a pervasive threat where automated attackers weaponize app sign-ups and two-factor authentication. Articulating this widespread digital vulnerability, the video sharply highlights the financial drain and critical need for formidable protection against such insidious abuse.

Offering a powerful shield, Arkose Bot Manager deploys adaptive technology that makes mimicking human behavior exponentially harder for bots. This clear process explanation video reveals how tracking 125+ signals enables real-time detection and neutralization. Their $1 million warranty underscores absolute confidence in delivering always-on security.

What We Can Learn

Brainstorm potential value summaries focusing on these strengths as takeaways for creating similar videos


29. GOMO by Singtel Onboarding video

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Duration : 15 seconds

Feeling that dread of losing signal, particularly underground, is instantly understood. This charming animation visually validates that frustration. GOMO by Singtel offers a clear counterpoint, showing the signal instantly improving. The dramatic shift to full bars emphatically proves their reliable coverage, backing the #1 network claim.

Setting clear expectations about performance is crucial, a principle this ad masters. Communicating complex network reliability visually, rather than just stating it, makes a powerful point, essential for potential users and a lesson for any effective onboarding video. This simple, relatable story inspires confidence and action, a model for compelling video communication.

What We Can Learn

Demonstrating a product's core benefits visually can boost viewer purchase intent by fifty percent.


30. Geico Software tutorial video

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Duration : 15 seconds

Navigating everyday insurance tasks reveals a refreshing simplicity. This concise animation, serving as an effective software tutorial video, unveils how activities like bill payment become effortless, swiftly handling actions previously requiring more time. Focusing on a user character, it vividly illustrates the tangible benefit of using the mobile application.

Framing the application as a tool for gaining precious time back, the video illuminates the payoff. By connecting functionality to a relatable daily task and moments of relaxation, it highlights the true value proposition of Geico. This clear approach offers inspiration for crafting accessible video content.

What We Can Learn

Leverage animation to explain the problem context before introducing your innovative technical solution visually.


FAQ

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How do I plan a compelling software user guide video?

Compelling software user guides begin with understanding the target audience and software functionality. Scripts highlighting key features and benefits, using a visual style that aligns with the brand, are essential.

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What makes a software tutorial video truly engaging?

Engaging software tutorials prioritize clarity, conciseness, and visual appeal. High-quality visuals, clear audio, and engaging animations demonstrate software usage effectively.

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How can I structure an app user guide video for clarity?

A clear structure is crucial for app user guide videos. Start with an overview and progress logically through specific features, using clear headings, transitions, and callouts.

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What are essential elements of an effective software demo video?

Effective software demos clearly demonstrate the software's value proposition and key features using real-world examples and a compelling narrative.

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How do top companies use onboarding videos to retain users?

Onboarding videos retain users by focusing on key features and benefits, guiding new users through initial setup and usage with a friendly tone and clear visuals.

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How can I repurpose existing FAQs into engaging guide videos?

Existing FAQs can become engaging guide videos by visually demonstrating solutions to common problems, using a conversational tone and clear visuals.

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What's the ideal length for a software feature explainer video?

Ideal software feature explainer videos are concise (under 2 minutes), focusing on a single feature and its benefits with clear visuals and a concise script.

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How do I script a concise yet comprehensive tutorial video?

Scripting a concise yet comprehensive tutorial video involves starting with a clear objective, outlining key steps using a conversational tone, and focusing on demonstrating value and providing clear instructions.

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What tone and style best suit a technical walkthrough video?

Technical walkthrough videos benefit from a professional, informative tone, clear language (avoiding jargon), and clean, easy-to-understand visuals.

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How can I optimize an instructional video for search visibility?

Optimizing instructional videos for search involves using relevant keywords in the title, description, and tags, optimizing the thumbnail, and promoting on social media.

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What are best practices for branding a training video series?

Branding a training video series requires consistent branding elements (logo, colors, fonts) and a consistent tone and style for a cohesive experience.

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How do I create an accessible product walkthrough for all users?

Accessible product walkthroughs utilize clear audio descriptions, captions, and keyboard navigation to ensure inclusivity for all users.

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What call to action should I include in my application demo?

Effective calls to action in application demos direct users to specific actions like visiting a website, signing up for a free trial, or contacting a sales team.

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How can I showcase software features effectively in a video?

Showcasing software features effectively involves using screen recordings, animations, and real-world examples to demonstrate functionality and highlight key benefits.

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What are creative ways to introduce a new app feature via video?

Creative app feature introductions can involve teaser videos highlighting benefits, using animations and engaging visuals to generate excitement. Typical production timelines range from 3-8 weeks, with pricing from $1000-$6000 depending on complexity.



Quantifying the Value: Measuring Guide Video Impact


Beyond creation, assessing a User Guide Video impact reveals its true contribution. Effective video guides do more than just explain; they actively solve user problems, driving tangible results for both users and the organization. Quantifying this value moves the conversation beyond production cost to demonstrable return on investment. It involves analyzing how these visual resources influence user behavior and operational efficiency.

Measurement provides critical insights. Key video performance indicators include completion rate and average watch duration, highlighting how well content retains attention and facilitates understanding. Analyzing where viewers disengage pinpoints areas needing refinement or segmentation. Engagement metrics offer a window into which features resonate most or cause the most confusion, guiding future content strategy.

Ultimately, effective guides boost metrics like user onboarding success and accelerate the time it takes users to derive value from the product. Measuring this time-to-value directly links video consumption to user proficiency and satisfaction. It demonstrates how quickly users become productive and self-sufficient after engaging with video support.

  • Track reduction in support ticket volume for topics covered by videos.

  • Monitor video engagement metrics like completion rate and average watch duration.

  • Measure user success outcomes including faster onboarding and increased feature adoption.

  • Gather user feedback and analyze search data to refine content and identify new topics.


  • Measuring the reach and effectiveness of visual guides proves their strategic importance, fueling continuous improvement and showcasing their essential role in the user journey.


    Why Advids for User Guide Video?


    At Advids, we create compelling User Guide Videos that simplify complex information and enhance user experience. Our blend of creative storytelling, advanced technology, and proven experience ensures your guides are both engaging and effective.

    Unlocking the Power of User Guide Video:

    Customized User Guide Video Solutions: We tailor each video to your specific needs, whether it's a product tutorial, software demonstration, or an onboarding guide. Our team crafts clear, concise, and visually appealing videos that empower your users.
    Creative Storytelling Through Animation: We use animation to break down complex processes into easily digestible steps, making your user guides more engaging and memorable.
    Cutting-Edge User Guide Video Technology: We utilize the latest software and techniques to create high-quality videos optimized for various platforms and devices.

    Experience and Expertise:

    12+ Years of Proven Success: With over 3400 clients served, we have a deep understanding of what makes a User Guide Video successful. We've produced between 185 and 470 User Guide Videos specifically.
    Trusted by Industry Leaders: Brands like Razorpay, Ola, Mercedes, the United Nations, Continental, and Mercer rely on our expertise to create effective User Guide Videos.
    Client Satisfaction Guaranteed: Our commitment to excellence is reflected in over 109 five-star Google reviews, showcasing our dedication to client satisfaction.

    A Collaborative Approach:

    Collaborative Process: We work closely with you throughout the entire process, from initial concept to final delivery, ensuring your vision is realized.
    Strategic Communication: We prioritize clear and open communication to understand your goals, target audience, and brand identity, resulting in User Guide Videos that truly resonate.


    Ready to unlock the potential of User Guide Video for your business with the latest video design trends of 2024? Let Advids be your trusted partner in transforming your ideas into engaging and effective animated experiences.

    Checkout some of the projects and work our team at Advids has been producing:


    What is a User Guide Video?


    A User Guide Video is a type of instructional video designed to guide users through the features, functionalities, and benefits of a specific product or service. It provides practical guidance on how to use the product effectively, empowering users to confidently navigate and utilize its features. User Guide Videos are often integrated into product interfaces, knowledge bases, or help centers, making them readily accessible to users seeking assistance.

    User Guide Videos are valuable for companies looking to improve user onboarding, reduce support tickets, and enhance customer satisfaction . They can be used to introduce new users to the product, demonstrate specific features, address common issues, and provide troubleshooting tips. By providing clear and concise instructions, User Guide Videos help users quickly understand and utilize the product, leading to a more positive user experience.


    What do top User Guide Videos have in common?


    Craft compelling user guide videos by focusing on clear communication and impactful visuals to maximize user engagement.

    Defined Scope: Focus on specific features, avoiding overwhelming users with too much information. Prioritize core functionalities.

    • Target User Persona: Tailor the language and complexity to the user's skill level. Emphasize relatable scenarios.
    • Logical User Path: Use visual cues and annotations to guide viewers. Highlight key navigation points.
    • Problem/Solution Framework: Clearly state the problem and demonstrate the solution using the software. Show, don't just tell.
    • High-Quality Screen Recordings: Use professional-looking recordings with clear audio and visuals. Edit for conciseness.
    • Focused Feature Highlights: Break down complex features into smaller, digestible segments. Use clear labels and transitions.
    • Engaging Visual Story: Use a human-centric approach, focusing on the user's experience. Create an emotional connection.
    • Authentic Use Cases: Show the software in action within realistic contexts. Use diverse examples.
    • Actionable Call to Action: Provide clear and concise instructions on what viewers should do next. Make it easy to follow.
    • performance metrics : Use data or testimonials to build trust and credibility. Showcase positive user feedback.


    What makes User Guide Video effective?


    User guide videos must be clear and concise. Every effective video begins with understanding the target audience and their needs. To maximize learning and satisfaction, videos use clear language , screen recordings, and animations.

    A narrative structure transforms learning into a journey. Information is presented in digestible segments, reinforced by quizzes and interactive elements. continuous improvement is driven by user feedback, addressing real user pain points.

    Rigorous testing, including A/B testing and user surveys, is essential for measuring comprehension. Structure the video to mirror the users workflow, providing step-by-step guidance. Prioritize concise messaging, high-quality visuals, and professional editing to maximize engagement and comprehension.


    How long should your User Guide Video be?


    Optimize user guide video length for maximum impact by aligning video type, content, and viewer engagement.

    Pre-production Considerations for Determining Video Length:

    • What's the core user need addressed?
    • Who's the intended viewer profile?
    • How many steps need demonstration?
    • What's the product's complexity level?
    • Which platform dictates video length?
    • What visual style best suits the guide?
    • Does the video need a personal touch?

    User guide video length guide

    User Guide TypesVideo LengthUse CaseFunnel
    Screen Recording1-2 minutesQuickly showcases software navigation; ideal for simple, straightforward tasksOnboarding
    Animated Screencast1-2 minutesHighlights key features with engaging visuals; suitable for complex softwareEducation
    Tutorial Montage1.5-2.5 minutesCombines short clips for a concise, focused tutorial; effective for multiple stepsEngagement
    Explainer Video45-90 secondsClearly explains a product's value proposition and core functionality; uses animation or live actionAwareness
    Talking Head30-60 secondsProvides a personal touch; best for introductions or complex concepts; clean styleConsideration


    How to create User Guide Videos?


    Crafting compelling user guide videos requires a strategic approach that prioritizes clarity, engagement, and a deep understanding of your target audience's needs. This ensures your video effectively guides users and showcases your product's value.

    * Target Audience - Tailor the video's tone and complexity to resonate with specific user needs and tech proficiency.

    • Key Features - Prioritize features that solve user pain points and showcase product value.
    • Script & Storyboard - A well-structured script and storyboard prevent rambling and ensure a logical flow.
    • Video Format - Select a format that best showcases the product's interface and functionality.
    • Visual Elements - Use consistent branding and high-quality visuals to create a professional and trustworthy image.
    • High-Quality Footage - Crisp, clear footage ensures viewers can easily follow the on-screen actions.
    • Visual Aids - Use animations and graphics to highlight key interactions and simplify complex processes.
    • On-Screen Text - Use concise, clear text to reinforce spoken instructions and highlight important details.
    • Voice-Over - A professional voice-over adds credibility and enhances viewer engagement.
    • Final Edit - A well-edited video maintains viewer interest and ensures a seamless user experience.


    Choosing the Right User Guide Video Style


    Understanding the core components of user guide videos is a great start. Now, let's dive into choosing the perfect style to resonate with your audience and achieve your video goals . This crucial step ensures your message lands effectively and drives desired user actions .

    Finding the right style involves considering several factors. We'll explore these factors to help you make informed decisions that maximize your video's impact.

    • Audience and Objective: Think about your target audience's technical skills and what you want them to achieve after watching. Tech-savvy users might prefer concise screen recordings, while beginners may benefit from detailed animated explainers. Are you aiming for quick onboarding or in-depth product education? instructional video s are perfect for training on complex software features, while product demo video s effectively showcase functionality and benefits.
    • Complexity and Length: Match the style to the complexity of your content. Simple tasks thrive with short screen recordings, while complex procedures might require animated explainers. Remember, shorter videos maintain engagement , especially for quick tutorials.
    • Branding and Visuals: Maintain consistent branding with familiar colors, logos, and fonts. Prioritize clarity with crisp visuals and clear audio. Incorporate visual aids like animations and graphics to simplify complex processes.
    • Engagement and Iteration: Choose a professional voice-over to add credibility and enhance engagement. Show your product in action within relatable scenarios to connect with viewers. Don't forget to test your video and iterate based on user feedback for continuous improvement. Explore different formats like screencasts, tutorials, and talking-head videos to find the most effective approach.

    By carefully considering these factors, we can create user guide videos that are both informative and engaging, ultimately empowering our users and showcasing our product's value.


    How user guide video examples are curated?


    We dove deep into user guide videos, curating an insightful resource guided by an 8-parameter framework :

    Our 8-Parameter Curation Framework

    1.Relevance Authentic user guide videos showcasing real-world applications.
    2.Diversity Showcasing diverse visual styles , industries, and target audiences for inspiration.
    3.Engagement Analyzing audience response , information design , 10-second litmus test.
    4.Visual Design Evaluating aesthetics, clarity, effectiveness of visuals.
    5. narrative structure Assessing storyline clarity, flow, message effectiveness .
    6.Practicality Examining the clarity and ease of following the instructions provided.
    7.Problem Solving Determining how effectively the video addresses user pain points and offers solutions .
    8.Performance Metrics Utilising VidIQ to assess watch time, audience retention.

    A team of video designers, video marketers, and digital content experts collaborated with lead editor Orko to ensure diverse, adaptable examples , moving beyond the repetitive.

    Updated October 15th, 2024, this collection is constantly refreshed with new examples meeting high standards, featuring styles like:

    1. animated explainers
    2. product demos
    3. Customer Onboarding
    4. technical walkthroughs
    5. UI Demo Animations

    0.22% of videos are featured in this blog. With only 3.5% videos meeting the visual design parameter .

    Advids
    Source: Advids/Youtube, user guide video examples 2024, n=13636 videos within duration <3 mintues, across industries.

    Author at advids
    A video producer with a passion for creating compelling video narratives, Orko Roy brings a wealth of experience to his role. His background in Digital Journalism and over 11 years of freelance media consulting inform his approach to video production. For the past 7 years, he has been a vital part of the Advids team, honing his expertise in video content planning, creation, and strategy.

    His collaborative approach ensures that he works closely with clients, from startups to enterprises, to understand their communication goals and deliver impactful video solutions. He thrives on transforming ideas into engaging videos, whether it's a product demo, an educational explainer, or a brand story.

    An avid reader of modern marketing literature, he keeps his knowledge current. Among his favorite reads from 2024 are "Balls Out Marketing" by Peter Roesler, "Give to Grow" by Mo Bunnell and "For the Culture" by Marcus Collins. His results-driven approach ensures that video content resonates with audiences and helps businesses flourish.

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